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Paperback. Zustand: Very Good. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Paperback. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

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Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Zustand: Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.

paperback. Zustand: Good.

Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Paperback. Zustand: Good. - Book is in good overall condition. No writing or major blemishes. Average wear.; - We offer free returns for any reason and respond promptly to all inquiries. Your order will be packaged with care and ship on the same or next business day. Buy with confidence.

Zustand: Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.

Paperback. Zustand: Very Good. 2. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Paperback. Zustand: Very Good. First Edition. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Paperback. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Zustand: Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp.

Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Hardcover. Zustand: New. Contents: Preface. 1. The universe of being, as conceived by the Brahman authors of the epic. 2. The three narrators. 3. Detailed analysis: i. Adi-Parva. ii. Sabha-Parva. iii. Vana-Parva. iv. Virata-Parva. v. Udyoga-Parva. vi. Bhishma-Parva. vii. Drona-Parva. viii. Karna-Parva. ix. Salya-Parva. x. Sauptika-Parva. xi. Stri-Parva. xii. Santi-Parva. xiii. Anusasana-Parva. xiv. Asvamedhika-Parva. xv. Asramavasika-Parva. xvi. Mausala-Parva. xvii. Mahaprasthanika-Parva. xviii. Svargarohana-Parva. 4. Index of name. 5. Index of subjects. "The Mahabharata is the Bible of some hundred millions of Hindus. It is a Vasta repository of their traditional lore--religions philosophy legend. But its bulk and the scattered nature of its contents make it difficult of reference. It has often been called a 'jungle' of information. The present Analysis supplies a much needed map of this jungle, and makes it easy to locate any incident, legend or doctrinal teaching of which one is in search. It should therefore be of great service to all who makes use of the great epic. Being a book of reference, it will be especially valuable in libraries." (jacket). …

Zustand: New. pp. 103.

Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Hardcover. Zustand: Very Good. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Hardcover. Zustand: Very Good. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Hardbound. Zustand: As New. New. Contents Foreword. Preface. 1. Introduction/Alka Sharma. 2. Women's consciousness and Indian ethos an evaluation (keynote address)/Kumud Sharma. 6. Envisaging women's A historicity a speculation/Shivani Sharma. 7. Shed thy shackles Sita/Pratibha J.S. Sharma. 8. Gender education and educated women's consciousness/Santosh Tikoo. 9. Philosophy politics and feminist movements and campaigns/Bharti Thakur. 11. Women consciousness in corporate world/Lata Rani. 12. Women in Ayurveda/Jai Prakash Gupta. 13. Literary approach to woman consciousness/Simran Sidhu. 14. The lost sacred feminine Christian perspective of woman consciousness/Amrit Kaur. 15. Domestic violence/Meenakshi Kaushal. 17. Woman a tribute/Sushma Sharma. 19. Technology trade and women/Vikas Sethi. 23. Rights and duties of women an Indian perspective/Kamlesh Singh. 25. Serial killing Gods and Goddesses/Ramnik Aurora. 26. The role of an educational institution in raising women consciousness/Jaya Indiresan (Valedictory Address). [9 Articles are in Hindi]. Women empowerment and feminism has been a global phenomenon with a view to accord a dignified and assertive place for women in society. Despite this attempts have never been made to understand womanhood in the real sense. There has been an utter failure in understanding of woman consciousness in the context of Indian mindset. The present book has been published with a view to clear the hazy picture of the essence and the existence of woman in Indian ethos. 190 pp. …

Hardbound. Zustand: As New. New. Contents Preface. 1. Rural development integrated approach. 2. Planning for integrated rural development. 3. A lesson in rural development. 4. Village level worker and rural development. 5. Policies for rural development. 6. Process of empowerment. 7. Developing telecom infrastructure in rural areas. 8. Role of women in growth and development. 9. Development planning and women. 10. Decentralisation of powers. 11. Planning for integrated area development a case study. 12. Alternative fuel for rural India. 13. Indian rural health care system. 14. Rural development village as basic unit. 15. Poverty alleviation programmes and strategies. Bibliography. Index. As is obvious a majority of Indian population lives in villages and the villages lack almost all basic amenities essential for a dignified life. Poverty illiteracy unemployment malnutrition diseases homelessness potable water lack of transport and communication facilities etc. are the major problems Indian villagers are infested with. 270 pp.…

Hardbound. Zustand: As New. New. Contents Preface. 1. Introduction. 2. Representation in politics and power. 3. Women and election process. 4. Women and Panchayati Raj. 5. Women and legislator. 6. Participation in political movements. 7. Political status of women. 8. Constitutional rights of women in India. Appendices. Bibliography. Index. Women everywhere hold some measure of influence or informal power. The degree varies with the gender system of their culture the status of the class caste race or religious sect to which they belong the state laws under which they live the economic and political position their nation holds in the international structure of power and their personal attributes and life histories. Everywhere some women may hold more power in the sense of the interpersonal influence they exert than the men with whom they associate. However except within rare enclaves of still semi autonomous egalitarian cultures women as a category nowhere hold formal power or publicly recognised authority equivalent to that held by men. This book highlights all important issues regarding women's role in politics in modern world. 272 pp.…

