Isbn: 9781783302673 - marketing your library's electronic resources: a how-to-do-it manual (6 Ergebnisse)

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: New. In English.

Paperback. Zustand: Brand New. 192 pages. 11.02x8.50x0.51 inches. In Stock.

Zustand: New. Marie R. Kennedy is a librarian at Loyola Marymount University, where she coordinates serials and electronic resources. She has written and presented widely on the development and use of electronic resource management systems. In her spa.

Taschenbuch. Zustand: Neu. Neuware - When front line librarians improve awareness of under-utilized resources, thereby increasing demand for more of the same, it can also encourage increased funding for the library. The authors' evidence-based approach to effectively promoting electronic resources made the previous edition of this guide a bestseller. Newly expanded and updated, this manual shows library marketing staff how to get the job done from beginning to end and in a variety of library settings. Comprehensive yet to the point, this book includes - seven complete programs from both public and academic libraries; - an examination of the e-resource life cycle; - cutting edge guidance on COUNTER usage reports and other web analytics; - advice on making the most of marketing opportunities from learning management systems, discovery services, LibGuides, and more; - a step-by-step organization guide, with a variety of feedback and assessment forms which can be used as models; and - numerous examples of well-executed plans and outcomes.…