Isbn: 9798194760091 - why buy this book?: you already know who this person is (2 Ergebnisse)

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Taschenbuch. Zustand: Neu. Neuware - 'People rarely buy what they need. They buy what they've just finished explaining to themselves they need.' You didn't need this. You knew the extra size wouldn't make the coffee taste better. You knew the course you bought last January would probably become another abandoned browser tab. And yet, here you are-standing in the hallway of modern consumerism, finger hovering over the checkout button. Why Buy This Book is a short, sharp, and uncomfortably accurate look at the tiny gap between wanting something and constructing a convincing reason to buy it. There are no 5-step morning routines here. No mindfulness hacks. No motivational formulas. No catchy corporate acronyms. Instead, Sam Joel Kessler takes a dry, witty look at the everyday reasoning behind the purchases we swear we didn't need. Inside, you'll encounter excuses such as: - 'It Was on Sale' - The miraculous mathematics of spending money to save money. - 'I Might Need It Someday' - Dedicated to the drawer of obsolete cables and optimistic gym gear. - 'Everyone Else Has One' - How four people on Instagram somehow became an undeniable majority. - 'This Is Completely Different' - The golden excuse for repeating almost exactly the same mistake. - 'This Was Supposed to Be Research' - What browsing looks like when it puts on a blazer. WHAT YOU'LL FIND INSIDE - 20 focused and witty chapters about consumer psychology, impulse buying, cognitive biases, and everyday decision-making. - 84 pages of concise observations with zero interest in unnecessary filler. - A humorous exploration of the stories we tell ourselves before clicking 'Buy Now.' - An interactive quiz to discover which buyer archetype you resemble: The Discount Believer, The Someday Archivist, The Quiet Count-Taker, or The Repeat Offender. This isn't a guide to becoming a better shopper. It's a mirror. A funny, slightly uncomfortable mirror that asks why you wanted the thing in the first place-and why you suddenly became so good at explaining why you needed it. You will recognize yourself in these pages. Not as a demographic. Specifically. Turn the page and confirm it.…