Hardbound. Zustand: As New. New. Contents Preface. 1. Women's status in modern world an overview. 2. Status of women's organisations. 3. Status in society. 4. Educational status of women in India. 5. Status of working women. 6. Women in politics. 7. Aspects of womenpower. Appendices. Bibliography. Index. Status of Women is a pretty worn out theme. Much has been written and much has been spoken on the subject and yet one has to go on harping on the same theme for a simple reason that the woman has not attained her full status and its necessary to remind her of it so that she may continue her efforts till the goal is reached. The term status signifies the sum total of the various culturally ascribed roles one has to play and the rights and duties inherent in a social position. Besides the ascribed status there is also the achieved status which results from one's efforts and personal achievements. The concept of status is used to indicate the ordering of individuals in terms of attributes such as level of education occupation income perception of one's status within the home and in the community decision making role number of restrictions imposed on one's activities freedom and so on. 282 pp. …

Hardbound. Zustand: As New. New. Contents Preface. 1. Advertising and media research an introduction. 2. Agency points on advertising. 3. Modeling the effectiveness of advertising research and opportunities. 4. Specific emotional responses to advertising. 5. Effects of music on brand attitudes. 6. Effects on recall and cognitive response to a radio advertisement. 7. Effects of advertised price. 8. Appeals in advertising emotion attribution approach. 9. International advertising research and international communication theory. 10. Role of cultural value orientations in international marketing and advertising. 11. Advertising anthropology and cultural brokers. 12. Difficulty of standardizing international advertising. 13. Examining processing of brand information. 14. Implications of research for magazine advertisements. Bibliography. Index. This book is more catered to readers who have no background on the media. It is more informational than instructional. It's great if you are looking into learning about how the media works per se but not if you are concerned about effectively positioning your products in the market. This handbook provides a comprehensive yet highly readable overview of the rapidly changing media planning and buying environment. Not only does the book explain basic media terms and concepts but it also places media in the emerging marketing planning context where media is viewed as a key tool in Integrated Marketing Communications. It is well laid out organizationally and easy to follow. It also spares the reader volumes of media math which can be overwhelming. The media Handbook is a valuable reference tool that should be kept by marketing and advertising generalists media professionals and students as a guide to making intelligent decisions about the role of media in a marketing plan. 264 pp. …

Hardbound. Zustand: As New. New. Contents Preface. 1. Introduction to rural development. 2. Rural society in India. 3. Impact of economic reforms on rural poor. 4. Rural Development Programmes. 5. Poverty environment and development. 6. Rural development and agro industries. 7. Food security and rural women. 8. Literacy and rural women. 9. Rural women and local self government. 10. Gram Sabha and village level governance. 11. Indian rural Settlement System and caste and clan. 12. Rural development and volentarism. 13. Poverty alleviation in rural India programmes and strategies. 14. Rural development a case of Tamil Nadu. 15. Future strategies. 16. Women entrepreneurs and credit facilities. Bibliography. Index. From the Preface Of late Rural Development has assumed global attention specially among the developing nations. A country like India where verily 70% of the people live in rural areas has great significance. India is virtually a poor country though it is rich in natural as well as agricultural resources but its resources have not yet been fully exploited. It is all because the country has passed through the foreign rule for more than two centuries. Some efforts have been applied in the field of rural development only after independence of India. Rural development implies economic development of the rural sector of the economy. It can be expressed in terms of organising the people for initiating and running the activities and programmes which contribute to raising the economic levels of the rural people. Most of the rural people of India live below the line of poverty and their economic condition is very bad. This book analyses problems and prospects of rural development in coherent way. 278 pp.…

Hardbound. Zustand: As New. New. Contents Preface. 1. Rural development. 2. Gender population and land tenure. 3. Right to work employment opportunities. 4. Population profile of India. 5. Rural development and population. 6. Land tenure and rural fertility/mortality. 7. Gandhian village economics. 8. A client centered networking project in rural India. 9. Gender rural fertility/mortality and farming systems. 10. Gandhian villages Vs. global villages. 11. Rural credit and RRBs in India. 12. Elderly women. 13. Social development. 14. Dynamics of a developing economy. Glossary. Bibliography. Index. Growing population is leading to prove heavy burden on the limited and scarce resources natural or manmade. This is more so in case of rural areas where gainful opportunities are very meager. Though population explosion is a major problem all over the world yet its repercussions are more visible in poor and developing countries. Thus the various programmes for rural development launched vehemently are diluted due to over population. 276 pp. …

Zustand: New. pp. 402.

Hardbound. Zustand: As New. New. Contents Preface. I. Constitutional Development 1. From death of Muhammad to rise of Abbasids. 2. To rise of Ayyubids. 3. To present situation. II. Development of jurisprudence 1. To close of Umayyad period. 2. To present situation. III. Development of theology 1. To close of Umayyad period. 2. To foundation of Fatimid Khalifate. 3. To triumph of Ash'arites in East. 4. Al Ghazzali. 5. To Ibn Sab'in and end of Muwahhids. 6. To present situation. Appendices 1. Illustrative documents in translation. 2. Selected bibliography. 3. Chronological table. Index. 386 pp.…