springer fachmedien wiesbaden springer fachmedien wiesbaden dez 2014 (141 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware -¿While religion was expelled from the public space during Communist times and became a secret form of ¿inner emigration¿, it entered the empty public space again in Post-Communist times. Public interest in religious issues and the public prestige of religion have dramatically increased. The book ¿Under Construction. The Role of Religion in Eastern Europe Today¿ deals with the (re-)emergence of religion in Eastern Europe and its impact on the economy, the society, and the state in 15 essays. The authors represent various fields of science related to human interaction ¿ Economics, Political Science, Sociology, and Law. The added value is an up-to-date and interdisciplinary perspective on religion and its effects in major spheres of the societies in Eastern Europe today.Springer VS in Springer Science + Business Media, Abraham-Lincoln-Straße 46, 65189 Wiesbaden 196 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -To achieve a better understanding of the influence of National Culture, Corporate Culture and Leadership Style on Lean Six Sigma implementation and Corporate Success a quantitative empirical web-based survey with Lean Six Sigma professionals involved in the social professional network LinkedIn was carried out by Miriam Jacobs. The outcome of this survey suggests, that certain constellations of these five factors are more successful than others. Companies with an almost equal balance across different Leadership Styles and types of Corporate Culture achieve the best results, while companies equipped with a Rational and Hierarchical Corporate Culture in the absence of transformational, participative or supportive leadership are likely to fail.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 352 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -In order to measure the dynamics of flow-performance relationships for a multi-domicile sample, Simon Weiler applies existing flow-performance research methods to a broad set of European equity (UCITS) funds and proves that major findings (performance-chasing behaviour and a convex flow-performance relationship) also hold true in a cross-border market environment.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 112 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Lukas Heim evaluates the performance of a price-level targeting rule compared to that of a standard inflation targeting rule. The comparison is based on a medium-scale DSGE model which has been estimated based on state-of-the-art Bayesian methods. The model for the Swiss economy is an expanded version of the framework proposed by Galì and Monacelli (2005) as well as Monacelli (2005). It is enriched with habit formation in consumption, price indexation, labor market imperfections, and several additional structural disturbances. The results show that ¿ exactly as expected ¿ the volatility of inflation is quite significantly lower under the price-level targeting regime, whereas the volatility of the output gap is markedly higher conditional on either productivity or preference shocks. Therefore, the introduction of a price-level targeting regime would likely produce an increase in the volatility of real economic activity conditional on both supply-side and demand-side shocks. Since inflation and output are targeted simultaneously, none of the two policies is strictly dominant.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 84 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Few studies have looked into the governance of universities in societies affected by armed conflicts, because they are either meant for practitioners or focused on the role of universities for peace and development. Akiiki Babyesiza offers an in-depth analysis of the relationship between state, higher education, and society in a multicultural and multi-religious post-conflict setting and uses empirical data to question university governance concepts. She explores the role that civil wars played in university development and governance in Sudan with a particular focus on Southern Sudan after the peace agreement of 2005 and before its secession in 2011.Springer VS in Springer Science + Business Media, Abraham-Lincoln-Straße 46, 65189 Wiesbaden 224 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Diederich Bakker develops a comprehensive planning process that can guide brand manufacturers in assessing the internal and external environment. The step-by-step planning process includes strategies to thoroughly audit brand portfolios and to review an organisation¿s brand management capabilities. The planning process aides brand manufacturers in assessing product categories and in determining retailers for their suitability as cooperation partners. The proposed Vertical Brand Portfolio Management is based on the principles of brand portfolio strategy assigning clear roles for all brands including private labels. Instead of fighting the retailer products brand manufacturers are encouraged to cooperate with retail partners by offering vertically integrated brand portfolios. Based on numerous international case studies, the author offers brand manufacturers and retailers practical tools to consider collaborations in the production and management of private labels.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 296 pp. Englisch.

