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Jago Investor Changing your relationship with money is exactly what the name suggests It?s an initiative towards shaking investors out of their financial lethargy and getting them to take productive action This book also aims to reorient the way in which people perceive money management With the help of simple stories and parables it changes the reader?s perception of money management to a simple commonsense exercise rather than a complex chore that only financial wizards can masterEvery chapter in this book is based on personal finance principles which when applied can make your financial life full of power freedom and abundance It is not written to engage a discerning reader or show-case the author?s knowledge; this book is written to help you take action in your financial life Jago Investor is a veritable manual or guide on how to live an extraordinary financial life It will show you exactly how to change your relationship with money and make your financial life simple; it will help you to understand the guiding principles of personal finance and bring about a change in your financial situation; it will guide you towards making your financial life more organized and more In a nutshell it will help you shift gears and start on an exciting journey of wealth creation?the only plea that runs through the book is that you must JAGO and take action 180 pp.

Contents SECTION 1-Procedural1 Read The fine print before you sign 2 Evaluate your advisorrelationship manager 3 Power of attorney POA Give responsibly 4 Give clear instructions to your advisorrelationship manager 5 Never pay cash to your advisor agent 6 Avoid dealing with multiple banks and brokers 7 Demand draftDelivery Instructions don t let it slip 8 Be on time even for payments 9 Statementscontract notes Trust but verify 10 Safeguard your documents 11 Suspicious movement Investigate 12 Right complaints write complaints 13 Password your top secret 14 Keep your profile updated 15 Complete formalities while closing your account 16 Technology is an enabler 17 Be aware of online risk 18 Credit cardsSafeguard Against Fraud SECTION 11 Financial planning 19 In investing it pays to start early 20 Port folio manager Choose with care 21 Make an investment plan 22 Assess your risk appetite 23 Invest with a long time perspective 24 Save For the raing day 25 Buy value with margin of safety 26 There is no free lunch 27 For major expenses plan in advance 28 Borrow but within limits 29 Money Available Don t take credit 30 Get the macro picture right 31 House wives Beware 32 Trust only Expert advice especially if your old 33 Planbut do not evade taxes 34 Don t ignore inflation 35 Diversify across asset classes 36 Gold is a hedge against inflation 37 Think twice before getting locked-in 38 Watch your portfolio 39 Rebalance your portfolio to stay on track 40 Let some opportunities pass 41 Do not mistake luck for skill 42 When you lose Don t lose the lesson 43 Unwieldy portfolio is unyielding 44 Bubbles will burst play safe SECTION III Equities and Commodities 45 Trade through registered brokers only 46 Trading through a sub-broker Check credentials 47 Good research helps good brokerage is not all 48 Go the Demant way save tress Troubles and spaces 49 Avoid off market transactions 50 Invest in business that you understand 51 Study business potential and prospects 52 Avoid Companies with dubious Management 53 Don t trade with money you cant afford to lose 54 Trade in future Options with care 55 Guaranteed returns in equities It s a lie 56 Do not blindly follow FIIs or MFs 57 Suggestions abound value your opinion too 58 Never trade on insider information 59 Great names are not always good investments 60 Not all IPOs make money 61 Avoid penny and Z category stocks 62 Commodities trading is not for all 63 Diversify equity exposure across sectors 64 Don t get misled by approvals from government 65 Don t rely on technical analysis alone 66 Past performance does not predict future performance 67 Sell when market flares up irrationally 68 Don t marry your stocks sell when the time comes 69 When it rainseverything gets wet 70 Don t blindly chase low mutilple stocks 71 Beating the markets Is difficult 72 Markets can remain irrational longer than you can remain solvent 73 Stay away from the operator-driven counters 74 Understand risks in day trading 75 Know when to stay out of the markets 76 Do not risk too much in any one trade 77 Short selling is not for small investors 78 Know when you will sell before you buy a stock 79 Adhere to a stop loss while trading 80 Be A bargain hunter among quality Stocks 81 Averaging is not a foolproof way to make money 82 The Bigger fool theory may not always work 83 Inactive account Freeze it now use it later SECTION 1V-Insurance and Mutual Funds 84 Get a slice of Life insurance 85 Honesty is the best insurance policy 86 Insure adequately Better to have more than less 87 Insurance It is not a one time exercise 88 Younger the better for insurance 89 Medical insurance Even for the healthy 90 Small premium can mitigate big calamities 91 Cancellation of policies Don t let go till you are covered again 92 All mutual funds are not alike 93 Beware of loads and expenses in mutual funds 94 Index funds are your friends 95 Build your portfolio SIP By SIP SECTION V-Real Estate 96 Check Credibility and track record of builder 97 Che.

After witnessing the phenomenal rise in the prices of stocks over the years despite large and small dips in between it is now commonly accepted that the stock market is the best place to enable ones fortunes to grow But what is less accepted is that it is not complicated There are many people who simply refrain from investing because they are afraid of the jargon that they hear Others are cautious because of the stories of losses meted out by the market which are floating around Still others are just not in the market because they lack the time that needs to be invested in understanding the marketsThis book is part of an initiative to educate investors who are sitting on the sidelines wondering whether they should invest in stocks and how they should go about it if they doIt covers everything from financial planning and asset allocation to the steps that will launch you into equity trading and the process involved in purchasing shares through an IPO It introduces you to techniques that will help you select stocks - such as the top down approach and the bottom up approach - and explains how you can undertake fundamental analysis and use technical analysis It even instructs you on how to calculate the taxes that are applicable when you invest or disinvest in stocks Last but not the least it tells you how you can arrive at the absolute returns on your stock holdings and reminds you about the importance of reviewing your portfolio from time to timeWritten in simple language devoid of scary financial jargon this book is easy to read yet immensely educative It is liberally sprinkled with amusing and informative pictorials and each chapter is followed by a succinct summary which captures its crux The highlights of the book are the practical check lists appended to each chapter These cull out all the actionable ideas that have been presented in the chapter and enables the reader to make use of all of them - simply and effectivelyEverything you wanted to know about stock market investing has the ability to transform what may seem like a formidable task - ie investing in stocks - into an enjoyable exercise that leaves you wanting to know more and do more It could very well be the key to equity investing that you have long been seeking.