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Verlag: Springer, Berlin|Springer International Publishing|Springer, 2021
ISBN 10: 3030900355 ISBN 13: 9783030900359
Sprache: Englisch
Anbieter: moluna, Greven, Deutschland
Gebunden. Zustand: New. This book provides an integrated perspective of the automotive market for the next decade. It shows how customers and producers are shaping the market simultaneously and contends that the first steps of the mobility revolution have already been taken. It co.
Verlag: Springer, Berlin|Springer International Publishing|Springer, 2023
ISBN 10: 3030924602 ISBN 13: 9783030924607
Sprache: Englisch
Anbieter: moluna, Greven, Deutschland
Zustand: New. This book explains how startups and brands in general can achieve a high level of customer experience (CX) in today s dynamic and competitive times. A well-structured and easy to apply customer experience framework defines customer experience as the star.
Verlag: Springer International Publishing, Springer International Publishing Feb 2023, 2023
ISBN 10: 3030924602 ISBN 13: 9783030924607
Sprache: Englisch
Anbieter: buchversandmimpf2000, Emtmannsberg, BAYE, Deutschland
Taschenbuch. Zustand: Neu. Neuware -This book explains how startups and brands in general can achieve a high level of customer experience (CX) in today's dynamic and competitive times. A well-structured and easy to apply customer experience framework defines customer experience as the start and end point of all business activities. The framework steps and tools (such as NPS, Empathy Map, Customer Journey, Golden Circle, Design Thinking, A/B-Testing) are designed to have a maximum impact on successful company building and the customer experience, which is key to generate first and repeat buyers that become fans of the company. The tools originate from different disciplines, such as management, design, digitisation or psychology ¿ as only an interdisciplinary approach enables superior insights for initiating the right customer activities in today's highly competitive times. With this book, it is possible to look at customer experience systematically and derive your own strategy towards success.The following are the main contributions of this book: Provides a clear step-by-step guide to create a customer experience-centric company Introduces most impactful tools that managers can use to successfully complete every step of our framework Guides managers through the process of creating a start-up, which is less about magically coming up with innovative business ideas, but rather about applying proven principles in a new contextSpringer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 172 pp. Englisch.
Verlag: Springer International Publishing, Springer International Publishing Dez 2022, 2022
ISBN 10: 303090038X ISBN 13: 9783030900380
Sprache: Englisch
Anbieter: buchversandmimpf2000, Emtmannsberg, BAYE, Deutschland
Taschenbuch. Zustand: Neu. Neuware -This book provides an integrated perspective of the automotive market for the next decade. It shows how customers and producers are shaping the market simultaneously and contends that the first steps of the mobility revolution have already been taken. It compels automotive companies to strike new paths to participate in this journey.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 176 pp. Englisch.
Verlag: Springer Berlin Heidelberg, 2023
ISBN 10: 3662647052 ISBN 13: 9783662647059
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book offers a compact introduction to the topic of trend management in companies. Fundamental decisions in companies are based on assumptions about future developments in markets and society and diverse technologies. Trend management is a useful tool to discover and understand these developments and thus generates a solid basis for decision making. Although it is mostly applied in strategy development, many more company tasks may profit from it. The author explains the individual activities and results of trend management, and how a sound process can be established in a company. Trend management is a powerful tool at the interface of futures knowledge and concrete entrepreneurial decisions. The book shows how these insights can be transferred into the operational processes of a company. It will serve as a useful guide for interested newcomers as well as for experienced trend managers to recognize opportunities and risks at an early stage and to open up new scope for action for their company.
Verlag: Springer International Publishing, 2022
ISBN 10: 303090038X ISBN 13: 9783030900380
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book provides an integrated perspective of the automotive market for the next decade. It shows how customers and producers are shaping the market simultaneously and contends that the first steps of the mobility revolution have already been taken. It compels automotive companies to strike new paths to participate in this journey.The authors provide a comprehensive analysis of the automotive industry, including prevailing business models of OEMs and 'tier-n' automotive suppliers, the competitive environment they are embedded in as well as socio-economic changes affecting future market conditions. Subsequently, elements of the automotive disruption are presented; these enable the provision of novel urban mobility concepts and offer a new source for additional services accompanying the user. A comprehensive insight into consumer behavior, potential automotive business models which can be sustained by 2030, smart city models, transformation strategies, and diverse marketpenetration scenarios are also provided in the book. It also outlines the challenges and key actions that shape the automotive sector even beyond 2030 as well as knock-on effects across different industries arising from the technological and economic changes in the automotive market are projected.
Verlag: Springer International Publishing, 2023
ISBN 10: 3030924602 ISBN 13: 9783030924607
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book explains how startups and brands in general can achieve a high level of customer experience (CX) in today's dynamic and competitive times. A well-structured and easy to apply customer experience framework defines customer experience as the start and end point of all business activities. The framework steps and tools (such as NPS, Empathy Map, Customer Journey, Golden Circle, Design Thinking, A/B-Testing) are designed to have a maximum impact on successful company building and the customer experience, which is key to generate first and repeat buyers that become fans of the company. The tools originate from different disciplines, such as management, design, digitisation or psychology - as only an interdisciplinary approach enables superior insights for initiating the right customer activities in today's highly competitive times. With this book, it is possible to look at customer experience systematically and derive your own strategy towards success.The following are the main contributions of this book: Provides a clear step-by-step guide to create a customer experience-centric company Introduces most impactful tools that managers can use to successfully complete every step of our framework Guides managers through the process of creating a start-up, which is less about magically coming up with innovative business ideas, but rather about applying proven principles in a new context.