Buch. Zustand: Neu. Neuware -In the current times of more frequent crises and ever shortening innovation cycles, the management of change has become a crucial task of survival. While it is not a new topic in business research, the developments of the last decade have posed many new challenges for the change management of firms and organizations and have thus also raised many new questions for academic research in business administration, which the present book turns to deepen.Its particular focus is on disruptive change including its driving forces as well as effective and sustainable management. This publication constitutes a collection of articles that discuss change and innovation processes across different sectors of the economy (industry, banking, and retail), the role of leadership and corporate governance for the effectiveness and sustainability of organizational change.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 252 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -With her research, Svenja Post offers an in-depth analysis of the implementation of the Comprehensive Approach in international crisis management both on EU and on member state national level. The author demonstrates in detail which steps have been taken on conceptual and on structural level by the EU and its member states Great Britain, Germany and Sweden to organize and realize crisis management coherence. In addition to identifying challenges involved actors are confrontedwith, Svenja Post also points out a set of recommendations for future efforts to close the gap between aspiration and reality of comprehensive European crisis management.Springer VS in Springer Science + Business Media, Abraham-Lincoln-Straße 46, 65189 Wiesbaden 448 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -For selected target groups, such as unemployed and disadvantaged youth, Christoph Ehlert demonstrates that flexible and well-targeted programmes significantly improve employment chances. To be effective, these programmes must combine individual coaching, classroom training and temporary work. Apart from the programmes, the organisational framework in which the programmes are allocated also influences the outcome. The author shows that the introduction of customer service centres, that streamlined the customers through the counselling and placement process, helped little in bringing unemployed back to work, while the introduction of action programmes even worsened the situation for the unemployed and job-seekers. Whereas the introduction of new placement software in German employment agencies led to an increase in regular employment and to more sustainable placements that exhibit longer tenures.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 144 pp. Englisch.

Buch. Zustand: Neu. Neuware -Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 12th International Conference in Advertising (ICORIA) which was held in Zagreb (Croatia) in June 2013. The conference gathered 105 leading researchers from 23 countries under the conference theme ¿To Boldly Go. Extending the Boundaries of Advertising¿. The book provides international state-of-the-art research with 23 articles by renowned scholars from the worldwide ICORIA network.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 344 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Artem Boltyenkov explores the ways in which the hearing impaired can afford aided hearing. The most humane option for all hearing impaired is full reimbursement healthcare economic policy. Unfortunately, providing free aided hearing for all hearing impaired in the population is very costly. Countries, which cannot afford such generosity, need to know how to spend their limited resources wisely. The author recommends implementing the subsidized loans or the subsidized savings and loans healthcare economic policy to help the hearing impaired to afford aided hearing.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 176 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Virtual realities provide an outstanding tool in anxiety research. A fear conditioning study investigates and illustrates the development of anxiety disorders in humans. Hannah Genheimer describes the scientific background of fear and anxiety and presents an empirical study in a highly controlled virtual environment. Psychophysiological as well as subjective data on the participants¿ fear and anxiety clearly show contextual fear conditioning. Cue conditioning in the light of one-trial learning is discussed. The results emphasize the promising application of virtual environments in psychotherapy.Springer VS in Springer Science + Business Media, Abraham-Lincoln-Straße 46, 65189 Wiesbaden 92 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Stephanie Kurschus analyses the idea of a common 'European' book culture that integrates the book market as an essential aspect and employs book promotion as balancing instrument. Characteristics of book culture are identified; the resultant concept of book culture provides an overview of the values and myths ascribed to the book. Furthermore, applied book promotion measures are analyzed for their effectiveness and best practice models. Since, in a context determined by culture and market, preservation and innovation, book promotion fulfills two functions: it is to protect the unique national characteristics of book culture as well as to support its continuous development. To adapt and to advance within a changing environment is critical to the survival of book culture in the digital reality.Springer VS in Springer Science + Business Media, Abraham-Lincoln-Straße 46, 65189 Wiesbaden 384 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Bettina Hauser develops a research model, which encompasses entrepreneurial leadership as a major success factor during post-merger integration. Additionally, contextual variables, namely cultural distance and the organizational variable, relative size, are tested for their moderating effect on the influence of entrepreneurial leadership on M&A performance. The author clarifies the question of how entrepreneurial leadership can help to enhance M&A performance. Based on 114 transactions with acquirers of German-speaking companies, she proves that entrepreneurial leadership has a positive effect on post-acquisition performance and helps to overcome problems related to cultural differences.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 128 pp. Englisch.

