John wiley sons okt 2002 (72 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware - Marketing research is vital to part of organizational effectiveness in today s highly competitive marketplace. But many managers in small businesses with limited budgets consider it out of reach. In Marketing Research That Won t Break the Bank, Alan Andreasen shows readers how to get the information they need to make smart, strategic decisions without spending a lot of money. The tools and techniques presented will help managers gain an in-depth understanding of their target market, competitors, and environment without stretching the organization s budget.…

Buch. Zustand: Neu. Neuware - The world's most infamous hacker offers an insider's view of the low-tech threats to high-tech securityKevin Mitnick's exploits as a cyber-desperado and fugitive form one of the most exhaustive FBI manhunts in history and have spawned dozens of articles, books, films, and documentaries. Since his release from federal prison, in 1998, Mitnick has turned his life around and established himself as one of the most sought-after computer security experts worldwide. Now, in The Art of Deception, the world's most notorious hacker gives new meaning to the old adage, 'It takes a thief to catch a thief.'Focusing on the human factors involved with information security, Mitnick explains why all the firewalls and encryption protocols in the world will never be enough to stop a savvy grifter intent on rifling a corporate database or an irate employee determined to crash a system. With the help of many fascinating true stories of successful attacks on business and government, he illustrates just how susceptible even the most locked-down information systems are to a slick con artist impersonating an IRS agent. Narrating from the points of view of both the attacker and the victims, he explains why each attack was so successful and how it could have been prevented in an engaging and highly readable style reminiscent of a true-crime novel. And, perhaps most importantly, Mitnick offers advice for preventing these types of social engineering hacks through security protocols, training programs, and manuals that address the human element of security. …

Taschenbuch. Zustand: Neu. Neuware - In The Hydrogen Economy, best-selling author Jeremy Rifkin takes us on an eye-opening journey into the next great commercial era in history. He envisions the dawn of a new economy powered by hydrogen that will fundamentally change the nature of our market, political and social institutions, just as coal and steam power did at the beginning of the industrial age.Rifkin observes that we are fast approaching a critical watershed for the fossil-fuel era, with potentially dire consequences for industrial civilization. Experts had been saying that we had another forty or so years of cheap available crude oil left. Now, however, some of the world s leading petroleum geologists are suggesting that global oil production could peak and begin a steep decline much sooner, as early as the end of this decade, sending oil prices through the roof.While the fossil fuel era is entering its sunset years, a new energy regime is being born that has the potential to remake civilization. Hydrogen is the most basic and ubiquitous element in the universe. It is the stuff of the stars and of our sun and, when properly harnessed, it is the 'forever fuel.' It never runs out and produces no harmful CO2 emissions. Commercial fuel-cells powered by hydrogen are just now being introduced into the market for home, office and industrial use. The major automakers have spent more than two billion dollars developing hydrogen cars, buses, and trucks, and the first mass-produced vehicles are expected to be on the road in just a few years.In the new era, says Rifkin, every human being could become the producer as well as the consumer of his or her own energy - so called 'distributed generation.' When millions of end-users connect their fuel-cells into local, regional, and national hydrogen energy webs (HEWs), using the same design principles and smart technologies that made possible the World Wide Web, they can begin to share energy - peer-to-peer - creating a new decentralized form of energy use.Hydrogen has the potential to end the world s reliance on imported oil and help diffuse the dangerous geopolitical game being played out between Muslim militants and Western nations. It will dramatically cut down on carbon dioxide emissions and mitigate the effects of global warming. And because hydrogen is so plentiful and exists everywhere on earth, every human being could be 'empowered,' making it the first truly democratic energy regime in history. …

Taschenbuch. Zustand: Neu. Neuware - For the upper elementary and middle school teacher, this unique resource offers 150 science puzzle activities ranging from word scrambles, word searches and categorizing, to variations on crosswords and min-problems solvers to help you add challenge and humor to instruction while keeping lessons moving at a steady pace.…

Taschenbuch. Zustand: Neu. Neuware - 'The writing is beautiful, the ideas persuasive, and the picture it paints of the process of careful observation is one that every writer should read. . . . A rich and wonderful book.'- American Journal of Education A landmark contribution to the field of research methodology, this remarkable book illuminates the origins, purposes, and features of portraiture-placing it within the larger discourse on social science inquiry and mapping it onto the broader terrain of qualitative research.…

