Recent trends data science (30 Ergebnisse)

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Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Bachelor Thesis from the year 2021 in the subject Business economics - Miscellaneous, grade: 1,0, Pforzheim University, language: English, abstract: Big data is getting larger, the pressure in the market to use the existing data is getting stronger and therefore also the number of companies that address the topic of data science increases. This dissertation focuses on identifying big or smart data science trends in marketing and sales within the consumer-packaged goods industry. The objective of this research is to address actual opportunities around data science for the selected focus area.The following research project analyzes those opportunities and identifies nine data science trends. Via in-depth interviews, the expert's experiences and difficulties with data science are questioned, emotions that arise through the interaction with this science are recognized, and potentials for improvements are discussed. Subsequently, central meaningful quotations are analyzed with Mayring's qualitative content analysis, reformulated into condensed codes, and summarized through eighteen overarching categories.The general findings of this analysis include the necessity of smart data insights within this low margin industry, the dependence on consultancy support due to knowledge gaps, expandable engagement in the B2B environment, the promotion of data-thinking and acting, the merge of sales and marketing for data science knowledge generations, and the extension of data science knowledge to maintain competitive advantage within the market for the long run. The improvement proposals consist mainly of automated data cleaning, intelligent algorithms, data handling knowledge development, data democracy, and knowledge combinations in form of project dependent focus teams to broaden data science applications within the industry.…

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Softcover/Taschenbuch. Zustand: Neu. Bachelor Thesis from the year 2021 in the subject Business economics - Miscellaneous, grade: 1,0, Pforzheim University, language: English, abstract: Big data is getting larger, the pressure in the market to use the existing data is getting stronger and therefore also the number of companies that address the topic of data science increases. This dissertation focuses on identifying big or smart data science trends in marketing and sales within the consumer-packaged goods industry. The objective of this research is to address actual opportunities around data science for the selected focus area.The following research project analyzes those opportunities and identifies nine data science trends. Via in-depth interviews, the expert's experiences and difficulties with data science are questioned, emotions that arise through the interaction with this science are recognized, and potentials for improvements are discussed. Subsequently, central meaningful quotations are analyzed with Mayring's qualitative content analysis, reformulated into condensed codes, and summarized through eighteen overarching categories.The general findings of this analysis include the necessity of smart data insights within this low margin industry, the dependence on consultancy support due to knowledge gaps, expandable engagement in the B2B environment, the promotion of data-thinking and acting, the merge of sales and marketing for data science knowledge generations, and the extension of data science knowledge to maintain competitive advantage within the market for the long run. The improvement proposals consist mainly of automated data cleaning, intelligent algorithms, data handling knowledge development, data democracy, and knowledge combinations in form of project dependent focus teams to broaden data science applications within the industry. Sprache: Englisch Gewicht in Gramm: 219.…

Taschenbuch. Zustand: Neu. Big or Smart Data? Recent trends in Data Science for sales and marketing | An empirical analysis of the consumer-packaged goods industry | Julia Ertel | Taschenbuch | Englisch | 2022 | GRIN Verlag | EAN 9783346640642 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu. …

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Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book presents the proceedings of the 3rd International Conference of Reliable Information and Communication Technology 2018 (IRICT 2018), which was held in Kuala Lumpur, Malaysia, on July 23-24, 2018. The main theme of the conference was 'Data Science, AI and IoT Trends for the Fourth Industrial Revolution.' A total of 158 papers were submitted to the conference, of which 103 were accepted and considered for publication in this book. Several hot research topics are covered, including Advances in Data Science and Big Data Analytics, Artificial Intelligence and Soft Computing, Business Intelligence, Internet of Things (IoT) Technologies and Applications, Intelligent Communication Systems, Advances in Computer Vision, Health Informatics, Reliable Cloud Computing Environments, Recent Trends in Knowledge Management, Security Issues in the Cyber World, and Advances in Information Systems Research, Theories and Methods.…

Gebundene Ausgabe. Zustand: Neu. This book presents the recent and multidisciplinary concepts of disruptive technologies, emerging technologies and design thinking. These themes enable the readers to enhance their creativity and innovation, and explore a human-centered approach for improved problem-solving. As the articles presented here are the extended, selected best outcome of the conference titled IACIDS, the book promotes collaboration and exchange of ideas among the authors and readers. The scope of these technologies in the current world is vast and continues to grow as organizations across various industries recognize the value of adopting a design-led approach to innovation. Disruptive technologies have a significant impact on the existing industries and often create new ones, leading to increased productivity, efficiency, and innovation. The importance of disruptive technologies in the current world can be seen in several way such as driving economic growth, improving quality of life, driving innovation, thus shaping the future. Design thinking is being applied in various domains such as product design, service design, user experience design, organizational design, and societal design. It is also increasingly being used in fields such as healthcare, education, and government to create more effective and efficient systems. One of the key advantages of design thinking is its ability to bring together diverse perspectives and disciplines, which allows for a more comprehensive understanding of a problem and the development of more innovative solutions. As a result, design thinking is becoming an important tool for organizations looking to drive innovation, increase efficiency, and improve customer satisfaction. Sprache: Englisch Gewicht in Gramm: 528.…