Buch. Zustand: Neu. Neuware -This book covers three fundamental problems at the interface of multi-project management and human resource management: the selection of projects, the composition of small project teams, and workload leveling. Matthias Walter proposes optimization models and solution methods for these problems, assuming multi-skilled workers with heterogeneous skill levels. For the first time, the author presents exact and heuristic methods that support managers to form small teams. Additionally, he outlines a new skill chaining strategy that increases workforce flexibility.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 328 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Vadim Kufenko provides a theoretical and empirical analysis of various aspects of economic growth and income inequality in the Russian regions using different estimation techniques from the cross-section OLS and logistic models to dynamic panel data system GMM. The general period for the data is 1995-2012. Acknowledging the crucial role of human capital, the author models the brain-drain using game theory and shows that the owners of human capital may have monetary as well as institutional motives. He states that the income gap between the regional elite and the population is a robust positive determinant of the risk of protests. ¿Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 128 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -In his master thesis Thorsten Will proposes the substantial information content of protein complexes involving transcription factors in the context of gene regulatory networks, designs the first computational approaches to predict such complexes as well as their regulatory function and verifies the practicability using data of the well-studied yeast S.cereviseae. The novel insights offer extensive capabilities towards a better understanding of the combinatorial control driving transcriptional regulation.Springer Spektrum in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 164 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Verena Puchner evaluates and compares statistical matching and selected SAE methods. Due to the fact that poverty estimation at regional level based on EU-SILC samples is not of adequate accuracy, the quality of the estimations should be improved by additionally incorporating micro census data. The aim is to find the best method for the estimation of poverty in terms of small bias and small variance with the aid of a simulated artificial 'close-to-reality' population. Variables of interest are imputed into the micro census data sets with the help of the EU-SILC samples through regression models including selected unit-level small area methods and statistical matching methods. Poverty indicators are then estimated. The author evaluates and compares the bias and variance for the direct estimator and the various methods. The variance is desired to be reduced by the larger sample size of the micro census.Springer Spektrum in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 116 pp. Englisch.

Buch. Zustand: Neu. Neuware -The Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH possesses over 30 years of experience in managing cooperation worldwide. It has now consolidated its comprehensive expertise by publishing this book. The management model Capacity WORKS is designed for everyone actually involved in cooperation: managers, executives, consultants and advisors in business, governance, public administration and the nonprofit sector. It provides a full introduction to the challenges of successful cooperation management, and supplies practitioners with tried and tested approaches. Five success factors (strategy, cooperation, steering structure, processes, and learning & innovation) delineate the various facets that help focus on the objectives and results of complex cooperation systems. The conceptual framework underlying the success factors is clearly set out, and the success factors are supplemented by an extensive toolbox to support practitioners working in these five areas.At the same time the manual gives readers a broad insight into the world of cooperation management for sustainable development. It includes numerous practical examples, proven contexts of application and glimpses into the work of international cooperation.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 292 pp. Englisch.

Buch. Zustand: Neu. Neuware -La Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH cuenta con más de 30 años de experiencia en el diseño de cooperaciones en todo el mundo, y ha condensado su extensa gama de conocimientos en esta obra. El modelo de gestión Capacity WORKS se dirige a todas aquellas personas involucradas en contextos de cooperación: personal directivo, responsables o asesores del sector privado, de la administración pública, del ámbito de la política y del sector sin fines de lucro. Provee una introducción completa a los retos que plantea una gestión exitosa de la cooperación y ofrece procedimientos de probada eficacia para la práctica. Sus cinco factores de éxito describen distintas facetas, cuya perspectiva ayuda a mantener a la vista los objetivos y resultados de sistemas de cooperación complejos: analiza las bases conceptuales de la estrategia, la cooperación, la estructura de conducción, los procesos y el aprendizaje e innovación, y las completa con una amplia caja de herramientas que prestan apoyo en el trabajo práctico con estos factores de éxito. El presente manual ofrece asimismo un acercamiento amplio y profundo al mundo de gestión de la cooperación para el desarrollo sostenible, con numerosos ejemplos prácticos de distintos contextos , así como un acercamiento a la labor de la cooperación internacional.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 296 pp. Spanisch.

