Verlag: Cengage Learning EMEA, United Kingdom, London, 1995
ISBN 10: 0415073782 ISBN 13: 9780415073783
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Legal concepts and terminology are notoriously difficult for non-specialists to get to grips with. Nevertheless there are important legal implications about most aspects of an organization's activity, whether it enters into a contract with a supplier or an employee, or engages in competition with another company. If a company is sued for environmental pollution or if it wants to start prodeedings over intellectual property, the manager needs to have some understanding of the way the law works in order to evaluate the situation and make decisions. This book explains the legal frameworks that are most relevant to the manager using case studies which highlight the role and function of law in the context of business. Of particular use are the checklists and exercises for managers to use in their own organization. The topics covered include: finance; workforce; environment; products; competition; and intellectual property. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2000
ISBN 10: 0748744177 ISBN 13: 9780748744176
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Good. This is a highly practical introduction to teaching, assessing and evaluating students for all health care practitioners. It encourages the reader to take a self-directed approach to their own development as assessors. Mary Neary has produced an ideal text for for health professionals preparing to take on the role of mentor, supervisor or assesssor. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.
Verlag: Cengage Learning EMEA, United Kingdom, London, 1999
ISBN 10: 0304705101 ISBN 13: 9780304705108
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Final year dissertations often constitute a major part of a student's degree - as a result, they can cause a lot of unnecessary stress and panic. This book aims to maximise the potential of its readers, guiding them clearly through the steps involved in putting together a successful piece of work. There are chapters on: what to investigate, what research to carry out, how best to do the research, what literature to refer to, how to write up and present your information to the best of your ability, and how to get the most out of your dissertation supervisor. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2000
ISBN 10: 1861525230 ISBN 13: 9781861525239
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. By observing the lives and experiences of managers struggling to succeed in a business organization facing major strategic challenges, Tony Watsons book considers basic questions about the nature of management. Providing a lively, accessible and realistic account of what it is to be a manager, Watson reveals the rewards and pains managers experience as they cope with both traditional business pressures and changing cultures. The revised edition of this distinctive book places the original ethnographic study in a contemporary business context ensuring that this remains a relevant and insightful account of the daily lives and concerns of managers which can be used to provide a practical element in Management, Organizational Behaviour and Strategy courses at undergraduate and MBA level. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 1992
ISBN 10: 0415053277 ISBN 13: 9780415053273
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. With its accessible new approach to the key problems of modern strategic management, A Strategy of Change provides a critical appraisal of current ideas about total quality management, flexibility and excellence, testing them against case material drawn from a wide range of different organizational settings. This practical, issue-centred approach contrasts with the functionally orientated way in which management is often taught in the classroom and reflects instead the real needs of managers who have to work and communicate on a cross-functional basis. Dealing in an integrated way with strategic management problems across the full spectrum of marketing, production, financial and human resource management functions, this book provides an important tool for all those concerned with organizational survival in the changing environment of the 1990s. This book should be of interest as an MBA modular text, and to management consultants. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2011
ISBN 10: 1473728355 ISBN 13: 9781473728356
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 1998
ISBN 10: 1858053633 ISBN 13: 9781858053639
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 4 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Covering the principles of relational databases, this is one of a series on core topics studied on modular HNC/D and degree-level computing courses. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2001
ISBN 10: 1861527829 ISBN 13: 9781861527820
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 4 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Psychology@Work Series This accessible text explores our knowledge about how teams work, how and why they become effective and how they influence an organization. By looking at practical examples, organizational experience and the psychological mechanisms underlying teams and team management, Nicky Hayes describes how managers and would-be managers at all levels can improve teamworking within their organization. In addition to managers and HR professionals, students of management and occupational psychology at undergraduate and MBA level will benefit from the clear and concise coverage of this important topic. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2000
ISBN 10: 1861525702 ISBN 13: 9781861525703
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. This innovative text provides a comprehensive and balanced review of approaches to work organization in one accessible volume. By synthesising a number of theories, Colin Hales concludes that organizations are essentially an attempt to manage on a large scale. He then applies this coherent 'managing through organization' framework to a comprehensive range of topics. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2003
ISBN 10: 0748771182 ISBN 13: 9780748771189
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Uses a clear and systematic approach to the whole research process Links research to clinical governance and evidence-based practice. Explains which models of research to use for different projects and how to evaluate others' research. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2002
