ISBN: 9781637421550 - brand naming: the complete guide to creating a name for your company, product, or service (7 Ergebnisse)

Paperback. Zustand: Good. You don't have a brand?whether it's for a company or a product?until you have a name.The name is one of the first, longest lasting, and most important decisions in defining the identity of a company, product, or service. But set against a tidal wave of trademark applications, mortifying mistranslations, and disappearing dot-com availability, you won't find a good name by dumping out Scrabble tiles.Brand Naming details best-practice methodologies, tactics, and advice from the world of professional naming. You'll learn:What makes a good (and bad) nameThe step-by-step process professional namers useHow to generate hundreds of name ideasThe secrets of whittling the list down to a finalist The most complete and detailed book about naming your brand, Brand Naming also includes insider anecdotes, tired trends, brand origin stories, and busted myths.Whether you need a great name for a new company or product or just want to learn the secrets of professional word nerds, put down the thesaurus?not to mention Scrabble?and pick up Brand Naming.…

Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: New. pp. 170.

Paperback. Zustand: Brand New. 170 pages. 9.00x6.00x0.41 inches. In Stock.

Zustand: New. 2021. paperback. . . . . . Books ship from the US and Ireland.

Zustand: New. In English.