Wiley dez 2009 (83 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware - The paperback edition of Joe Vitale's inspiring guide to attracting wealth, health, happiness, and moreNow available in paperback, inspirational author Joe Vitale's The Key finally reveals the secret to attracting anything you want from life-money, happiness, professional success, love, or anything else. This book goes beyond Vitale's bestselling book The Attractor Factor and the mega-hit movie The Secret to reveal a powerful and effective way to get more out of every aspect of your life.If you know you can achieve more, but can't seem to make it happen, The Key reveals the psychological and unconscious limitations that are holding you back. You'll learn ten proven ways to stop sabotaging yourself and align your conscious and subconscious minds. This book gives you all the personal insight you need to unlock secret doors within yourself and open new opportunities and possibilities in your life.\* From Joe Vitale, bestselling author of The Attractor Factor, Zero Limits, and Life's Missing Instruction Manual\* Gives you the guidance and advice you need to unlock your full potential in life\* Offers practical help for dealing with problems with your job, finances, and any other aspect of your lifeIf you want to be the best you can be, no matter what you do, this book is The Key to unlocking a better, more successful you. …

Taschenbuch. Zustand: Neu. Neuware - At some point in their lives, most people will have thought:\* 'He should never have said that'\* 'How could she treat me this way '\* 'I feel guilty when I remember what I said to him'\* 'I'm so angry I can't bear it'Usually, we don't feel that we can discuss these hurtful emotions, such as guilt, anger or jealousy, with our friends and families, let alone go to a GP for advice on dealing with them. We're a nation that bottles things up, dismissing anger, frustration, hatred and guilt as largely insignificant to our minds and bodies. But powerful emotions like these do affect us in a long-term way, not only mentally but also physically, and it's important to know how to get them under control before our health really suffers.This easy-to-follow, plain-English guide shows you why and how emotions can leave a physical scar, and talks about various life factors and influences that can lead to emotional stress. It will help you heal your emotional traumas with a toolkit of strategies, and allows you to take care of your health with a practical, hands-on approach.Emotional Healing For Dummies covers:PART 1: INTRODUCING EMOTIONAL HEALINGChapter 1: Understanding Emotional HealingChapter 2: Exploring the Physiology of EmotionChapter 3: Tuning into EmotionsPART 2: EMOTIONS AND YOUR BODYChapter 4: You are What you EatChapter 5: Body RhythmsChapter 6: Physical Strategies for Emotional HealingPART 3: EMOTIONAL HEALING FOR REAL LIFEChapter 7: Mapping the Emotional EnvironmentChapter 8: Facing up to Emotional ChallengesChapter 9: Managing RelationshipsChapter 10: Strategies for Getting through Tough TimesChapter 11: Life's TransitionsPART 4: THE EMOTIONAL HEALING TOOLKITChapter 12: Thinking Strategies for Emotional HealingChapter 13: Mindfulness Practices to RebalanceChapter 14: Lifestyle Strategies for Emotional HealingChapter 15: Becoming the Emotionally Healed PersonPART 5: TAKING YOUR HEALING TO ANOTHER LEVELChapter 16: Planning to Manage Emotions in the FutureChapter 17: Inspiring Healing in OthersChapter 18: Helping your Child to HealPART 6: THE PART OF TENSChapter 19: Ten Ways to Heal Emotional WoundsChapter 20 Ten Ways to Stay PositiveChapter 21: Ten Exercises for Emotional Healing.…