ISBN 10: 1861529813 ISBN 13: 9781861529817
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. In a constantly changing business climate, all managers must be able to manage change in their organisation. The most difficult aspect of this process is implementing change because of the implications for jobs, working relationships, rewards and working conditions. Managing Change Successfully advocates an active approach to learning and builds on our knowledge of how adults learn. This practical book will help students understand how to gain the co-operation of others in implementing change, and how to help themselves and others cope with the stress of change. Central to the learning process is the development of visual representations of the mental models that influence our thinking. This book encourages readers to review and modify their models and assumptions in the light of interactions with fellow managers and the practical knowledge derived from influential theories. The book is divided into three sections: An introduction to the learning approach and tools 15 case histories recounted by managers involved in implementing change in diverse settings Learning to use the experiences embedded in the cases and ones own experiences and theories in the literature, to develop effective leadership skills in implementing change This book is an essential aid to improving the ability to implement change successfully. It is especially suitable for managers attending executive development, MBA and other postgraduate programmes that include managing change. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2010
ISBN 10: 1408020750 ISBN 13: 9781408020753
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 0,88
Währung umrechnenAnzahl: 3 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. This eagerly anticipated edition of "Successful Event Management" is the essential handbook for both practitioners and students. This third edition combines a practical and theoretical overview and includes enhanced sections on Catering, Ticketing, Logistics and Operations. Featured are numerous case studies which provide real-world insights into all aspects of the organization and running of events. The extensive companion website features many great resources such as PowerPoint slides, extra case studies with case study notes and web links to online resources. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 1998
ISBN 10: 186152160X ISBN 13: 9781861521606
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 1,89
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Smart Strategies Series This is a book of business strategy that draws together definitions and views on a hot new topic - visioning. Increasingly managers and firms, world-wide, are realising that their organisations need visions to map a way ahead for the future. Visioning is a strategic tool and this book defines it and explains how to implement it. Divided into two parts, the first section examines different interpretations of what is meant by visioning while the second section shows how to use it effectively for business success. Case examples of poor and positive practice are included. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 1994
ISBN 10: 1861523815 ISBN 13: 9781861523815
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,13
Währung umrechnenAnzahl: 3 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. A comprehensive picture of the small business which will act as the ideal first text for students studying this sector, and seeking to understand the way it works. This book is undoubtedly one of the very best attempts at providing a comprehensive review for those wishing to study the formation, development, contribution and management of small firms supported by a most impressive synthesis of contemporary research and literature. Small Business and Enterprise Development. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2007
ISBN 10: 1844804186 ISBN 13: 9781844804184
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,31
Währung umrechnenAnzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. The book provides a thorough introduction to object oriented programming (OOP) and lays the foundation for covering more advanced OOP topics. The book uses the strength of Java features (including the most recent extensions) to implement programming techniques, among them: formatting of output, reading from the keyboard using the Scanner class, enumerated types for named constants, automatic boxing and un-boxing of primitive values, and the for each loop. This is an introductory textbook for anyone wanting to learn how to program using Java. It strikes a balance between details about the programming language features and techniques required to solve problems on the computer. Assuming no special knowledge of computing, the pace and presentation is suitable for students taking their first course in programming. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2002
ISBN 10: 0826455107 ISBN 13: 9780826455109
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,31
Währung umrechnenAnzahl: 3 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Covering the principles, techniques and methods involved in cost accountancy, this text provides coverage of professional and college syllabuses for cost accountancy. In the first part of the book there is detailed coverage of the objectives, principles, techniques and methods of cost accountancy relating to the analysis and gathering of costs and cost ascertainment. The second part of the book concentrates upon the use of cost information for planning, control and decision making. At each stage, concepts are illustrated by practical examples and placed into context so that the reader is aware of the importance and relationships of the various aspects of costing. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2008
ISBN 10: 1844806138 ISBN 13: 9781844806133
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,33
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. What are the benefits and problems of off-shoring? Can firms really be as powerful as nation states? How useful is PEST for developing effective strategies? How will the 2008 financial crisis impact business? Only David Needle's bestselling textbook introduces you to the full picture of modern business - the innovators, the regulators, the defining issues, and the turbulence. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2001
ISBN 10: 1861523181 ISBN 13: 9781861523181