Taschenbuch. Zustand: Neu. Neuware - A Framework for the Strategic Use of I/T to Transform Business Projects Making I/T Work offers managers basic guidance and an effective model for making the right choices when considering implementing information-based business projects. In this book, Dennis Severance and Jacque Passino provide business leaders with a framework of organizational change that places the problems of change into a context so that they can be effectively addressed and outlines a proven framework that can be adapted to a variety of situations. Making I/T Work offers managers - A framework for managing I/T investment opportunities - Fifty helpful questions for leading a program of strategic change - Guidance for overcoming the powerful blocks to changes in infrastructure - Suggestions for formulating a winning strategy - A model for preparing and implementing a project - Information on how to assess the success of a program Making I/T Work can help managers guide a strategic I/T transformation with a plan that is based on a strong sense of objective and a credible assessment of current realities.…

Taschenbuch. Zustand: Neu. Neuware - The Self-Directed Learning Handbook offers teachers and principals an innovative program for customizing schooling to the learning needs of individual students-- and for motivating them to take increasing responsibility for deciding what and how they should learn. Whether the students are struggling or proficient, the program is designed to nurture their natural passion for learning and mastery, challenging them to go beyond the easy and familiar so they can truly excel. The program can be introduced in stages in any middle or high school classroom and enables students of diverse abilities to design and pursue independent course work, special projects, or even artistic presentations, community field work or apprenticeships. Using this approach, the students take on an increasingly autonomous, self-directed role as they progress. The heart of the program is the action contract (or learning agreement) whereby the student sets challenging yet attainable goals, commits to a path for achieving them, and evaluates the results. Special emphasis is placed on developing skills and competencies that can serve the student well in his or her academic and career endeavors.…

Taschenbuch. Zustand: Neu. Neuware - This popular anthology of twentieth-century art theoretical textshas now been expanded to take account of new research, and toinclude significant contributions to art theory from the 1990s.\* New edition of this popular anthology of twentieth-centuryart-theoretical texts.\* Now updated to include the results of new research, togetherwith significant contributions from the 1990s.\* Includes writings by critics, philosophers, politicians andliterary figures.\* The editors provide contextual introductions to 340 texts.\* Complements Art in Theory 1648-1815 and Art in Theory1815-1900 to create a complete survey of the theoriesunderpinning the development of art in the modern period.…

Taschenbuch. Zustand: Neu. Neuware - The third edition of this highly acclaimed text is ideal for introductory courses in epistemology. Assuming little or no philosophical knowledge, it guides beginning students through the landmarks in epistemology, covering historically important topics as well as current issues and debates.…

Buch. Zustand: Neu. Neuware - A full, expert discussion of the last major component of Six Sigma implementationGeorge Eckes' first two books on Six Sigma-The Six Sigma Revolution and Making Six Sigma Last-dealt with Six Sigma from a strategic level and from a cultural level, respectively. Six Sigma Team Dynamics covers the last component of Six Sigma-improving team processes. The successful completion of Six Sigma depends on teams working together and applying a proven methodology that defines, measures, analyzes, improves, and controls the process. These team dynamics and the roles and responsibilities of all constituencies are the last remaining key to successful Six Sigma implementation.…

Buch. Zustand: Neu. Neuware - 'The Volatility Course' ist ein praktischer Wegweiser durch das Labyrinth der heutigen instabilen Märkte. In extrem schwankungsanfälligen Märkten geht es schnell mal eben in einer Woche oder an einem Tag 10% rauf oder runter. Um hier erfolgreich zu handeln, ist ein spezielles Know-How erforderlich.Dieses Buch vermittelt Aktien- und Optionshändlern genau dieses Know-How. Zunächst geben die Autoren eine fundierte Einführung in das Thema Marktvolatilität einschließlich ihrer Ursachen. Sie entwickeln eine umfassende Übersicht, aus der genau hervorgeht, wie man Schwankungen erkennt. Darüber hinaus vermitteln sie bewährte Strategien und Tools, mit deren Hilfe man die Schwankungsbreite messen und Pläne erstellen kann, die auf verschiedenste Marktbedingungen zugeschnitten sind. Das begleitende Arbeitsbuch 'The Volatility Course Workbook' enthält eine Fülle von Übungsaufgaben, die den Leser Schritt für Schritt mit den erläuterten Strategien vertraut machen, bevor er sie in den Märkten praktisch umsetzt.…

