ISBN: 9781937134853 - gamify: how gamification motivates people to do extraordinary things (20 Ergebnisse)

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  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

    • Hardcover

    Anbieter: Dream Books Co., Denver, CO, USADream Books Co.

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    Zustand: very_good. Pages are clean with no markings. May show minor signs of wear or cosmetic defects marks, cuts, bends, or scuffs on the cover, spine, pages, or dust jacket. May have remainder marks on edges.

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

    • Hardcover

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    Hardback. Zustand: Good. Organizations are facing an engagement crisis.  Regardless if they are customers, employees, patients, students, citizens, stakeholders, organizations struggle to meaningfully engage their key constituent groups who have a precious and limited resource: their time. Not surprisingly, these stakeholders have developed deflector shields to protect themselves. Only a privileged few organizations are allowed to penetrate the shield, and even less will meaningfully engage. To penetrate the shield, and engage the audience, organizations need an edge. Gamification has emerged as a way to gain that edge and organizations are beginning to see it as a key tool in their digital engagement strategy. While gamification has tremendous potential to break through, most companies will get it wrong. Gartner predicts that by 2014, 80% of current gamified applications will fail to meet business objectives primarily due to poor design.  As a trend, gamification is at the peak of the hype cycle; it has been oversold and it is broadly misunderstood. We are heading for the inevitable fall. Too many organizations have been led to believe that gamification is a magic elixir for indoctrinating the masses and manipulating them to do their bidding. These organizations are mistaking people for puppets, and these transparently cynical efforts are doomed to fail.  This book goes beyond the hype and focuses on the 20% that are getting it right. We have spoken to hundreds of leaders in organizations around the world about their gamification strategies and we have seen some spectacular successes. The book examines some of these successes and identifies the common characteristics of these initiatives to define the solution space for success. It is a guide written for leaders of gamification initiatives to help them avoid the pitfalls and employ the best practices, to ensure they join the 20% that gets it right.  Gamify shows gamification in action: as a powerful approach to engaging and motivating people to achieving their goals, while at the same time achieving organizational objectives.  It can be used to motivate people to change behaviors, develop skills, and drive innovation. The sweet spot for gamification objectives is the space where the business objectives and player objectives are aligned. Like two sides of the same coin, player and business goals may outwardly appear different, but they are often the same thing, expressed different ways.  The key to gamification success is to engage people on an emotional level and motivating them to achieve their goals.…

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

    • Hardcover

    Anbieter: World of Books (was SecondSale), Montgomery, IL, USAWorld of Books (was SecondSale)

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    Hardback. Zustand: Very Good. Organizations are facing an engagement crisis.  Regardless if they are customers, employees, patients, students, citizens, stakeholders, organizations struggle to meaningfully engage their key constituent groups who have a precious and limited resource: their time. Not surprisingly, these stakeholders have developed deflector shields to protect themselves. Only a privileged few organizations are allowed to penetrate the shield, and even less will meaningfully engage. To penetrate the shield, and engage the audience, organizations need an edge. Gamification has emerged as a way to gain that edge and organizations are beginning to see it as a key tool in their digital engagement strategy. While gamification has tremendous potential to break through, most companies will get it wrong. Gartner predicts that by 2014, 80% of current gamified applications will fail to meet business objectives primarily due to poor design.  As a trend, gamification is at the peak of the hype cycle; it has been oversold and it is broadly misunderstood. We are heading for the inevitable fall. Too many organizations have been led to believe that gamification is a magic elixir for indoctrinating the masses and manipulating them to do their bidding. These organizations are mistaking people for puppets, and these transparently cynical efforts are doomed to fail.  This book goes beyond the hype and focuses on the 20% that are getting it right. We have spoken to hundreds of leaders in organizations around the world about their gamification strategies and we have seen some spectacular successes. The book examines some of these successes and identifies the common characteristics of these initiatives to define the solution space for success. It is a guide written for leaders of gamification initiatives to help them avoid the pitfalls and employ the best practices, to ensure they join the 20% that gets it right.  Gamify shows gamification in action: as a powerful approach to engaging and motivating people to achieving their goals, while at the same time achieving organizational objectives.  It can be used to motivate people to change behaviors, develop skills, and drive innovation. The sweet spot for gamification objectives is the space where the business objectives and player objectives are aligned. Like two sides of the same coin, player and business goals may outwardly appear different, but they are often the same thing, expressed different ways.  The key to gamification success is to engage people on an emotional level and motivating them to achieve their goals.…

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

    • Hardcover

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    Hardcover. Zustand: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

    • Hardcover

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    Hardcover. Zustand: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

    • Hardcover

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    Hardcover. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

    • Hardcover

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    Hardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

    • Hardcover

    Anbieter: ThriftBooks-Dallas, Dallas, TX, USAThriftBooks-Dallas

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    Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Taylor & Francis Group, 2014

    1937134857 / 9781937134853

    • Hardcover
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    Zustand: Fine. 1st Edition. Used book that is in almost brand-new condition. May contain a remainder mark. Better World Books: Buy Books. Do Good.

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

    • Hardcover
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    Zustand: Very Good. 1st Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Sprache: Englisch

    Verlag: Taylor & Francis Group, 2014

    1937134857 / 9781937134853

    • Hardcover
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    Anbieter: Better World Books, Mishawaka, IN, USABetter World Books

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    Zustand: Very Good. 1st Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. …

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

    • Softcover

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    Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

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    Zustand: Very Good. 1st Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. …

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

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  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

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    Sprache: Englisch

    Verlag: Biblomotion, 2014

    1937134857 / 9781937134853

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    Hardcover. Zustand: Like New. First Edition. First Edition, Third Printing. Not price-clipped. Published by Biblomotion, 2014. Octavo. Hardcover. Book is like new. Dust jacket is like new.100% positive feedback. 30 day money back guarantee. NEXT DAY SHIPPING! Excellent customer service. Please email with any questions. All books packed carefully and ship with free delivery confirmation/tracking. All books come with free bookmarks. Ships from Sag Harbor, New York.…

  • Sprache: Englisch

    Verlag: Bibliomotion Incorporated, 2014

    1937134857 / 9781937134853

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  • Sprache: Englisch

    Verlag: Bibliomotion Inc, 2014

    1937134857 / 9781937134853

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    Hardcover. Zustand: Brand New. 181 pages. 8.00x5.00x0.75 inches. In Stock.

  • Sprache: Englisch

    Verlag: Routledge, 2014

    1937134857 / 9781937134853

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  • Sprache: Englisch

    Verlag: Taylor & Francis Inc, 2014

    1937134857 / 9781937134853

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    Zustand: New. Num Pages: 192 pages, B&W illustrations, charts, tables. BIC Classification: KJC; KJS. Category: (G) General (US: Trade). Dimension: 149 x 224 x 17. Weight in Grams: 384. . 2014. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland.