palgrave macmillan uk palgrave macmillan uk jan 2013 (574 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware -This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 296 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This book analyses the nature of the contemporary racial state, exploring issues such as the nature of postraciality, racial neoliberalism, the state of multiculturalism and whiteness, alongside the functioning of state institutions and policy concerning the military, education, community surveillance, asylum and extradition.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 244 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Using unpublished manuscript writings, this book reinterprets material, social, literary, philosophical and religious contexts of women's letter-writing in the long 18th century. It shows how letter-writing functions as a form of literary manuscript exchange and argues for manuscript circulation as a method of engaging with the republic of letters.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 312 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Tribal branding allows marketers to benefit from greatly enhanced levels of consumer devotion to brands. Richardson incorporates the approach of ethno-marketing to expertly explain the opportunities for marketing and branding professionals to co-create brands with, and develop new ways of marketing to, tribal groups and brand communities.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 200 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -A unique look at the meaning of the taste for wine in Britain, from the establishment of a Commonwealth in 1649 to the Commercial Treaty between Britain and France in 1860 - this book provides an extraordinary window into the politics and culture of England and Scotland just as they were becoming the powerful British state.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 376 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Offering unique insights into the writing and production of television drama series such as The Killing and Borgen, produced by DR, the Danish Broadcasting Corporation, Novrup Redvall explores the creative collaborations in writers' rooms and 'production hotels' through detailed case studies of Denmark's public service production culture.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 268 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -The Social Media Manifesto is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 180 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Examining the links between sustainable development, innovation strategy and the business model, this thought-provoking and timely book uses insightful case studies from mature and developing markets to demonstrate how sustainability needs to be at the core of every organization's strategy and innovation.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 276 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Uncovers the truth about luxury brand marketing and shows that like any other commercial brand, they manipulate and influence their customers with traditional commercial techniques. Full of case studies and practical tools for understanding luxury brand marketing the author provides frameworks to help companies with their own branding strategySpringer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 216 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Understand the impact of a global ageing population on how products are bought, and the effect this has on how to market and advertise these products and services to the older generation of consumers. Contains models for companies to evaluate the success of their own strategies, with tools for improving their age-friendly marketing campaigns.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 264 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Although many of the states of East Asia have achieved startling success, not all have benefited from the region's development. Many of the most vulnerable sections of East Asian populations still face tremendous challenges in their daily lives, have yet to enjoy the rewards of the Asian Century, and may even be further imperiled as a result of the forces of development. Brendan Howe examines the measurements of success in East Asian development and governance from a human-centered perspective. He assesses obstacles to the protection and promotion of human security and development through detailed case studies of the most challenged states in the region, including Burma, Timor-Leste, Japan and North and South Korea. He looks at the roles that East Asian actors can play, and have been playing, in protecting and promoting human security at the theoretical and practical level.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 272 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This book explores the gendered dynamics of institutional innovation, continuity and change in candidate selection and recruitment. Drawing on the insights of feminist institutionalism, it extends the 'supply and demand model' of political recruitment via a micro-level case study of the candidate selection process in post-devolution Scotland.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 228 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -The authors investigate the exceptional political economy of the ten inhabited islands whose territory is divided amongst two or more countries: that are unitary geographical spaces but fragmented polities.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 284 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This volume explores the variety of forms, strategies and practices of Islamic organizations in Europe and the United States. It focuses on the reactions of organized Muslims at local, national, and transnational levels to the on-going debates on their integration into society and the structures of state-church relations.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 276 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This book examines the deeply divided terrain of the twentieth century city and its formative impact on narrative fiction. It focuses on two major 'world authors' at the two ends of the twentieth century who write, systematically, about the colonial and postcolonial cities they were born in: James Joyce and Dublin, and Salman Rushdie and Bombay.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 240 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Dustin McWherter defends the possibility of critical ontology by pitting Roy Bhaskar's attempt to rehabilitate ontology in the philosophy of science against Kant's attempt to replace traditional ontology with an account of cognitive experience.