Taschenbuch. Zustand: Neu. Neuware - In The Philosophic Consultant, acclaimed business consultant, philosopher, and author Peter Koestenbaum links deep insights of philosophy with practical business issues. Throughout this one-of-a-kind resource, Koestenbaum shows consultants and human resource practitioners how they can foster philosophical leadership within their organizations to positively affect the business environment. The book promises tangible results-- credibility, trust, and thoughtful attention-- and demonstrates how to apply philosophy, share knowledge with others, and use this newfound thoughtfulness to achieve bottom-line results.…

Taschenbuch. Zustand: Neu. Neuware - Multiculturalism in Global Society explores the concepts and debates surrounding the complex modern phenomenon of multiculturalism, and its varied effects on the advanced industrial nations of the world. With remarkable clarity and concision, it focuses on the interrelated ties of ethnicity, race, and nationalism in a world where globalizing processes have made such ties increasingly important in economic, political, and cultural terms. Students and scholars looking for the most up-to-date approach to understanding multiculturalism in a global perspective will find this to be an engaging, penetrating, and illuminating text.…

Buch. Zustand: Neu. Neuware - Co-published by Jossey-Bass and the International Reading Association, Improving Comprehension Instruction provides a comprehensive overview of current research, proven methods, and successful applications for designing and delivering effective comprehension instruction in K-12 classrooms across the curriculum. Featuring chapters written by noted experts in literacy, cognition, and teaching methodology, this much-needed volume examines the broad array of strategies that teachers can use to develop comprehension proficiency in all students, even those who have had limited previous success in reading. Each chapter focuses on a particular facet of comprehension, presenting research, model instructional practices, and steps needed to ensure that the instructional innovations are effectively adopted in the classroom. The book also highlights sample lessons, showing how comprehension can be prompted, modeled, or demonstrated by the teacher. Strategies for instructing students from urban at-risk or diverse linguistic backgrounds, for overcoming particular reading problems, and for making effective use of educational technology receive prominent attention.…

Taschenbuch. Zustand: Neu. Neuware - Philosophical Skepticism provides a selection of texts drawn from the skeptical tradition of Western philosophy as well as texts written by opponents of skepticism. Taken together with the historical introduction by Landesman and Meeks, these texts clearly illustrate the profound influence that skeptical stances have had on the nature of philosophical inquiry. - Draws a selection of texts from the skeptical tradition of Western philosophy as well as texts written by opponents of skepticism. - Spans centuries of skeptical and anti-skeptical arguments, from Socrates to Rorty. - Includes essays by Plato, Cicero, Diogenes Laertius, Descartes, Hume, Kant, Kierkegaard, Russell, Quine, Nagel, and many others. - Provides a solid foundation for further study.…

Taschenbuch. Zustand: Neu. Neuware - Building the IT Practice is a clear and practical guide organized to help design, build, and manage lucrative consulting practices. Building on the advisory methodologies described in the author s previous book, The IT Consultant, this book goes beond the personal practices and behaviors presented in that work to offer a roadmap to the creation of an IT Professional Services business. This book focuses on the basics of building a consulting business, dicussing such core issues as the creation of a unique marketing message, the design of a firm-wide delivery methodology, and the recruitment and retention of world-class sales and talent.…

Taschenbuch. Zustand: Neu. Neuware - Effective public health strategies depend on surveillance, preventative measures, outbreak investigation and the institution of control measures including appropriate treatment. This handbook, written specifically for community nurses, describes the communicable diseases likely to be encountered by the community nurse and offers practical guidance on their assessment and treatment. The book looks at staff hygiene and a clean environment and examines the causes and management of blood-borne illnesses together with recommendations for the treatment of head lice, scabies and threadworms. The latter part of the book discusses the prevention of influenza and the rising incidence of tuberculosis and the care of patients with these conditions and considers other common infections such as MRSA, impetigo, shingles and meningitis.…

