Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
EUR 7,76
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In den WarenkorbPaperback. Zustand: Very Good. Marketing Communications: Principles and Practice This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
Anbieter: Bahamut Media, Reading, Vereinigtes Königreich
EUR 7,65
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In den WarenkorbPaperback. Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
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In den WarenkorbZustand: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1000grams, ISBN:9781861521965.
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
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In den WarenkorbZustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1000grams, ISBN:9781861521965.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 132,69
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In den WarenkorbZustand: New. In.
EUR 138,83
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In den WarenkorbZustand: New. pp. 534.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 164,60
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In den WarenkorbPaperback. Zustand: Brand New. 1st edition. 534 pages. 9.75x7.50x1.00 inches. In Stock.
Zustand: New. Provides a detailed study of the practical and theoretical frameworks underpinning marketing communications. Illustrated by numerous case vignettes, this book draws on the opinions, views, expertise and understanding of a large number of authors/contributors, who are recognised experts in their respective domains. Num Pages: 512 pages, illustrations, bibliography, index. BIC Classification: KJP; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 244 x 190 x 32. Weight in Grams: 1026. . 1998. Paperback. . . . . Books ship from the US and Ireland.
Zustand: New. Provides a detailed study of the practical and theoretical frameworks underpinning marketing communications. Illustrated by numerous case vignettes, this book draws on the opinions, views, expertise and understanding of a large number of authors/contributor.
Sprache: Englisch
Verlag: Cengage Learning EMEA Nov 1998, 1998
ISBN 10: 1861521960 ISBN 13: 9781861521965
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Neuware - Marketing Communications provides a detailed study of the practical and theoretical frameworks underpinning marketing communications. Illustrated by numerous case vignettes, the book draws on the opinions, views, expertise and understanding of a large number of authors/contributors, who are recognised experts in their respective domains. Marketing Communications explores an area of exciting diversity and significant growth, especially as the 21st century unfolds. This is a comprehensive book, with excellent coverage of all key functional areas - from advertising to direct marketing, from marketing public relations to the Internet. But it also contains key theoretical chapters - from information processing to elaboration likelihood, from audience analysis to measuring the success rate.