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 200 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This book interrogates the global utopian vision for smart energy technologies and the new energy consumer intended to realise it. It enriches and extends the possibilities of four residential smart strategies: energy feedback, dynamic pricing, home automation and micro-generation, focusing on how they are being integrated into everyday practice.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 220 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This interdisciplinary volume aims to understand the linkages between the origins and aftermaths of genocide. Exploring social dynamics and human behaviour, this collection considers the interplay of various psychological, political, anthropological and historical factors at work in genocidal processes.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 252 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -South Africa has the world's largest number of people living with HIV. This book offers a history of AIDS activism in South Africa from its origins in gay and anti-apartheid activism to the formation and consolidation of the Treatment Action Campaign (TAC), including its central role in the global HIV treatment access movement.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 312 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This book combines the two most important typologies of capitalist diversity; Esping-Andersen's welfare regime typology and Hall and Soskice's 'Varieties of Capitalism' typology, into a unified typology of capitalist diversity. The author shows empircally that certain welfare states bundle together with certain production systems.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 236 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This EU-funded projectexamines the dynamics of conflict, collaboration and competition in relation to access to oil, gas and minerals.It involves 12 different institutions from across the EU andexamines oil,gas and other minerals - spanninggeology, technology studies, sociology, economics and political science.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 292 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -The word Eurocracy has resonance throughout out Europe but in reality we know little about the people who work in and around the EU or how they fit into its large bureaucratic framework. Based on extensive fieldwork, this book addresses this problem by exploring the MEPs, diplomats, civil servants and commissioners that work in and around the EU.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 292 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -The contributors provide a comparative analysis of the modern economic development of Japan and China that are often explained in frameworks of East Asian developmentalism, varies of capitalism or world economic system, and explore their broader significances for the rise and global expansion of modern economy.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 292 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This book examines the relationship of belonging and social policy in a historical-comparative perspective reconstructing individual arguments in favour of or opposed to the expansion of solidarities.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 232 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Prompted by the 'affective turn' within the entire spectrum of the social sciences, this books brings together the twin disciplines of political psychology and the political sociology of emotions to explore the complex relationship between politics and emotion at both the mass and individual level with special focus on cases of political tension.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 336 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Through compelling and insightful analysis of the Russian case, this book explores the role that social welfare plays in regime transitions. It examines the role that gender and social welfare has played in Russia's post-communist political evolution from Yeltsin's assumption of the presidency to Putin's return for a third term as president in 2012Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 268 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -From climate change over shale gas to the race for the Arctic, energy makes headlines in international politics almost daily. Thijs Van de Graaf argues that energy is in dire need of global governance. He traces the history of international energy cooperation from the notorious 'Seven Sisters' oil-companies cartel to the recent creation of the International Renewable Energy Agency (IRENA). He analyses how international institutions have been created for securing oil rents, coordinating consumer-countries' energy security policies, promoting producer-consumer dialogue, managing regional gas markets, and dealing with energy-related environmental externalities. Drawing on the emerging regime complexity literature, he constructs a novel analytical framework to explain the fragmented architecture of global energy governance, and studies prospects for institutional reform at the International Energy Agency (IEA) and the G8/G20.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 208 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This book investigates the extent to which a Public Service Broadcasting (PSB) ethos has been extended to the online world in Europe. It examines the most significant policy initiatives carried out by PSBs in Europe on online platforms, and analyzes how the public service philosophy is being reinvented by policy makers.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 216 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Examining the complexities and tensions in relations between party members and parliamentarians through an in-depth analysis of the processes that shape the development of party policy in the UK, Australia and New Zealand, this book Presents new evidence on the challenges facing parties in encouraging citizen participation in policy development.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 268 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This book explores both theoretical and practical issues of language use in a migration context, using data from a German urban immigrant community in Canada. Through this transcontinental perspective, the book makes a new contribution to the literature on both language and identity and language and globalization.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 300 pp. Englisch.