Buch. Zustand: Neu. Neuware - Diversity in the workplace is a wonderful thing-but it also challenges many of today's business leaders. For managers and team-members alike, it can be difficult to navigate in a truly diverse workplace made up of people of different cultures, races, creeds, body types, hobbies, genders, religions, styles, and sexual orientations. But understanding our cultural and social differences is a major key to a high-performing, merit-based work environment. The Loudest Duckis a business guide that explores workplace diversity and presents new ideas for getting the most business and organizational benefit from it. In the Chinese children's parable, the loudest duck is the one that gets shot. In America, we like to say that the squeaky wheel gets the grease. Comparing the two, it's easy to see that our different cultures teach us different sets of values, and those values often translate into different ways of doing business that may subtly advantage one culture at work and disadvantage another. In the global marketplace, it's more important than ever that we understand and are conscious of our differences to work together effectively. It is not enough to create Noah's Ark, bringing in two of each kind. We all bring our unconscious beliefs and personal narratives about who we are and who others are with us to work and, with diversity in place, we can no longer ignore them. Truly effective leaders can't pretend that we're all the same or that our preferences and preconceptions don't exist.The Loudest Duckoffers a way to move beyond traditional diversity efforts that ignore our differences and toward modern diversity practices that embrace those differences-and profit from them. Diverse organizations require more sophisticated leadership, conscious awareness of diversity issues, new behavioral patterns, and effective tools for reaping the benefits of true diversity. This book will help you develop the skills you need and the tools you can use to go beyond what Grandma taught you to make diversity work in your business. More than just an enlightening tale about diversity, The Loudest Duck is a powerful resource for any manager, business owner, team leader, or employee who wants to meet the challenges of the modern heterogeneous workplace. It's not simply about accepting others-it's about ensuring a level playing field for everyone and building an organization that gets the best fromallits people. …

Taschenbuch. Zustand: Neu. Neuware - Things make us just as much as we make things. And yet, unlike the study of languages or places, there is no discipline devoted to the study of material things. This book shows why it is time to acknowledge and confront this neglect and how much we can learn from focusing our attention on stuff. The book opens with a critique of the concept of superficiality as applied to clothing. It presents the theories that are required to understand the way we are created by material as well as social relations. It takes us inside the very private worlds of our home possessions and our processes of accommodating. It considers issues of materiality in relation to the media, as well as the implications of such an approach in relation, for example, to poverty. Finally, the book considers objects which we use to define what it is to be alive and how we use objects to cope with death. Based on more than thirty years of research in the Caribbean, India, London and elsewhere, Stuff is nothing less than a manifesto for the study of material culture and a new way of looking at the objects that surround us and make up so much of our social and personal life.…

Taschenbuch. Zustand: Neu. Neuware - Do you dream of wiring up a flashing LED, experimenting with infrared detectors, or building a walking-talking robot from scratch Do you want to understand what capacitors, oscilloscopes and transistors actually do Then look no further!Electronics For Dummies, UK Editioncovers everything from understanding the technology behind day-to-day gadgets, to reading a schematic, getting to grips with multimeters, and devising projects that are both useful and fun. With UK-specific information on where to purchase components for your workbench and the most useful websites and resources, this essential guide will get you up, running, and switched on in no time.Electronics For Dummies, UK Edition includes:Part I: Understanding The Fundamentals of Electronics\* Chapter 1: What is Electronics and What Can It Do For You \* Chapter 2: Moving Electrons to Make Something Happen\* Chapter 3: Meeting Up with Resistance\* Chapter 4: Getting a Charge Out of Capacitors\* Chapter 5: Curling Up With Coils and Crystals\* Chapter 6: The Wide World of Semiconductors\* Chapter 7: Packing Parts Together on Integrated Circuits\* Chapter 8: Rounding Out Your Parts ListPart II: Getting Your Hands Dirty\* Chapter 9: Setting Up Shop and Ensuring Your Safety\* Chapter 10: Reading Schematics\* Chapter 11: Constructing Circuits\* Chapter 12: Measuring and Analysing CircuitsPart III: Putting Theory Into Practice\* Chapter 13: Exploring Some Learning Circuits\* Chapter 14: Great Projects You Can Build in 30 Minutes or Less\* Chapter 15: Cool Robot Projects to Amaze Your Friends and FamilyPart IV: The Part of Tens\* Chapter 16: Ten (Or So) Terrific Tips to Help You Succeed\* Chapter 17: Ten Great Electronics Parts Sources\* Chapter 18: Ten Electronics Formulas You Should KnowAppendix: Internet Resources\* Getting Up to Speed with Tutorials and General Information\* Figuring Things Out with Calculators\* Surfing for Circuits\* Asking Questions in Discussion Forums\* Getting Things Surplus.…