Verlag: Springer International Publishing, 2022
ISBN 10: 3030924572 ISBN 13: 9783030924577
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book explains how startups and brands in general can achieve a high level of customer experience (CX) in today's dynamic and competitive times. A well-structured and easy to apply customer experience framework defines customer experience as the start and end point of all business activities. The framework steps and tools (such as NPS, Empathy Map, Customer Journey, Golden Circle, Design Thinking, A/B-Testing) are designed to have a maximum impact on successful company building and the customer experience, which is key to generate first and repeat buyers that become fans of the company. The tools originate from different disciplines, such as management, design, digitisation or psychology - as only an interdisciplinary approach enables superior insights for initiating the right customer activities in today's highly competitive times. With this book, it is possible to look at customer experience systematically and derive your own strategy towards success.The following are the main contributions of this book: Provides a clear step-by-step guide to create a customer experience-centric company Introduces most impactful tools that managers can use to successfully complete every step of our framework Guides managers through the process of creating a start-up, which is less about magically coming up with innovative business ideas, but rather about applying proven principles in a new context.
Verlag: Springer International Publishing, Springer Nature Switzerland Jan 2022, 2022
ISBN 10: 3030921557 ISBN 13: 9783030921552
Sprache: Englisch
Anbieter: buchversandmimpf2000, Emtmannsberg, BAYE, Deutschland
Buch. Zustand: Neu. Neuware -This book presents the current causes and effects of implementing sustainable supply chain management (SSCM) as well as green supply chain management (GSCM) strategies in the automotive industry. The reader is provided a detailed scientific review on SSCM and GSCM and presented the advantages of sustainable development concepts as well as factors causing the implementation of SSCM such as buyers¿ behavior, governmental regulations, and competitiveness. The book then analyses the current situation of SSCM development, particularly in the automotive industry. It shows challenges, barriers, successes, and benefits that automotive companies obtain from implementing GSCM. Through case studies on leading German car manufacturers VW, BMW, and Daimler, the necessary activities of these companies to implement green development in the entire supply chain, including green supplier selection, green materials, green transportation, and reverse logistics, are defined. Moreover, a benchmark with companies from Asian markets such as Toyota from Japan and Geely from China is performed.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 128 pp. Englisch.
Verlag: Springer International Publishing, Springer Nature Switzerland, 2022
ISBN 10: 3030921557 ISBN 13: 9783030921552
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book presents the current causes and effects of implementing sustainable supply chain management (SSCM) as well as green supply chain management (GSCM) strategies in the automotive industry. The reader is provided a detailed scientific review on SSCM and GSCM and presented the advantages of sustainable development concepts as well as factors causing the implementation of SSCM such as buyers' behavior, governmental regulations, and competitiveness. The book then analyses the current situation of SSCM development, particularly in the automotive industry. It shows challenges, barriers, successes, and benefits that automotive companies obtain from implementing GSCM. Through case studies on leading German car manufacturers VW, BMW, and Daimler, the necessary activities of these companies to implement green development in the entire supply chain, including green supplier selection, green materials, green transportation, and reverse logistics, are defined. Moreover, a benchmark with companies from Asian markets such as Toyota from Japan and Geely from China is performed.
Verlag: Springer Nature Switzerland, 2021
ISBN 10: 3030900355 ISBN 13: 9783030900359
Sprache: Englisch
Anbieter: preigu, Osnabrück, Deutschland
Buch. Zustand: Neu. Automotive Disruption and the Urban Mobility Revolution | Rethinking the Business Model 2030 | Patrick Siegfried (u. a.) | Buch | xviii | Englisch | 2021 | Springer Nature Switzerland | EAN 9783030900359 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Verlag: Springer International Publishing, 2023
ISBN 10: 3030924602 ISBN 13: 9783030924607
Sprache: Englisch
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. Creating a Customer Experience-Centric Startup | A Step-by-Step Framework | Thomas Suwelack (u. a.) | Taschenbuch | xvii | Englisch | 2023 | Springer International Publishing | EAN 9783030924607 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. Trend Management | How to Effectively Use Trend-Knowledge in Your Company | Jörg Blechschmidt | Taschenbuch | x | Englisch | 2023 | Springer Berlin | EAN 9783662647059 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Verlag: Springer International Publishing, 2021
ISBN 10: 3030900355 ISBN 13: 9783030900359
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book provides an integrated perspective of the automotive market for the next decade. It shows how customers and producers are shaping the market simultaneously and contends that the first steps of the mobility revolution have already been taken. It compels automotive companies to strike new paths to participate in this journey.The authors provide a comprehensive analysis of the automotive industry, including prevailing business models of OEMs and 'tier-n' automotive suppliers, the competitive environment they are embedded in as well as socio-economic changes affecting future market conditions. Subsequently, elements of the automotive disruption are presented; these enable the provision of novel urban mobility concepts and offer a new source for additional services accompanying the user. A comprehensive insight into consumer behavior, potential automotive business models which can be sustained by 2030, smart city models, transformation strategies, and diverse marketpenetration scenarios are also provided in the book. It also outlines the challenges and key actions that shape the automotive sector even beyond 2030 as well as knock-on effects across different industries arising from the technological and economic changes in the automotive market are projected.
Verlag: Springer International Publishing, 2021
ISBN 10: 3030900355 ISBN 13: 9783030900359
Sprache: Englisch
Anbieter: Buchpark, Trebbin, Deutschland
Zustand: Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher.