cengage learning jun 2023 (5 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware - Now in its fourth edition, Stand Out is a seven-level, standards-based adult education program with a track record of real-world results. Close alignment to key standards and frameworks provides adult students with language and skills for success in the workplace, college, and everyday life.

Taschenbuch. Zustand: Neu. Neuware - Hoyer/MacInnis/Pieters' CONSUMER BEHAVIOR, 8th EDITION, draws key concepts from marketing, psychology, sociology and anthropology to present a strong foundation and highly practical focus on real-world applications to prepare students for today's global business environment. Students examine the latest research and current business practices with a focus on consumer needs and goals, emotions and emotion regulation, perceptions and consumer inferences, branding, consumer experiences, influencer marketing, social media, political ideology, generational influences and more. Students explore controversies in consumer decision-making involving money, happiness and financial decision making, charity, health, materialism, and sustainability. Chapter updates in this edition emphasize social responsibility and ethics in marketing, scrutinizing both the dark side and constructive possibilities. Real-world examples, chapter exhibits, and application exercises provide practical relevance and help students master essential skills.

Taschenbuch. Zustand: Neu. Neuware - Become an effective communicator in all your personal and professional endeavors -- live and in-person or virtually -- with Verderber/Sellnow's COMMUNICATE!, 16th EDITION. This book will engage you actively in learning communication theories and best practices in interpersonal, intercultural, group, and formal public speaking/presentation settings. Throughout the book, you will be invited to engage in skill-building exercises and reflect on concepts as they occur in real-life settings, including your personal experiences. COMMUNICATE! is filled with lively contemporary examples, sample student speeches and real-world features that bring theory to life. The discussion of ethics, civil discourse, and listening has been expanded throughout the text as it is critical to effective communication. The role of technology and social media has been fully integrated, as well as evaluating sources to discern misinformation, disinformation, and mal-information and sources from reliable information and trustworthy sources.

Taschenbuch. Zustand: Neu. Neuware - Kirszner/Mandell's PORTABLE LITERATURE: READING, REACTING, WRITING, 10th Edition is a highly accessible anthology that offers a broad selection of contemporary and classic, time-tested readings along with introductions to the literary genres, helpful study questions and prompts and a down-to-earth, accessible guide to writing about literature.

Buch. Zustand: Neu. Neuware - 'Succeed in chemistry with the clear explanations, problem-solving strategies and dynamic study tools of Chemistry & chemical reactivity, Eleventh Edition. Engaging chapter content helps you develop a deeper understanding of fundamental chemistry concepts, while vibrant illustrations emphasize the visual nature of chemistry and the close interrelationship of its macroscopic, symbolic and particulate levels. In addition, the text showcases the practical applications of chemistry and presents recent advances to make content both interesting and relevant. Finally, online study aids in OWLv2, such as Interactive Examples and Adaptive Learning Activities, can help you master even challenging concepts more readily, preparing you for success in the classroom and beyond.'.