ISBN: 9787811054521 - advertising simou and operation (1 Ergebnisse)

paperback. Zustand: New. Language:Chinese.Publisher: Central South University Press Pub. Date :2006-11-01. This book is the smart operation of the 21 century AD One book series. The main contents include: the strategy of goal-setting advertising. advertising budget. planning. analysis of target consumer advertising. and business analysis of competing advertisers. advertising appeals positioning strategy. advertising. creative performance and strategy. advertising media mix strategy. advertising effectiveness assessme.…