Taschenbuch. Zustand: Neu. Neuware - A complete guide to writing and selling your novel So you want to write a novel Great! That's a worthy goal, no matter what your reason. But don't settle for just writing a novel. Aim high. Write a novel that you intend to sell to a publisher. Writing Fiction for Dummies is a complete guide designed to coach you every step along the path from beginning writer to royalty-earning author. Here are some things you'll learn in Writing Fiction for Dummies: - Strategic Planning: Pinpoint where you are on the roadmap to publication; discover what every reader desperately wants from a story; home in on a marketable category; choose from among the four most common creative styles; and learn the self-management methods of professional writers. - Writing Powerful Fiction: Construct a story world that rings true; create believable, unpredictable characters; build a strong plot with all six layers of complexity of a modern novel; and infuse it all with a strong theme. - Self-Editing Your Novel: Psychoanalyze your characters to bring them fully to life; edit your story structure from the top down; fix broken scenes; and polish your action and dialogue. - Finding An Agent and Getting Published: Write a query letter, a synopsis, and a proposal; pitch your work to agents and editors without fear. Writing Fiction For Dummies takes you from being a writer to being an author. It can happen-if you have the talent and persistence to do what you need to do.…

Taschenbuch. Zustand: Neu. Neuware - An updated look at security analysis and how to use it during tough financial timesDue to the current economic climate, individual investors are starting to take much more time and effort to really understand their investments. They've been investing on their own in record numbers, but many have no idea how to handle the current financial crisis. This accessible guide shows you how to take control of your investment decisions by mastering security analysis.This fully updated Second Edition of Getting Started in Security Analysis covers everything you need to fully grasp the fundamentals of security analysis. It focuses on the practical mechanics of such vital topics as fundamental analysis, security valuation, portfolio management, real estate analysis, and fixed income analysis.\* Easy-to-follow instructions and case studies put the tools of this trade in perspective and show you how to incorporate them into your portfolio\* Along with dozens of examples, you'll find special quiz sections that test your skills\* Focuses on key security analysis topics such as deciphering financial statements, fixed-income analysis, fundamental analysis, and security valuationIf you want to make better investment decisions, then look no further than the Second Edition of Getting Started in Security Analysis.…

Taschenbuch. Zustand: Neu. Neuware - Your expert guide to the dos and don'ts of getting married Your wedding should be fun, exciting, and worry-free-but most brides, grooms, and their families run into sticky situations or unique circumstances that surround etiquette. Now, there's a definitive guide that provides the solutionsfor all those dilemmas big and small. Wedding Etiquette For Dummies provides sound information and guidance-whether it's deciding how to handle divorced parents, inform guests of where the couple is registered, or tastefully incorporate new traditions into your ceremony and reception. You get plenty of proven advice and tips for everything from who pays for the wedding and properly announcing the engagement to hosting events leading up to the wedding and dealing with destination wedding snags and pitfalls. You'll even see how to gracefully handle wedding cancellations and postponements. - The dos and don'ts of wedding etiquette for any bride, groom, relatives, or friends of the marrying couple - Tips for proper behavior during the engagement, ceremony, and reception - Advice on dealing with the wedding party and opinionated or pushy in-laws - Special considerations for second (or more) marriages and military, ethnic, and religious weddings - How to set up a tasteful, interactive wedding website and write the all important thank you note - Sue Fox is the author of Etiquette For Dummies, 2nd Edition and Business Etiquette For Dummies, 2nd Edition Leaving no wedding dilemma uncovered, Wedding Etiquette For Dummies is your one-stop guide for having the wedding of your dreams without the stress.…

Taschenbuch. Zustand: Neu. Neuware - Professional photography advice for D3000 beginners The Nikon D3000 is Nikon's new entry-level camera. With the D3000, you get all the features of Nikon's older cameras along with an updated battery, larger monitor, and improved focus features. In addition, the D3000 also offers simpler menus to help first-time DSLR users. Assuming no prior dSLR knowledge, veteran author Julie Adair King offers you a tour of the camera body, a hands-on how-to on all the features of the D3000, and a step-by-step walkthrough of how to get the photos you want. - Explains shooting in auto mode, reviews the new video option, and covers working with file size and quality - Walks you through shifting out of automatic mode and using the D3000's lighting, exposure, focus, and color features - Demonstrates getting photos from your camera to your PC, developing an effective file system, and sharing photos via print, online, or other ways Packed with useful tips, this helpful guide encourages you to take control of your camera.…

