Allworth press (Mehr als 1.200 Ergebnisse)

Paperback. Zustand: Very Good. For the first time in paperback, this valuable biography by the president of Marilyn Monroe's UK fan club contains the most comprehensive collection of primary source material on Marilyn Monroe, covering all stages of her life. It includes seventy rare and unpublished photographs. They include locations from various periods of her life--the schools she attended as Norma Jeane, the ballroom where she danced with first husband Jim Dougherty, the street where Marilyn claimed she was attacked by an intruder, and candid shots of her on the sets of films. Morgan has also interviewed every single person accessible who knew or was related to Marilyn in any way, including the main players in her life, as well as work colleagues, and more casual acquaintances. More than fifty interviewees are featured, many who've never gone on the record before, including contacts from her orphaned childhood and early years--details of which until now have remained mysterious. Documentary sources range from the private testimony of her gynecologist, to the previously undisclosed Laurence Olivier papers relating to Marilyn's time in England. Following a series of sensationalist biographies of Marilyn Monroe in recent years, this comprehensive, meticulously researched volume brings an important, fresh perspective to the many controversies in her life, and will serve as an essential sourcebook of documentary and photographic evidence.…

Zustand: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Zustand: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Zustand: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Zustand: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.

Zustand: Very Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Paperback. Zustand: Good. Helps camera consumers get into the head of America's master baby, child, and portrait photographer - and author guidance will helps to take better photographs. In this title, a professional photographer and proud father of a young son, shows how to shoot the top baby and child photos with any compact point-and-shoot or DSLR camera.…

Paperback. Zustand: Fair. Whether you are writing a will or getting a patent for your invention, Legal Forms for Everyone contains all of the essential legal forms you need. Step-by-step instructions and thorough discussions of the law enable you to achieve the best results.

Paperback. Zustand: Good. Are you bored producing the same old work, but do it because it?s safe? Are corporate politics, outsourcing, or the digital revolution too much for you to handle? Has a personal tragedy caused you to reevaluate your career path? If you answered yes to any of these questions, look no further than this inspirational guide. Topics include: --Recognize when something is wrong --Use work-history and personal timelines to meld your passions with your career choices --Reeducate yourself when faced with creative challenges --Embrace risk and evaluate your assets to make your next move --Sell your unique vision through a "Passion First? marketing approach --Manage your time and your business effectively --Use time-management techniques to stay focused and increase your creative output. You will also be inspired by the stories of other creative entrepreneurs who have made their own successful transitions. Whether you are a mid-career professional or just starting out, this book will set you on the path to creative and professional growth.Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.…

Zustand: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Paperback. Zustand: Very Good. Clients are the lifeblood of any interior design firm, and a sound understanding of how to manage those clients is essential to continued success. This title provides entrepreneurial designers with the knowledge and understanding of how to build and maintain a profitable client base.…

Paperback. Zustand: Good. Clients are the lifeblood of any interior design firm, and a sound understanding of how to manage those clients is essential to continued success. This title provides entrepreneurial designers with the knowledge and understanding of how to build and maintain a profitable client base.…

Paperback. Zustand: Good. This guide to technical theatre for non-technicians walks the reader through every aspect of the backstage environment, from scenery and lighting to sound and props, as well as stage management. Included are survival guides for essentials such as hanging lights and painting. Knekt, Kis (illustrator).…

Paperback. Zustand: Good. Shows the designer, illustrator, photographer or fine artist how to increase income by licensing creative images. Coverage includes: copyright, patent and trademark law; licensing agreements; maximizing royalties; negotiation checklists; model agreements; manufacturers; and cyberspace.…

Paperback. Zustand: Good. Written by successful freelance photographers, this classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, and negotiating fair deals. Topics discussed include practical information on the economics of photography, cutting-edge negotiation techniques, pricing guidance for photography buyers, how to structure prices to fit any type of market and usage, how to define prices in a way that guarantees long-term profitability, and the specifics of pricing electronic media. A must-have addition to every photographer's bookshelf.…

Paperback. Zustand: Very Good. A veteran of entertainment in its many forms, Drew has written a similar book for film and television. He walks non-techies through finding a space, scenery, lighting, costumes, sound, coordinating sound and light, properties, stage management, and working with corporations.…

Paperback. Zustand: Good. A veteran of entertainment in its many forms, Drew has written a similar book for film and television. He walks non-techies through finding a space, scenery, lighting, costumes, sound, coordinating sound and light, properties, stage management, and working with corporations.…

Paperback. Zustand: Fair. A veteran of entertainment in its many forms, Drew has written a similar book for film and television. He walks non-techies through finding a space, scenery, lighting, costumes, sound, coordinating sound and light, properties, stage management, and working with corporations.…

Paperback. Zustand: Very Good. Provides tools and strategies to succeed as a professional.

Paperback. Zustand: Good. Takes a look at some of the designers and explains what it is that drives people to become graphic artists; how they think, how they connect to others, and the special skills they have. This book includes revealing interviews with nineteen designers including Stefan Sagmeister, Michael Beirut, David Carson, and Milton Glaser.…

Paperback. Zustand: Good. Provides tools and strategies to succeed as a professional.