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,33
Währung umrechnenAnzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Designed for students on business and management modules on entrepreneurship and enterprise, this comprehensive and accessible text will equip future managers with the ability to understand the global context of enterprise, the nature of entrepreneurial behaviour in all its manifestations and the various ways in which enterprise can be managed. It approaches the subject from a multidisciplinary perspective covering a broad range of topics from the geography of entrepreneurship, the psychology of the entrepreneur, learning styles and training needs to the design, development and professional management of enterprise. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 1990
ISBN 10: 0412370700 ISBN 13: 9780412370700
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,60
Währung umrechnenAnzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. This series is aimed primarily at final year undergraduate and postgraduate students of electronics and computer science, and aims to provide an introduction to research topics in information technology. The series aims to bridge the gap between foundation material covered in the first two years of undergraduate courses and the major research topics within the field of IT. This book covers the topic of computer communications and networking and aims to provide an overview and introduction to this subject. Each chapter is terminated by a summary itemizing the key points contained within, and problems and exercises are provided where appropriate to enable the student to test his knowledge. The book also contains a further reading list of texts and key reference papers covering the field, as well as giving an indication of those journals which publish within the area. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 1993
ISBN 10: 0412492504 ISBN 13: 9780412492501
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,60
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. This is the first edition of a new introductory financial accounting text, from the best-selling author of Accounting in a Business Context. The first five chapters of the book introduce the basic accounting principles. They are set in the context of a business which is, in the main, cash based. Accrual accounting is only introduced once the reader clearly understands the idea of the balance sheet and profit and loss account, their contents and the relationship between them. The main medium employed to explain and apply the principles is the worksheet. This has already proved to be a popular and effective teaching vehicle which has been thoroughly classroom tested in the author's sister text. Many users will be particularly attracted by the possibilities of incorporating IT based approaches to teaching. The worksheet lends itself especially to spreadsheet applications. Other introductory texts tends to ignore these possibilities, or to force them upon the reaer. Financial Accounting: An Introduction is a useful learning vehicle. The writing style is clear and accessible, and a number of special features make it especially reader friendly. These include: key concepts, highlighted and easy to find, which aid understanding and provide a quick route through the text for revision purposes; review questions and problems for discussion and analysis at the end of each chapter; worksheets to explain and apply principles; cumulative examples which colsolidate previous data as well as introduce new concepts and techniques. Ideal for undergraduate accounting students, this book is also designed to be used on BTEC HND, post-experience and post-management courses. It should be welcomed by students taking the professional accounting examinations of CIMA, ACCA and AAT. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 1994
ISBN 10: 0415097290 ISBN 13: 9780415097291
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,60
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. This book reports the outcome of an opportunity 2000 conference at Lancaster and describes the issues for women managers in today's working environment. It is written by a number of researchers and educators who, through the multiple voices of the women managers they have taught or researched, communicate the experience of being a woman manager. At one level, the book can be read as a collaborative account of a woman's career from entering a management position up until her decision to leave. Promotion, the issues she will address, and emotion are all issues examined within individual chapters. At another level, this is a volume of academic research, attempting to explain the phenomenon of women in management and why their education must be addressed in different ways. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2002
ISBN 10: 186152837X ISBN 13: 9781861528377
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,60
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. "Ready? Hold on tight! Off we go" Here is a guidebook to keep you company on the first, exciting part of a journey of exploration with the very youngest children. This book has been written to support and provide ideas for all adults caring for babies and very young children, whatever the setting they share. It is full of ideas for you to enjoy together in ways which ensure the growth of a 'feel good factor' for everyone. The activities in Familiar Things: are enjoyable use resources that are local and cheap, or free have suggestions for encouraging older children to be involved in the activity can be adapted or developed to support each child's particular interests or abilities and can be built on throughout the suggested age range and beyond are fully illustrated include 'snapshots' of how others have experienced the activity include 'spotlights' to support adults in thinking about their approach to working with children in a play or childcare setting This book is part of the Can Do Series, an essential resource for all those who work with children from birth to 14 years in all settings. The books of this series for the younger age groups will be of particular interest to those working in Day nurseries Family centres Their own, or their employer's home. Childcare or drop in centres. Toddler clubs and creches. Children's wards and centres providing respite care. Wherever you work with babies and very young children you will find these books provide a rich source of ideas for rewarding play opportunities. Books for the older age range can also be used in after-school clubs, playschemes, playbuses and play centres. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 1997
