9781554515608 - made you look: how advertising works and why you should know von graydon, shari (3 Ergebnisse)
- Softcover
Anbieter: Majestic Books, Hounslow, Vereinigtes KönigreichMajestic Books
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EUR 20,38
EUR 7,60 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
Zustand: New. pp. 160 Illus. (Col.). Lamoreaux, Michelle (illustrator).
- Softcover
Anbieter: Book Express (NZ), Shannon, NeuseelandBook Express (NZ)
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EUR 3,69
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Paperback. Zustand: Good. 160 pages. Cover worn. Ex-libraryTHE kids' survival guide to advertising, revised and updated for the digital age. Ads are everywhere these days: they are trying to be your friend on Faceboo k, popping up in the background of your videogame, and even messaging your phone when you walk by a store. More t…han ever before, kids are the prime target of t hese marketing messages. But they also have more power than ever to fight back. For ten years, Made You Look has been an essential self-defense guide for anyone trying to make sense of the complex world of advertising. Now fully revised and with a fresh new look, the book has been updated to reflect the modern ad lands cape, from digital tracking and cookies (not the chocolate chip kind!) to social media, viral videos, and reality television. From the earliest roots of adverti sing to the undercover marketers of the 21st century, this revealing book shows readers where ads come from, how they work, and why kids need to be informed. Bu rsting with real-life examples, thought-provoking questions, hip illustrations, and plenty of tips to empower young consumers, Made You Look is every kid's ulti mate guide to the advertising universe. Editorial Reviews Data-filled and slig htly tongue-in-cheek, this book explores the world of advertising and informs yo ung consumers; they will learn about consumer power, complaint power, and compan ion power. - Library Media Connection Revised to reflect a fast-changing ad la ndscape with its cookies, social media, text messaging and use of reality TV. Wr itten in a slightly cheeky way that will appeal to its young audience (grades fi ve to eight), this publication will significantly expand its readers' awareness of just how pervasive advertising is and the many different techniques of the se. Lamoreaux, Michelle (illustrator).
Made You Look: How Advertising Works and Why You Should Know
Graydon, Shari (Corporate Author)/ Lamoreaux, Michelle (Illustrator)
- Softcover
Anbieter: Revaluation Books, Exeter, Vereinigtes KönigreichRevaluation Books
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EUR 24,79
EUR 11,69 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
Paperback. Zustand: Brand New. 2nd revised edition. 160 pages. 9.00x7.00x0.88 inches. In Stock. Lamoreaux, Michelle (illustrator).
