Isbn: 9788190777070 - business policy and strategic management (3 Ergebnisse)

Sprache: Englisch
Verlag: I. K. International Publishing House 2010, pbk, 2010
- Softcover
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Contents Preface 1 Introduction 2 Process of Strategic Management 3 Corporate Capability Analysis 4 Strategy Structure and the Strategist 5 Environment Analysis and Diagnosis 6 Business Strategy Analysis 7 Functional Strategies 8 Corporate Financial Strategies 9 Strategies and Project Implementation 10 Strategy Alternatives 11 Strategy Evaluation and Control 12 Strategies for Global Business Appendix Index The knowledge of business policy and techniques of strategic management is the need of the hour to prospective business managers The present competitive environment has brought several drastic changes in policy making and strategic management Hence there is necessity of theoretical understanding about the business policy as well as strategic management Most of the organizations have started adopting strategic management system This book focuses on conceptual approach to the subject as well as some select case studies which make a foundation to the knowledge of strategic management 270 pp.…

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Paperback. Zustand: Brand New. 282 pages. 9.40x6.10x0.60 inches. In Stock.

- Softcover
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Zustand: Good. Some bumps/wear/creasing at edges/corners of cover and some page corner tips. Storage marks and scratches to cover. Text very good.