Taschenbuch. Zustand: Neu. Neuware - My Mother Was Right focuses on the most fundamental and complicated connection of all--the mother-daughter relationship--to show that it is only after we learn to value, accept, and forgive our mothers that we are able to come to terms with ourselves. This truly inspirational and original book is written in the words of women from all walks of life including a Pulitzer Prize winning author, an Episcopal minister, a federal judge, and a vice-president of General Motors.…

Buch. Zustand: Neu. Neuware - The Bloomberg Market Essentials: Technical Analysis series covers the key elements of the most widely used technical analysis tools. Using these fast-track resources, traders can come up to speed quickly on each method-what it is, how it works, and how to use it. The third book in this series, Chart Patterns, gives traders the first step toward applying one of the oldest and most widely used tools in the market. Flags, head-and-shoulders patterns, double bottoms, and more are detailed to help the trader know when a breakout is coming or when a trend is continuing. Bruce Kamich is a highly respected voice in the technical analysis community, coauthoring the widely read Morgan Stanley Smith Barney Daily Technical Market Letter publication.…

Buch. Zustand: Neu. Neuware - Survive and thrive in today's economyThese are make-or-break times for business leaders. In today's defining moment, the 'New Economy,' CEOs and other leaders in a wide variety of industries must face unprecedented conditions.Thriving in the New Economy gives you a unique look into some of today's best economic and business minds. A series of close profiles, the book offers inspirational personal stories, useful advice, and actionable strategies you can use immediately to skirt financial peril, seize opportunities, and flourish in the New Economy.\* Profiles include financial publisher Steve Forbes, The Vanguard Group founder Jack Bogle, Former National Economic Council Director and Former Special Assistant to the President on Economic Policy Lawrence Lindsey, former FDIC chair Donald Powell, Saks CEO Steve Sadove, Toyota Motor Sales U.S.A. President Jim Lentz, legendary vulture investor Wilbur Ross and more\* Looks at how leaders in economics, banking, automobiles, real estate, and retail are not just avoiding the unraveling economy, but actively evolving and growing their businesses\* Foreword by H. Wayne Huizenga; Afterword by Rudy GiulianiIf you're looking for the way forward through today's business wilderness, Thriving in the New Economy lets you in on how some leaders use challenges not just to survive but thrive.…

Buch. Zustand: Neu. Neuware - The fifth installment of the Fisher Investments On series is a comprehensive guide to understanding and analyzing investment opportunities within emerging markets. Growing in relative importance in recent years, emerging markets offer dynamic and unique opportunities. Fisher Investments on Emerging Markets can benefit both new and seasoned investors, covering everything from regional basics to country-specific insights to practical investing tactics, including common pitfalls to avoid. This book begins with an overview of emerging markets, followed by a historical narrative of the major emerging market regions-with emphasis on the economic, political, and sentiment drivers that help shape the investing landscape. - Discusses regional, and even country-specific, drivers. - Examines the major regions, including Russia, China, Latin America, and Asia. - Addresses the challenges unique to emerging and developing regions, and some common pitfalls to avoid. - Delves into top-down investment methodology as well as individual security analysis. - Outlines a five-step process to help differentiate firms in emerging markets-designed to help you identify ones with the greatest probability of outperforming - Provides investment strategies for a variety of market environments Filled with in-depth insights and expert advice, Fisher Investments on Emerging Markets provides a framework for understanding emerging markets. With this book as your guide, you can quickly gain a global perspective on emerging markets and discover strategies to help achieve your investing goals. …