Zustand: Good. Item in good condition and has highlighting/writing on text. Used texts may not contain supplemental items such as CDs, info-trac etc.

Zustand: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Zustand: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.

Paperback. Zustand: Good. This reference seeks to show artists how to handle materials safely while practising their craft. This third edition is revised to detail life-saving safety and ventilation equipment, discoveries on toxins and pollutants found in art and craft materials, and changes in government regulations.…

Paperback. Zustand: Fair. This reference seeks to show artists how to handle materials safely while practising their craft. This third edition is revised to detail life-saving safety and ventilation equipment, discoveries on toxins and pollutants found in art and craft materials, and changes in government regulations.…

Hardback. Zustand: Good. Emotional Branding is the best selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The 10 Commandments of Emotional Branding have become a new benchmark for marketing and creative professionals, emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between brands and people. The emergence of social media, consumer empowerment and interaction were all clearly predicted in this book 10 years ago around the new concept of a consumer democracy. In this updated edition, Marc Gob covers how social media helped elect Barack Obama to the White House, how the idea behind Twitter is transforming our civilization, and why new generations are re-inventing business, commerce, and management as we know it by leveraging the power of the web. In studying the role of women as shoppers in chief, and defining the need to look at the marketplace by recognizing differences in origins, cultures, and choices, Emotional Branding foresaw the break up of mass media to more targeted and culturally sensitive modes of communications. As the first marketing book ever to study the role of the LGBTQ community as powerful influencers for many brands, Emotional Branding opened the door to a renewed sensitivity toward traditional research that privilege individuality and the power of the margins to be at the center of any marketing strategy. A whole segment in the book looks at the role of the senses in branding and design. The opportunity that exists in understanding how we feel about a brand determines how much we want to buy. By exploring the 5 senses, Emotional Branding shows how some brands have built up their businesses by engaging in a sensory interaction with their consumers. Emotional Branding explores how effective consumer interaction needs to be about senses and feelings, emotions and sentiments. Not unlike the Greek culture that used philosophy, poetry, music, and the art of discussion and debate to stimulate the imagination, the concept of emotional branding establishes the forum in which people can convene and push the limits of their creativity. Through poetry the Greeks invented mathematics, the basis of science, sculpture, and drama. Unless we focus on humanizing the branding process we will lose the powerful emotional connection people have with brands. Critics hailed Emotional Branding as a breakthrough and a fresh approach to building brands. Design in this book is considered a new media, the web a place where people will share information and communicate, architecture a part of the brand building process, and people as the most powerful element of any branding strategy. Most importantly, it emphasizes the need to transcend the traditional language of marketing--from one based on statistics and data to a visually compelling new form of communication that fosters creativity and innovation. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers. …

Hardback. Zustand: Very Good. Emotional Branding is the best selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The 10 Commandments of Emotional Branding have become a new benchmark for marketing and creative professionals, emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between brands and people. The emergence of social media, consumer empowerment and interaction were all clearly predicted in this book 10 years ago around the new concept of a consumer democracy. In this updated edition, Marc Gob covers how social media helped elect Barack Obama to the White House, how the idea behind Twitter is transforming our civilization, and why new generations are re-inventing business, commerce, and management as we know it by leveraging the power of the web. In studying the role of women as shoppers in chief, and defining the need to look at the marketplace by recognizing differences in origins, cultures, and choices, Emotional Branding foresaw the break up of mass media to more targeted and culturally sensitive modes of communications. As the first marketing book ever to study the role of the LGBTQ community as powerful influencers for many brands, Emotional Branding opened the door to a renewed sensitivity toward traditional research that privilege individuality and the power of the margins to be at the center of any marketing strategy. A whole segment in the book looks at the role of the senses in branding and design. The opportunity that exists in understanding how we feel about a brand determines how much we want to buy. By exploring the 5 senses, Emotional Branding shows how some brands have built up their businesses by engaging in a sensory interaction with their consumers. Emotional Branding explores how effective consumer interaction needs to be about senses and feelings, emotions and sentiments. Not unlike the Greek culture that used philosophy, poetry, music, and the art of discussion and debate to stimulate the imagination, the concept of emotional branding establishes the forum in which people can convene and push the limits of their creativity. Through poetry the Greeks invented mathematics, the basis of science, sculpture, and drama. Unless we focus on humanizing the branding process we will lose the powerful emotional connection people have with brands. Critics hailed Emotional Branding as a breakthrough and a fresh approach to building brands. Design in this book is considered a new media, the web a place where people will share information and communicate, architecture a part of the brand building process, and people as the most powerful element of any branding strategy. Most importantly, it emphasizes the need to transcend the traditional language of marketing--from one based on statistics and data to a visually compelling new form of communication that fosters creativity and innovation. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.…

Paperback. Zustand: Good. Highlights the difference between the craft of acting and the business of auditioning, and how those two worlds meet in television. This practical and specific guide reveals to actors in a step-by-step format how they can empower themselves as they begin to audition for television work and start mapping a career.…

Paperback. Zustand: Fair. A guide to various things you need to know to set up and run your own commercial art gallery. It demystifies the day-to-day tasks involved in running a commercial gallery. It covers the steps involved in setting up, and what's involved in running a gallery.