ISBN: 9783658140908 - advances in advertising research (vol. v): extending the boundaries of advertising (european advertising academy, band 5) (4 Ergebnisse)

Kartoniert / Broschiert. Zustand: New.

Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 12th International Conference in Advertising (ICORIA) which was held in Zagreb (Croatia) in June 2013. The conference gathered 105 leading researchers from 23 countries under the conference theme 'To Boldly Go. Extending the Boundaries of Advertising'. The book provides international state-of-the-art research with 23 articles by renowned scholars from the worldwide ICORIA network.…

Taschenbuch. Zustand: Neu. Advances in Advertising Research (Vol. V) | Extending the Boundaries of Advertising | Ivana Bu¿ljeta Banks (u. a.) | Taschenbuch | European Advertising Academy | xi | Englisch | 2016 | Springer Vieweg | EAN 9783658140908 | Verantwortliche Person für die EU: Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.…

Paperback. Zustand: Brand New. reprint edition. 344 pages. 9.25x6.10x0.78 inches. In Stock.