Buch. Zustand: Neu. Neuware -La réussite de coopérations complexes est un enjeu crucial du XXIe siècle, qui se reflète dans une économie mondialisée et dans presque tous les champs de l¿action politique. Extension d¿un aéroport, réforme de la santé, réforme du système éducatif ou réduction de l¿endettement de l¿État: ce sont là quelques exemples de changements sociétaux complexes exigeant une synergie subtile entre différentes organisations et institutions de l¿administration, de l¿économie et de la société civile, parfois même par-delà les frontières nationales et les continents.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 296 pp. Französisch.

Taschenbuch. Zustand: Neu. Neuware -Peggy Sommer vermittelt Mitarbeitern in Unternehmen einen Überblick über das Spektrum des Klimaschutzrechts, seine Kernvorschriften und die darin formulierten Handlungspflichten und bietet somit Orientierung für die Abschätzung der betrieblichen Relevanz. Klimaschutz ist nicht mehr alleinige Aufgabe weniger emissionsintensiver Unternehmen, die beispielsweise zur Teilnahme am europäischen Emissionshandel verpflichtet sind. Auch kleine und mittelständische Unternehmen können von Regelungen des produkt- und/oder gebäudebezogenen Umweltenergierechts betroffen sein.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 72 pp. Deutsch.

Taschenbuch. Zustand: Neu. Neuware -Jan Drengner erörtert, wie Unternehmen durch die Einbeziehung des Sports das Erlebnispotenzial ihrer Marketing-Events erhöhen können, um so ihre Kommunikationsziele effizienter zu erreichen. Aufgrund seiner hohen gesellschaftlichen Akzeptanz bietet der Sport vielfältige Ansatzpunkte zur Ausgestaltung des Eventmarketing. Aufbauend auf einem Überblick über verhaltenswissenschaftliche Hintergründe zu den Wirkungen solcher sportorientierter Events gibt dieses Essential umfangreiche Hinweise zu deren Inszenierung. Abschließend stehen mögliche Risiken im Mittelpunkt, die in der Praxis beim Einsatz des Sports im Eventmarketing zu berücksichtigen sind.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 56 pp. Deutsch.

Taschenbuch. Zustand: Neu. Neuware -Vorgetäuschte Islamkritik, die nur so tut, als verfolge sie seriöse Absichten, ist einer der Hauptverbreitungswege für Islamfeindlichkeit und Vorbehalte gegenüber Muslimen. Im deutschsprachigen Raum hat sich vor einigen Jahren ein Zirkel von Personen gebildet, der diese Art der ¿Islamkritik¿ öffentlichkeitswirksam vertrat. Dazu gehörten Mina Ahadi, Henryk Broder, Ralph Giordano, Necla Kelek, Alice Schwarzer, Udo Ulfkotte und Leon de Winter. Ihre Argumentationsweisen werden in diesem Essential mittels diskursanalytischer Ansätze untersucht. Der Autor stellt typische Techniken vor und leistet dadurch einen Beitrag, um echte Islamkritik künftig besser von Islamfeindlichkeit abgrenzen zu können.Springer VS in Springer Science + Business Media, Abraham-Lincoln-Straße 46, 65189 Wiesbaden 48 pp. Deutsch.

Taschenbuch. Zustand: Neu. Neuware -Die meisten Ingenieure in der Praxis sind für Kosten verantwortlich. Deshalb ist es für diese Berufsgruppe von großer Bedeutung, Kosten richtig zu erfassen und auf die entsprechenden Leistungen verursachungsgerecht zu verrechnen. Dieser Band zeigt an einem Beispiel aus der Praxis, wie eine Kostenarten- und Kostenstellenrechnung aufgebaut und ein Betriebsabrechnungsbogen erstellt wird. Wichtig wird zunehmend, wie Kosten durch ein entsprechendes Kostenmanagement eingespart werden können. Die entsprechenden Werkzeuge und Maßnahmen zur Vermeidung von Verschwendung, zur Erhöhung von Effizienz und Produktivität sowie die Einführung von erfolgreichen kontinuierlichen Verbesserungsprozessen werden vorgestellt.Springer Vieweg in Springer Science + Business Media, Abraham-Lincoln-Straße 46, 65189 Wiesbaden 68 pp. Deutsch.