Taschenbuch. Zustand: Neu. Neuware - Contexts of Nursing: An Introduction offers a comprehensive overview of the fundamental ideas and perspectives underpinning the practice of contemporary nursing. The book is an essential resource for any program that addresses professional nursing, theory and knowledge. Each chapter focuses on a foundational area of study. Among these are philosophical, ethical, legal, theoretical, professional, technological, and research aspects of nursing. Ideas regarding nursing practice are considered, including nursing practice with individuals, communities and groups with special needs. There is a chapter on becoming a critical thinker and another on maximising learning opportunities and preparing for professional practice. \* Introductory textbook for all diploma and degree Foundation program nursing students \* A concise yet comprehensive overview of professional nursing studies \* Outstanding pedagogical features including learning objectives, keywords, reflective questions and recommended reading \* The Australian edition of this book is the highest selling nursing book ever published in Australasia \* Painstakingly adapted to make it invaluable to every UK student nurse \* Contributions from some of the top nursing names 'The book is clearly written and perfectly designed for use on undergraduate preregistration courses. I would therefore have no problem in recommending it as a primary text book for the Foundation programme'.…

Taschenbuch. Zustand: Neu. Neuware - Bridging the Digital Divide investigates problems of unequal access to information technology. The author redefines this problem, examines its severity, and lays out what the future implications might be if the digital divide continues to exist.Examines unequal access to information technology in the United States.Analyses the success or failure of policies designed to address the digital divide.Draws on extensive fieldwork in several US cities.Makes recommendations for future public policy.Series editor: Manuel Castells.…

Taschenbuch. Zustand: Neu. Neuware - At a time when references to things 'global have gained more currency than ever, this book explores the nexus of power and space behind the politics of geographical scale.Explores the nexus of power and space behind the rescaling of contemporary social, economic and political life.Organized into three sections on theorizing scale, the discourses and rhetorics of scale, and scales of activism.Will stimulate discussion about how conceptions and visions of scale inform all aspects of social life.…

Buch. Zustand: Neu. Neuware - This much-needed handbook offers conflict resolution professionals working (or planning to work) in foreign countries a critical, step-by-step guide for dealing with difficult and potentially dangerous disputes in other nations. The editors, John Paul Lederach and Janice Moomaw Jenner, have gathered a stellar panel of seasoned experts who illustrate how to approach international peacebuilding with effective actions and approaches gained through experience that will contribute ultimately to a more positive outcome. Based on the experience of the contributors-- work as global peace brokers, the book includes a wide array of guidelines, pragmatic approaches, and models of constructive, culturally appropriate ways to respond to conflict.…

Buch. Zustand: Neu. Neuware - Understand derivatives in a nonmathematical wayFinancial Derivatives, Third Edition gives readers a broad working knowledge of derivatives. For individuals who want to understand derivatives without getting bogged down in the mathematics surrounding their pricing and valuation Financial Derivatives, Third Edition is the perfect read. This comprehensive resource provides a thorough introduction to financial derivatives and their importance to risk management in a corporate setting.…

Taschenbuch. Zustand: Neu. Neuware - Nursing in Care Homes is a practical guide for nurses of all levels working in care homes. It is directly relevant to everyday practice and covers clinical issues such as continence care, wound care, infection control, and nutrition, as well as information on a wide range of issues including legal requirements, care home standards, and liasing with social and health care services. The revised and updated second edition includes new chapters on maximising abilities, risk management, stroke, and diabetes and calls upon the recommendations of the National Service Framework for Older People and the requirements of the Care Standards Act (2002).Concise and easy to follow, Nursing in Care Homes is an essential guide to skilled professional care for all nurses in care homes. It will also be invaluable to nursing students undertaking their placements in care homes.…

Taschenbuch. Zustand: Neu. Neuware - Purposefully written for those coming to politics for the first time, this textbook provides an exploration and analysis of the most important political issues affecting the Developing World. Offering a different perspective from standard texts in this field,Politics in the Developing World encourages an understanding of the breadth and nature of a range of pressing - and previously understated - issues: the striving for democracy; the political consequences of economic growth and development; the struggle of religious and ethnic minorities; women s and human rights; the impact of globalization; and the politics of the natural environment.Purposefully written for those coming to politics for the first time, this textbook provides an exploration and analysis of the most important political issues in the Developing World.Offering a different perspective from standard texts in this field, Politics in the Developing World encourages an understanding of the breadth and nature of a range of pressing - and previously understated - issues.This new edition of the text (previously titled Third World Politics: A Concise Introduction ) has been completely rewritten, taking into account changes in the Developing World in the last decade.An increased focus on the international relations of the Developing World to complement those chapters concerned with domestic issues and with updated regional analyses and data throughout.…

Taschenbuch. Zustand: Neu. Neuware - This is the first text on language in communication written from a social psychological perspective that sets issues in their broader biological, sociological and cultural contexts.

