Lid publishing mai 2021 (3 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware - China's economic rise and influence has been one of the most significant developments in the global economy of recent times. A driving force behind this expansion has been the private entrepreneurs and companies of China, some of which have literally redefined the economic and business landscape, both inside and outside of China. In 2000, Robin (Yanhong) Li founded Baidu, and turned the company into the largest Chinese search engine (with over 80% market share by search query) and the world's second largest search engine. In 2005, Baidu completed its IPO on NASDAQ, and in 2007 became the first Chinese company to be included in the NASDAQ-100 Index. This book is the story of the rise of Robin Li and Baidu, which is integral to the story of China's vast internet economy.…

Taschenbuch. Zustand: Neu. Neuware - As marketing roles continue to evolve, expand and embrace the complexities of the modern world of business, marketers are under increasing pressure to perform as individuals and teams. The Whole Marketer argues that now is the time to take stock of technical skills required, examine the latest thinking, identify capability gaps and discover how to be fulfilled in a professional context and as a human. Abigail Dixon looks at functions of a marketing team through a lens of personal development. Her rich experience comes from leading marketing teams, and training hundreds of marketers at varied stages of their career to achieve formal qualifications. She is passionate to help marketers to be a better version of themselves tomorrow.…

Taschenbuch. Zustand: Neu. Neuware - The next stage of human evolution is upon us! The world as we know it is about to change, as we begin to prepare for the creation of a new human species. Understanding how this will occur is the basis for understanding the fourth great transformation: our creation of a new human species using artificial intelligence and genetic engineering. Until present, evolution by Darwinian natural selection has determined the emergence of all human species. That will never happen again. We, Homo sapiens, have changed that. Once again, multiple human species will co-exist as a result of our advanced tools which, already, are changing the way we live, the way we eat, the way we treat illness and the way we have children. Understanding these impacts are key to understanding our evolutionary future. The possibilities and opportunities for the humans of 2084 will be more amazing than Orwell's 1984.…