Buch. Zustand: Neu. Neuware - What principled business leaders can do to solve America's current financial crisisBroke is a startling wake-up call for America and an honest accounting of what our future holds if we don't take charge and change our country for the better. If the business of America is business, then it's up to our business leaders to solve the mess we're in. Broke offers practical, nonpolitical, and nonpartisan solutions that every business leader can implement today for a better tomorrow.Whether you operate a giant corporation or a local small business, you'll find practical steps to limit future risks, strengthen every business, stabilize the current economy, and help turn the country around. Author John Mumford has spent decades helping business leaders turn around failing companies. Now, he helps them to turn around a failing country.\* Presents bold initiatives and concrete steps every business leader can use to create a better future-for their businesses and for the country\* Includes practical, actionable steps for every business leader who wants to build for the future, while preserving the best of his or her existing enterprise.\* Shows how business leaders can contribute to the solutions for our problems concerning public debt, the environment, and international relations\* Offers a turnaround plan for the country ideal for use by the U.S. Chamber of Commerce, small business organizations, non-profits and others as the centerpiece of a 2010 campaign for America's turnaround\* Endorsed by current and former CEO's, top business school leaders, former governors and senators, and leading journalistsDesperate times call for creative, effective measures, not desperation. If you're a business leader, here's how you can do your part.…

Taschenbuch. Zustand: Neu. Neuware - Here's what Web designers need to know to create dynamic, database-driven Web sitesTo be on the cutting edge, Web sites need to serve up HTML, CSS, and products specific to the needs of different customers using different browsers. An effective e-commerce site gathers information about users and provides information they need to get the desired result.PHP scripting language with a MySQL back-end database offers an effective way to design sites that meet these requirements. This full updated 4th Edition of PHP & MySQL For Dummies gets you quickly up to speed, even if your experience is limited.\* Explains the easy way to install and set up PHP and MySQL using XAMPP, so it works the same on Linux, Mac, and Windows\* Shows you how to secure files on a Web host and how to write secure code\* Packed with useful and understandable code examples for Web site creators who are not professional programmers\* Fully updated to ensure your code will be compliant based on PHP 5.3 and MySQL 5.1.31\* Provides clear, accurate code examplesPHP & MySQL For Dummies, 4th Edition provides what you need to know to create sites that get results.…

Taschenbuch. Zustand: Neu. Neuware - In this second volume of The Information Age trilogy, with an extensive new preface following the recent global economic crisis, Manuel Castells deals with the social, political, and cultural dynamics associated with the technological transformation of our societies and with the globalization of the economy.\* Extensive new preface examines how dramatic recent events have transformed the socio-political landscape of our world\* Applies Castells' hypotheses to contemporary issues such as Al Qaeda and global terrorist networks, American unilateralism and the crisis of political legitimacy throughout the world\* A brilliant account of social, cultural, and political conflict and struggle all over the world\* Analyzes the importance of cultural, religious, and national identity as sources of meaning for people, and its implications for social movement\* Throws new light on the dynamics of global and local change.…

Taschenbuch. Zustand: Neu. Neuware - Down-to-earth advice for helping students with disabilities succeed The School Counselor's Guide to Helping Students with Disabilities offers school counselors a practical guide for handling the complexities of working with children and youth who have disabilities. The book is organized to correspond with the myriad responsibilities and roles assumed by school counselors in elementary, middle and high school settings. The authors provide both seasoned and new school counselors with the insight and tools they need to successfully promote the academic, personal, social, and career success of students with disabilities. - Presents a wealth of relevant disability-related knowledge and useful strategies - Includes information on the most pertinent legislation pertaining to students with disabilities - Offers the most effective counseling interventions for helping young children or adolescents experiencing social exclusion because of their disabilities - Bonus section contains a wealth of disability-specific information with implications and practical applications for counselors This important book brings together experts in two disciplines, school counseling and special education/disabilities, in order to address the practicalities and possibilities of working with students with disabilities.…

