ISBN: 9783034315210 - the perception of nature in travel promotion texts: a corpus-based discourse analysis (linguistic insights, band 201) (6 Ergebnisse)

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: New. In English.

Zustand: New. This volume provides an in-depth study of travel promotion texts within the wider field of the language of tourism. It analyses promotional language from two distinctive cultural formations, discourse and tourism. The corpus based approach to discourse analysis provides an integrated framework of quantitative and qualitative perspectives. Series: Linguistic Insights. Num Pages: 148 pages, 10, Diagrams. BIC Classification: CFM; CJCK; DSBH. Category: (P) Professional & Vocational. Dimension: 152 x 225 x 10. Weight in Grams: 262. . 2014. New. paperback. . . . . Books ship from the US and Ireland.…

Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Given the consolidated effects of the greening process on the tourism industry, this volume investigates the relationship between three areas of research - the natural environment, tourism and discourse -, and how this relationship is affected by and affects society as a whole. In particular, the book highlights the central role of language in constructing eco-friendly tourist sites. Since the images associated to nature are various, this study examines the uses of nature and explores how the terms nature and natural are constructed within the texts. The research identifies how nature is linguistically defined and constructed by advertisers in travel promotion texts in order to attract potential 'green' tourists. The study also analyses the promotion of protected areas to verify the extent to which these areas meet the criteria on sustainable tourism set by the World Tourism Organization. By adopting a corpus-based discourse analysis perspective which combines both qualitative and quantitative approaches, the book unravels the complex interrelationship between the environment, tourism and advertising.; Dissertationsschrift.…

Taschenbuch. Zustand: Neu. The Perception of Nature in Travel Promotion Texts | A Corpus-based Discourse Analysis | Ida Ruffolo | Taschenbuch | Linguistic Insights | 176 S. | Englisch | 2014 | Peter Lang | EAN 9783034315210 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu. …