ISBN 10: 0748733388 ISBN 13: 9780748733385
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,92
Währung umrechnenAnzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. New developments in adult learning are examined, and the concept of the learning experience is discussed, with particular emphasis on reflective practice and the quality of learning experience. Full consideration is given to assessment of knowledge and skills, covering topics such as, profiling and portfolios, credit transfer, and assessment of prior learning. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 1994
ISBN 10: 0415100380 ISBN 13: 9780415100380
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,92
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. This text introduces the key characteristics of the small business sector. Looking at core business functions, it examines the specific problems that face the small business owner. It shows how the business environment for the smaller firm differs from that of larger companies, and studies how far their success or failure depends on the wider economic climate. It also looks at the different locations, whether urban or regional, and the effect of small businesses on the outside community. In addition, the book studies the internal organization of small companies, encompassing discussions of employment, entrepreneurship, management strategies, organizational cultures, finance and the variety of challenges the small business owner faces in each of these questions. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2004
ISBN 10: 0748775455 ISBN 13: 9780748775453
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,92
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Provides vital guidelines on writing essays and guidance on writing journal articles is given for more experienced practitioners. Gives advice on the most appropriate form of written communication for different circumstances. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2000
ISBN 10: 0748733213 ISBN 13: 9780748733217
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,92
Währung umrechnenAnzahl: 3 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. In a clear and accessible way, the author highlights the relationship between law and ethics explaining how, if and when they overlap and how they diverge. Written in a non-technical, comprehensible and concise style, this topical text presents information and then encourages the reader to work through the differences and similarities between law and ethics. It teases out comparisons and examines how the 'moral' approach differs from the 'legal' one. Case studies at the beginning of each chapter demonstrate scenarios that health professionals may face in day-to-day practice. These are then developed with a theoretical discussion of the legal and ethical issues they reflect. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London
ISBN 10: 0170100154 ISBN 13: 9780170100151
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 3,34
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2008
ISBN 10: 1844805522 ISBN 13: 9781844805525
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 3,34
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. The chapters are very contemporary and address the current issues in marketing. The book will help lecturers and students by providing practical activities that will help to consolidate and enhance learning in the area of marketing. Frances Ekwulugo, University of Westminster Marketing, a brief introduction is an accessible and engaging introduction to the practice and theory of marketing. The book is based on an active learning approach which is demonstrated through a series of short case studies, practical examples and activities which encourages students to draw upon their own experiences. Marketing principles are effectively applied to a wide variety of contemporary contexts: entrepreneurial and small business contexts, the not-for-profit as well as the private sector, business to business markets and business to consumer marketing. As an introductory text it is written for students fresh into the study of marketing. It can be used in the classroom by students following full or part-time business and management courses at university or college but is also suitable for those studying at home as part of a distance learning program or for their own interest and self-development. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2002
ISBN 10: 0826460771 ISBN 13: 9780826460776
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 3,56
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. This second edition of the most complete introductory text available examines the whole of the hospitality industry and the ways in which it operates. The first part examines the accommodation industry: hotels of all shapes and sizes, guesthouses, hospital services, residential care, hostels and halls of residence. The second part focuses on the foodservice industry: restaurants, hotel foodservice, licensed trade, fast food, employee feeding, welfare catering, travel catering and social catering. With contributions from a number of experts, this book is invaluable for students on higher education courses. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, United Kingdom, London, 2006
ISBN 10: 1844802248 ISBN 13: 9781844802241
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 3,56
Währung umrechnenAnzahl: 4 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Now in its 5th edition, this comprehensive, practically focused and highly accessible text explores the contexts, choices and strategies facing the small business venture, including extensive coverage of planning a new venture. Pedagogical features developed in response to market feedback include running case material to explore the same case situation from a number of different but interrelated angles, annotated further reading, new chapter-end real world case studies, learning objectives and linked chapter summaries providing a student- and lecturer-friendly learning environment. Students on modules such as Personal Development and Effectiveness, Study Skills, Management Skills, Business Skills, Business Communication, Business Awareness, Managing Oneself and Others at for example BABS/BABA, HND/HNC, DMS, MBA levels will all find this a hugely valuable text through study and working life. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.