Buch. Zustand: Neu. Neuware - 'As with his weekly column, James Montier's Value Investing is a must read for all students of the financial markets. In short order, Montier shreds the 'efficient market hypothesis', elucidates the pertinence of behavioral finance, and explains the crucial difference between investment process and investment outcomes. Montier makes his arguments with clear insight and spirited good humor, and then backs them up with cold hard facts. Buy this book for yourself, and for anyone you know who cares about their capital!'--Seth Klarman, President, The Baupost Group LLCThe seductive elegance of classical finance theory is powerful, yet value investing requires that we reject both the precepts of modern portfolio theory (MPT) and pretty much all of its tools and techniques.In this important new book, the highly respected and controversial value investor and behavioural analyst, James Montier explains how value investing is the only tried and tested method of delivering sustainable long-term returns.James shows you why everything you learnt at business school is wrong; how to think properly about valuation and risk; how to avoid the dangers of growth investing; how to be a contrarian; how to short stocks; how to avoid value traps; how to hedge ignorance using cheap insurance. Crucially he also gives real time examples of the principles outlined in the context of the 2008/09 financial crisis.In this book James shares his tried and tested techniques and provides the latest and most cutting edge tools you will need to deploy the value approach successfully.It provides you with the tools to start thinking in a different fashion about the way in which you invest, introducing the ways of over-riding the emotional distractions that will bedevil the pursuit of a value approach and ultimately think and act differently from the herd.…

Taschenbuch. Zustand: Neu. Neuware - Teacher Collaboration for Professional Learning contains the essential information, tools, and examples teachers and school leaders need to create, manage, and sustain successful collaborative groups. Designed to be a hands-on resource, this practical guide shows you how to: - Advocate for collaborative teacher learning - Develop and sustain collaborative research groups - Organize and conduct productive research projects - Address issues of ethics, leadership, and group dynamics - Evaluate and sustain collaborative learning activities Based on data from a major survey, Teacher Collaboration for Professional Learning features extensive case examples from model research communities collaborating within schools, across districts, in partnership with universities, and as online networks. The book also offers a wealth of reproducible templates as well as reflection questions and exercises invaluable tools for organizing study groups.…

Taschenbuch. Zustand: Neu. Neuware - Adapting Configuration Management for Agile Teams provides very tangible approaches on how Configuration Management with its practices and infrastructure can be adapted and managed in order to directly benefit agile teams. Written by Mario E. Moreira, author of Software Configuration Management Implementation Roadmap , columnist for CM Crossroads online community and writer for the Agile Journal , this unique book provides concrete guidance on tailoring CM for Agile projects without sacrificing the principles of Configuration Management.…

Taschenbuch. Zustand: Neu. Neuware - This revised and expanded edition of the widely-praised A History of Byzantium covers the time of Constantine the Great in AD 306 to the fall of Constantinople in 1453. - Expands treatment of the middle and later Byzantine periods, incorporating new archaeological evidence - Includes additional maps and photographs, and a newly annotated, updated bibliography - Incorporates a new section on web resources for Byzantium studies - Demonstrates that Byzantium was important in its own right but also served as a bridge between East and West and ancient and modern society - Situates Byzantium in its broader historical context with a new comparative timeline and textboxes.…

Buch. Zustand: Neu. Neuware - Preparing Principals for a Changing World provides a hands-on resource for creating and implementing effective policies and programs for developing expert school leaders. Written by acclaimed author and educator Linda Darling-Hammond and experts Debra Meyerson, Michelle LaPointe, and Margaret Terry Orr, this important book examines the characteristics of successful educational leadership programs and offers concrete recommendations to improve programs nationwide. In a study funded by the Wallace Foundation, Darling-Hammond and the team examined eight exemplary principal development programs, as well as state policies and principals' experiences across the country. Using the data from the study, they reveal how successful programs are structured, the skills and knowledge participants gain, and what they are able to do in practice as school leaders as a result. What do these exemplary programs have in common Aggressive recruitment; close ties with schools in the community; on-the-ground training under the wing of expert principals, and a strong emphasis on the cutting-edge theories of instructional and transformational leadership. In addition to highlighting the programs' similarities, the study also explains the differences among the programs and sheds light on the effectiveness of approaches and models from different states and contexts East, West, North, and South; urban and rural; pre-service and in-service. The authors analyze program outcomes for principals and their schools, including illustrative case studies and educators' voices on the influence of programs' strategies for recruitment, internships, mentoring, and coursework. The ideas and suggestions outlined in Preparing Principals for a Changing World are presented with the goal of increasing the number of highly qualified, thoughtful, and innovative educational leaders.…

