ISBN: 9781786352385 - technological innovation: generating economic results (advances in the study of entrepreneurship innovation and economic growth, 26, band 26) (5 Ergebnisse)

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Hardback. Zustand: New. We are pleased to present this 2nd edition of Technological Innovation, originally published in 2008. Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise, but also an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary view of issues in technology commercialization and entrepreneurship. Chapters cover commercializing inventions in the context of the legal system and the complementary assets needed; the benefits and liabilities associated with multidisciplinary commercialization teams, including a basic guide to patents and designs; elements of strategy, including industry analysis and strategy, marketing strategy, and alliances; and finally, the financial issues in commercialization.…

- Hardcover
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EUR 223,66
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Hardback. Zustand: New. We are pleased to present this 2nd edition of Technological Innovation, originally published in 2008. Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise, but also an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary view of issues in technology commercialization and entrepreneurship. Chapters cover commercializing inventions in the context of the legal system and the complementary assets needed; the benefits and liabilities associated with multidisciplinary commercialization teams, including a basic guide to patents and designs; elements of strategy, including industry analysis and strategy, marketing strategy, and alliances; and finally, the financial issues in commercialization.…

Technological Innovation : Generating Economic Results: the Evolving Landscape: Generating Economic Results: Vol 26
Thursby, Marie C. (Editor)/ Hoskinson, Sherry (Editor)/ Kuratko, Donald F. (Editor)
- Hardcover
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Hardcover. Zustand: Brand New. 2nd edition. 413 pages. 9.00x6.25x1.50 inches. In Stock.

- Hardcover
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Zustand: As New. Unread book in perfect condition.