Verlag: Macmillan, 1973
ISBN 10: 0026224909 ISBN 13: 9780026224901
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
Anbieter: Hay-on-Wye Booksellers, Hay-on-Wye, HEREF, Vereinigtes Königreich
EUR 3,94
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. No jacket. Light wear to hardcover with fading to spine & bumps to corners. Lightly tanned & marked textblock edge. Content is very good.
Verlag: Macmillan
Anbieter: Robinson Street Books, IOBA, Binghamton, NY, USA
Verbandsmitglied: IOBA
Zustand: Very Good. Prompt Shipment, shipped in Boxes, Tracking PROVIDEDVery good in torn edgechipped dust jacket. First Edition.
Sprache: Englisch
Verlag: New York: The Macmillan Company, (1973)., 1973
Anbieter: COTTAGE Antiquariat - anbu.at, Langenzersdorf, Österreich
230 Seiten. SU berieben, bestoßen und etwas vergilbt, Einband etwas eckbestoßen, angestaubter Kopfschnitt, ansonsten solides, seitensauberes Exemplar. In Englisch. Kurt Josef Waldheim (* 21. Dezember 1918 in Sankt Andrä-Wördern, Niederösterreich; 14. Juni 2007 in Wien) war ein österreichischer Diplomat und parteiloser Politiker. Er war von 1968 bis 1970 Außenminister, von 1972 bis 1981 Generalsekretär der Vereinten Nationen und von 1986 bis 1992 Bundespräsident Österreichs.(Quelle: Wiki). ****An unsere Kunden in Deutschland: Versand nach Deutschland einmal in der Woche ab Freilassing mit der Deutschen Post.*** - Sprache: Englisch Gewicht in Gramm: 550 8°, Original-Hardcover mit Original-Schutzumschlag.
Verlag: Macmillan [1973], New York, 1973
Anbieter: Ground Zero Books, Ltd., Silver Spring, MD, USA
Erstausgabe
Zustand: good, fair. First U.S.? Edition. First? Printing. 23 cm, 230, maps, index, DJ worn and soiled, tear at rear DJ flap. The author was formerly Secretary-General of the United Nations; he cites the neutral role of his own country as a blueprint for world stability and international exchange.
Verlag: The Macmillan Company, New York, 1973
Anbieter: Ground Zero Books, Ltd., Silver Spring, MD, USA
Zustand: good, fair. 23 cm, 230, maps, notes, index, DJ worn, soiled, edge tears, and chips, review sip and publisher's flyer laid in. Translation of Der Osterreichische Weg. The author was formerly Secretary-General of the United Nations; he cites the neutral role of his own country as a blueprint for world stability and international exchange.
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Seminar paper from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1, University of Southern Denmark (Marketing & Management), language: English, abstract: The aim of this case study is to carve out the multilayer role of art for creating zotter chocolate and zotter package design, and accordingly for the brand zotter. Therewith I would like to deepen our understanding of the diverse use/ commitment art can have for every day products like chocolate. To do so, I will handle zotter products as art-works. That means I will not consider art to transport a message, to copy reality or in other words to be an instrument for branding (as the classical branding literature does (cf. Lüddemann, 2007, p. 9 sqq.)), but as an 'independent, [autonomous] creative meaning producer' (Lüddemann, 2007, p. 9). Thus I will undertake a thought-experiment by applying a cultural studies perspective to an everyday commodity. I will proceed as follows. Firstly I will define art with an eye to zotter products. The third chapter deals with the question what art means for zotter products. The first sub chapter is about art awarding its own characteristics to a product, namely innovation and prestige. In the second subchapter I discuss art which communicates meaning- and sense offers. This includes the assumptions that art could be a method to stimulate the customer's reflection, that art could constructs the customer's perception of reality, that art could connect contradictions and that art could create a multi-sensory experience. Subsequently I summarize what my findings mean for the brands image and the brand per se. Finally I close the paper with a short wrap up and a conclusion.
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. The meaning of arts for brands | The example of the Austrian chocolatier Zotter | Katharina Maute | Taschenbuch | 32 S. | Englisch | 2013 | GRIN Verlag | EAN 9783656384694 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu.
Taschenbuch. Zustand: Sehr gut. Gebraucht - Sehr gut sg - ungelesenes mängelexemplar, gestempelt, mit leichten lagerspuren - The target of the thesis was to make an attempt to find out and to describe an optimal compensation strategy, which could be successfully applied by publicly listed companies. The origins of the compensation problem, different approaches and propositions regarding each single compensation component, as well as transparency issues were discussed in the theoretical part of the paper, particularly pointing out possible advantages and drawbacks. In the subsequent praxis-related part the focus was made on the Austrian managers and their compensations. For closer examination two representatives of the largest Austrian companies were selected (OMV AG and Erste Group) and an extensive analysis of the top-management compensation in relation to the annual performance development was conducted. Results showed interesting coherencies and findings .
Anbieter: Buchpark, Trebbin, Deutschland
EUR 10,77
Anzahl: 1 verfügbar
In den WarenkorbZustand: Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | Seminar paper from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1, University of Southern Denmark (Marketing & Management), language: English, abstract: The aim of this case study is to carve out the multilayer role of art for creating zotter chocolate and zotter package design, and accordingly for the brand zotter. Therewith I would like to deepen our understanding of the diverse use/ commitment art can have for every day products like chocolate. To do so, I will handle zotter products as art-works. That means I will not consider art to transport a message, to copy reality or in other words to be an instrument for branding (as the classical branding literature does (cf. Lüddemann, 2007, p. 9 sqq.)), but as an ¿independent, [autonomous] creative meaning producer¿ (Lüddemann, 2007, p. 9). Thus I will undertake a thought-experiment by applying a cultural studies perspective to an everyday commodity. I will proceed as follows. Firstly I will define art with an eye to zotter products. The third chapter deals with the question what art means for zotter products. The first sub chapter is about art awarding its own characteristics to a product, namely innovation and prestige. In the second subchapter I discuss art which communicates meaning- and sense offers. This includes the assumptions that art could be a method to stimulate the customer¿s reflection, that art could constructs the customer¿s perception of reality, that art could connect contradictions and that art could create a multi-sensory experience. Subsequently I summarize what my findings mean for the brands image and the brand per se. Finally I close the paper with a short wrap up and a conclusion.
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. Managerial Compensation and Corporate Governance | theory and praxis: based on example of selected Austrian companies | Javlon Yuldashev | Taschenbuch | Englisch | VDM Verlag Dr. Müller | EAN 9783639281668 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.
Taschenbuch. Zustand: Neu. Perceptual Differences of Urban Destination Websites | An Empirical Analysis Using the Example of the Capitals of the Nine Austrian Provinces | Karin Wimmer | Taschenbuch | Deutsch | VDM Verlag Dr. Müller | EAN 9783639103595 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.