ISBN: 9781606492574 - pricing: segmentation and analytics (marketing strategy collection) (9 Ergebnisse)

Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,350grams, ISBN:9781606492574.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Zustand: Brand New. 200 pages. 9.00x6.00x0.50 inches. In Stock.

Zustand: New. pp. 160.

Zustand: New. 2012. paperback. . . . . . Books ship from the US and Ireland.

Zustand: New. In English.

Taschenbuch. Zustand: Neu. Neuware - Pricing analytics uses historical sales data with mathematical optimization to set and update prices offered through various channels in order to maximize profit. With this outstanding contribution to this subject, you will learn just how to identify and exploit pricing opportunities in different business contexts. Each chapter looks at pricing from an economist's viewpoint beginning with the basic concept of pricing analytics and what type of data are needed to use this powerful science; the common assumptions regarding the customer population's willingness- to-pay are discussed along with the price-response functions that result from these assumptions; examples from several industries and organizations; dynamic pricing, with a special emphasis on the most common application- markdown pricing; the new field of customized pricing analytics, where a firm responds to a request-for-bids or request-for-proposals with a customized price response; and the relevant aspects of behavioral science to pricing. Additional examples include the asymmetry of joy/pain that customers feel in response to price decreases/increases.…

Zustand: New. Pricing analytics uses historical sales data with mathematical optimization to set and update prices offered through various channels in order to maximize profit. In this title, outstanding contribution to this subject, provides you just how to identify and.