Biteback publishing okt 2025 (4 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware - Arsenal: On the Edge is a comprehensive analysis that delves into everything from squad-building and selections to triumphs and controversies, reflecting on what the team need to do to ensure that 2025/26 sees the end of Arsenal's twenty-year wait for the Premier League title.…

Buch. Zustand: Neu. Neuware - Have you ever wondered what the most powerful words in history are The right political slogan, used at the right time by the right party, can have profound consequences on people's lives. And yet this aspect of political campaigning has been comprehensively overlooked. Thousands of books about politics, marketing and election campaigns are published every year, but none has focused specifically on the election slogan - until now.Drawing on a database of more than 20,000 slogans, this groundbreaking book uncovers the remarkable fact that just eight 'hit' words have been central to the successful outcome of most major elections. From Franklin D. Roosevelt's 'New Deal for the American People' to Nelson Mandela's 'A Better Life for All', these potent words have spanned continents and ideologies, toppled governments, ended conflicts, inspired sweeping societal transformations and been echoed by democratic and authoritarian regimes alike.Through exclusive interviews, campaign insights and voter psychology, Eight Words That Changed the World reveals why some words resonate deeply while others fall flat and how their use shapes political outcomes. A single word can mean the difference between victory and failure - and the right words deployed at the right time hold the key to power. More than just a study of political messaging, this is a guide for anyone seeking to understand the power of language in changing the world. …

Buch. Zustand: Neu. Neuware - What really makes the British royal family tick It's a question that royal watchers have pondered for as long as there has been a royal family. And the answer Well, surprisingly, it's not the royal family's devotion to duty, it's not their wealth or their status, it's not even their popularity (or notoriety!). No, what really makes the royal family tick is the huge body of servants and staff past and present who feed and clothe the royals, organise their days, polish their shoes, carry the deer and pheasants they shoot, and even put the toothpaste on their toothbrushes. If you want to find out who these servants are, what they do and why, in so many cases, they devote their whole lives to royal service, then this book is for you. Some servants became utterly indispensable to the royals for whom they worked - Elizabeth II's childhood nanny Bobo MacDonald, for example, was closer to the late Queen than anyone in her family, not excepting even her husband Prince Philip and her sister Princess Margaret. At the other end of the spectrum, some members of staff found their royal employers arrogant, overbearing, snobbish and even infantile. As one recent member of the Kensington Palace team put it: 'What you get with one or two members of the royal family is a public angel and a private devil! And only the staff see the private devil!'.…

Buch. Zustand: Neu. Neuware - Glory Days for the Waifs and the Strays charts Manchester City's route from noble rags to uncomfortable riches and unpacks what it means when a team's lowest lows and highest highs occur improbably within a generation.