Taschenbuch. Zustand: Neu. Neuware - This collection of specially commissioned essays puts top scholars head to head to debate the central issues in the lively and fast growing field of philosophy of biology - Brings together original essays on ten of the most hotly debated questions in philosophy of biology - Lively head-to-head debate format sharply defines the issues and paves the way for further discussion - Includes coverage of the new and vital area of evolutionary developmental biology, as well as the concept of a unified species, the role of genes in selection, the differences between micro- and macro-evolution, and much more - Each section features an introduction to the topic as well as suggestions for further reading - Offers an accessible overview of this fast-growing and dynamic field, whilst also capturing the imagination of professional philosophers and biologists.…

Taschenbuch. Zustand: Neu. Neuware - The Essential College Professor is about the 'how' and 'why' of being a faculty member today. Based on the author's series of highly successful faculty development workshops, each chapter deals concisely with the most important information college professors need at their fingertips when confronted by a particular challenge or faced with an exciting opportunity. Written both as a comprehensive guide to an academic career and as a ready reference to be consulted whenever needed, The Essential College Professor emphasizes proven solutions over untested theories and stresses what faculty members have to know now in order to be successful in their careers. Each chapter is concluded by a short exercise that faculty members can perform to help them, for instance, completely revise a course by restructuring the syllabus and course materials, bring new life to a research project by reframing it as a book proposal or grant application, and so on.…

Buch. Zustand: Neu. Neuware - In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Brandraising outlines a mission-driven approach to communications and marketing, specifically designed to boost fundraising efforts. This book provides tools and guidance for nonprofits seeking to transform their communications and marketing through smart positioning, branding, campaigns, and materials that leverage solid strategy and great creative, with a unique focus on the intersection of communications and fundraising.…

Taschenbuch. Zustand: Neu. Neuware - This intellectual bulldozer of a book attacks the all too prevalent mindset that views marketing as essentially a managerial function best studied from a logical positivist perspective. In its place the editors champion a far broader view of marketing's complex role in today's world, a view that only tools and insights from historical analysis and critical thought, in all its many forms, can provide. Students and graduates of marketing programs that all too often provide an unduly and unjustifiably restricted view of what's intellectually good, true, and beautiful should find this book a truly 'mind blowing' learning experience.Stanley J. Shapiro, Professor of Marketing (Emeritus), Simon Fraser UniversityCritical Marketing: Issues in Contemporary Marketing is an urgently needed and field-leading contribution to this growing area. Key authors offer detailed, scholarly and historically framed perspectives on the many dimensions and traditions of critical scholarship in marketing. The Editors provide authoritative analytical comment in a text which not only sums up the field but advances it. This book is essential reading for the serious Marketing scholar.Professor Chris Hackley, Royal Holloway University of London.Marketing is central to our everyday lives. As an academic subject its popularity has been steadily growing for the last thirty years. In this space of time, it has become increasingly fashionable to gesture to the uncritical, managerialist focus of the discipline. By contrast, this book makes the case that marketing has actually been critical in the sense of a Frankfurt School version of 'unmasking critique' for most of its history. The key concern underwriting this collection is to rethink the way that we understand the development of marketing theory and practice, as it took place in the past and the directions that we would like it to move in the future. The contents critically interrogate the history of marketing and consumer research, highlighting the elision of productive avenues for research and practice in relation to the biological basis for consumer behaviour and the forgotten dimensions of the cognitive revolution. It also includes chapters which explicitly connect marketing activities to the society in which they take place.The topics examined include:\* Sustainable marketing\* Anti-globalisation challenges to marketing\* Ecofeminism\* Post colonialism and marketing practice\* The interconnection of cultural studies and Consumer researchThis book will be essential reading for students and scholars in marketing, consumer research, cultural studies, sociology and psychology.…