Taschenbuch. Zustand: Neu. Neuware -Maschinenbauliche und bautechnische Zeichnungen legen die zu erstellenden Objekte fest. Um diese Zeichnungen eindeutig zu gestalten, wurde ein umfangreiches Normenwerk etabliert, in welchem Grundnormen und Zeichnungsarten vereinbart sind. Formate, Maßstäbe und Ansichten werden vorgestellt, ebenso wie Linien und Darstellungen (Linienarten, Buchstaben, Ziffern und Schrift). Schraffur und Bemaßung sind ebenfalls aufgeführt. Für bautechnische Zeichnungen wird die Darstellung von Baumaterialien gezeigt, aber auch Bauelemente. Beim werkzeugbaulichen Zeichnen interessieren die technischen Oberflächen und Rauheitsbezeichnungen, Grenzmaße und Passungen. Auch Schweißbezeichnungen gehören dazu oder Muster von Bearbeitungsspuren. Für technische Systeme werden Stücklisten behandelt. Form- und Lagetoleranzen sichern die geometrische Genauigkeit des zu fertigenden Bauteils.Springer Vieweg in Springer Science + Business Media, Abraham-Lincoln-Straße 46, 65189 Wiesbaden 52 pp. Deutsch.

Taschenbuch. Zustand: Neu. Neuware -Martina Schäfer erläutert, wie die Elemente Unternehmenskultur, Leitbild und Image genauso wie auch das visuelle Erscheinungsbild der Kanzlei, das Corporate Design, zusammenwirken. Denn entscheidend für den Erfolg von Kanzleien ist oft ihre Persönlichkeit oder auch die Corporate Identity. Der Wettbewerb zwischen Rechtsanwälten, Steuerberatern und Wirtschaftsprüfern wird härter. Immer mehr Kanzleien konkurrieren um Mandanten und Mitarbeiter. Neben dem theoretischen Hintergrund und den Leitfragen für die Umsetzung in der eigenen Kanzlei geben eine Grafikerin und eine Kunstvermieterin im Interview Einblicke zu den vielfältigen Möglichkeiten des Corporate Designs.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 52 pp. Deutsch.

Taschenbuch. Zustand: Neu. Neuware -Zur praktischen Umsetzung von Corporate Social Resonsibility (CSR) stellen Marcel Stierl und Arved Lüth erstmals das Konzept des transformativen Marketing vor und ergänzen es mit Tools aus der Beratungspraxis. Konkrete Instrumente und Fallbeispiele erleichtern eine Umsetzung von CSR in die Unternehmenspraxis. CSR ins Marketing zu integrieren, bedeutet die eigene Geschäftstätigkeit ökonomisch, ökologisch und sozial weiterzuentwickeln und sich gegenüber seinen Stakeholdern entsprechend zu positionieren. Zusätzlich sollten Stakeholder zu nachhaltigen Verhaltensweisen informiert und animiert werden.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 68 pp. Deutsch.

Taschenbuch. Zustand: Neu. Neuware -Die meisten Ingenieure in der Praxis werden vor Finanzierungsaufgaben gestellt und müssen hierfür die optimalen Finanzierungsmöglichkeiten bereitstellen. Deshalb werden in diesem Band die Finanzierungsarten und die Finanzierungsinstrumente vorgestellt. Es wird gezeigt, welche wichtigen Informationen eine Finanzanalyse bieten kann und wie eine Finanzplanung für ein Unternehmen erstellt wird.Springer Vieweg in Springer Science + Business Media, Abraham-Lincoln-Straße 46, 65189 Wiesbaden 84 pp. Deutsch.

Taschenbuch. Zustand: Neu. Neuware -Jörg Scheffler stellt die wesentlichen, vor allem technischen Inhalte des Erneuerbare-Energien-Gesetzes und des Kraft-Wärme-Kopplungsgesetzes vor, die Schwerpunkte der gesetzlichen Basis der Energiewende sind. Im Vordergrund stehen dabei neben den Kosten und deren Umlage auch Aspekte der Netzanbindung und des Netzbetriebs. Der Autor bietet damit einen aktuellen Überblick über die seit etwa dem Jahr 2000 in Deutschland stattfindende Umstrukturierung der Elektroenergieversorgung, die in diesem Umfang weltweit einmalig ist. Ein umfangreiches Literaturverzeichnis ermöglicht es, auch künftig schnell auf aktuelle Informationen zugreifen zu können.Springer Vieweg in Springer Science + Business Media, Abraham-Lincoln-Straße 46, 65189 Wiesbaden 64 pp. Deutsch.