Taschenbuch. Zustand: Neu. Neuware - Designed as both a contribution to original research and as a stimulating and accessible text, this volume is a helpful, reliable, responsive and adaptable resource for students of Chaucer at all levels.

Taschenbuch. Zustand: Neu. Neuware - Applying Quality-Assurance MethodsA Report on the National Demonstration Project on Quality Improvement in Health CareThis book is recommAnded for managers wanting to enhance service quality and productivity. By avoiding mistakes and useless units of activity, gains in productivity occur as quality improves. Healthcare Financial ManagementLearn how health care organizations can use the quality improvement process to help regain control and hope in a time of frustration and skyrocketing costs. In ten key lessons, the authors demonstrate what works and does not work in actual practice. They present case examples of specific health care improvement projects ranging from transport of critically ill infants to quick turnaround of emergency lab specimens and to the generation of accurate Medicare bills. …

Taschenbuch. Zustand: Neu. Neuware - The fully revised second edition of this text provides a comprehensive and up-to-date review of how the psychological development of children is affected by disability.Fully revised edition of Development and Handicap first published in 1987.Reviews research on how the psychological development of children is affected by disability.Now updated to take account of recent studies.…

Buch. Zustand: Neu. Neuware - PRAISE FOR ACHIEVING BUSINESS VALUE FROM TECHNOLOGY'Clearly, IT investments have never before played such a critical part in business growth. The book addresses the weakness existing in most management systems involving the lack of a systematic process to realize the economic benefits of the IT investment and provides a clear A-Z methodology for business to bridge this gap. This book is clearly written for all levels and backgrounds in business management and is a must-do for those whose business involves IT, is considering IT, or would like to significantly tailor IT investments for their economic advantage.'-Professor Richard P. Wool, University of DelawarePresident and CEO, Cara Plastics Inc.'Tony Murphy addresses the difficult question of the value of IT investments head on. He translates an elegant theory into effective practice. The case studies in the book effectively reinforce his key messages.'-Dr. Dermot MoynihanSenior Vice President, World Wide Chemical Development, GlaxoSmithKline'This book is the answer to most CIOs' need for a well-structured, pragmatic, and easily implemented set of tools and practices designed to answer the universal problem of managing and measuring IT's contribution to the business. Tony Murphy's unique blend of practical experience, industry best practice, and excellent communication skills provides the reader with a valuable-and highly readable-guide on how best to achieve that elusive objective of reliably realizing the business benefits of IT investments.'-Michael RiceGroup Director of IT, Kerry Group plc'At Oxfam we are one year into a three-year IT strategy based on the principles Tony Murphy lays out in this book, and there is a real, positive difference in how IT is perceived, and in its real strategic position within the organization. If you have ever wondered just how you can gain strategic alignment for your IT function, and then how to make the practical link to IT investment for the organization, Tony has provided a framework that joins them both.'-Simon JenningsHead of Information Systems, Oxfam GB.…

Taschenbuch. Zustand: Neu. Neuware - We all want our horses to be able to perform to the best of their ability and we know that an effective training regime has many facets. The horse must be worked correctly, fed a balanced ration, mentally and physically healthy and well looked after. This book examines a further aspect of the horse's performance: it is designed to help all horse owners and riders to understand how a horse moves and how its anatomy helps, or hinders, the horse's athletic ability.First, the book uses sequences of photographs and detailed anatomical drawings to show the systems of support and movement at each phase of each of the horse's gaits. The walk, trot, canter, gallop and jump are all examined, and the effect of the rider on the horse evaluated so that the rider can take appropriate action to avoid hindering the horse. Tips are provided throughout on ways in which the horse's life can be made easier, such as saddle fitting, warming up and cooling down procedures.…