Taschenbuch. Zustand: Neu. Neuware - Molecular orbital theory is used by chemists to describe the arrangement of electrons in chemical structures. It is also a theory capable of giving some insight into the forces involved in the making and breaking of chemical bonds--the chemical reactions that are often the focus of an organic chemist's interest. Organic chemists with a serious interest in understanding and explaining their work usually express their ideas in molecular orbital terms, so much so that it is now an essential component of every organic chemist's skills to have some acquaintance with molecular orbital theory.Molecular Orbitals and Organic Chemical Reactions is both a simplified account of molecular orbital theory and a review of its applications in organic chemistry; it provides a basic introduction to the subject and a wealth of illustrative examples. In this book molecular orbital theory is presented in a much simplified, and entirely non-mathematical language, accessible to every organic chemist, whether student or research worker, whether mathematically competent or not. Topics covered include:\* Molecular Orbital Theory\* Molecular Orbitals and the Structures of Organic Molecules\* Chemical Reactions -- How Far and How Fast\* Ionic Reactions -- Reactivity\* Ionic Reactions -- Stereochemistry\* Pericyclic Reactions\* Radical Reactions\* Photochemical ReactionsMolecular Orbitals and Organic Chemical Reactions: Student Edition is an invaluable first textbook on this important subject for students of organic, physical organic and computational chemistry.'The new 'Fleming' is a must for every lecturer and every student of chemistry--a fantastic book. In this new form the textbook will last for another 30 years and remain as fresh as did its predecessor!' - Angewandte Chemie International Edition.…

Taschenbuch. Zustand: Neu. Neuware - Mixtecs, Zapotecs, and Chatinos: Ancient Peoples of Southern Mexico examines the origins, history, and interrelationships of the civilizations that arose and flourished in Oaxaca. - Provides an up-to-date summary of the current state of research findings and archaeological evidence - Uses contemporary social theory to address many key problems relating to archaeology of the Americas, including the dynamics of social life and the rise and fall of civilizations - Adds clarity to ongoing debates over cultural change and interregional interactions in ancient Mesoamerican societies - Supplemented with compelling illustrations, photographs, and line drawings of various archaeological sites and artifacts.…

Taschenbuch. Zustand: Neu. Neuware - This ground-breaking text is the first to provide a detailed overview of Investigative Psychology, from the earliest work through to recent studies, including descriptions of previously unpublished internal reports. Crucially it provides a framework for students to explore this exciting terrain, combining Narrative Theory and an Action Systems framework. It includes empirically tested models for Offender Profiling and guidance for investigations, as well as an agenda for research in Investigative Psychology.Investigative Psychology features:\* The full range of crimes from fraud to terrorism, including burglary, serial killing, arson, rape, and organised crime\* Important methodologies including multi-dimensional scaling and the Radex approach as well as Social Network Analysis\* Geographical Offender Profiling, supported by detailed analysis of the underlying psychological processes that make this such a valuable investigative decision support tool\* The full range of investigative activities, including effective information collection, detecting deception and the development of decision support systems.In effect, this text introduces an exciting new paradigm for a wide range of psychological contributions to all forms of investigation within and outside of law enforcement. Each chapter has actual cases and quotations from offenders and ends with questions for discussion and research, making this a valuable text for undergraduate and postgraduate courses in Applied and Forensic Psychology, Criminology, Socio-Legal Studies and related disciplines.…

Buch. Zustand: Neu. Neuware - An honest depiction of the challenges of trading and a clear explanation of what it takes to succeedTrading tends to be a winner-take-all activity where a small number of traders are very successful, while the majority either lose money or generate relatively small profits. In The Mental Strategies of Top Traders, author Ari Kiev identifies and analyzes the characteristics of successful traders and shows you how to cultivate these same characteristics.Successful trading, Kiev asserts, requires an unusual and sometimes contradictory blend of intellectual and psychological abilities, including the willingness to take risks, but in a very controlled manner; the discipline to develop high-conviction trading ideas in the face of unpredictable markets and incomplete information; as well as a strong drive to win, but also accept failure. Here, you'll discover how to achieve all this, and much more.\* Provides advice and solutions for traders struggling with today's volatile and stressful markets\* Authoritatively identifies key mental strategies of top traders\* Written by Ari Kiev, a highly respected figure in the professional trading community\* Analysis is supported by comments from contemporary traders and portfolio managers, many of whom struggled with the markets of 2008Designed with the serious trader in mind, this book will put you in a better position to excel in today's tumultuous markets.…