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Zustand: New. This pathbreaking text brings the field of political communication fully into the digital age. This much needed update of the field explains how hybrid media systems impact participation, politics, and power in society. Readers and instructors will appreci.
Paperback. Zustand: Neu. Neu Neu - Neuware, Importqualität, auf Lager - Political communication has fundamentally transformed as digital technologies have become increasingly important in everyday life. Technology platforms have become powerful political instruments for world leaders, campaigns, social movements, journalists, and non-governmental organizations. Moreover, they are essential to how people communicate about politics, encounter and share political information, and take action to pursue their political goals.This is the first textbook to center digital platforms in understanding political communication. With global examples beyond the context of Western democracies, the text reveals how digital technologies such as social media and search engines are increasingly shaping political communication in countries around the world. It shows how the core processes of political communication are being reshaped by platforms, from how elections are contested to how issues make it onto policymaking agendas. Topics covered include public opinion, journalism, strategic communication, political parties, social movements, governance, disinformation, propaganda, populism, race, ethnicity, and democratic backsliding.Full of lively examples and pedagogical features, Platforms, Power, and Politics offers an exciting and innovative new approach to political communication. It is essential reading for students of political communication and an important resource for scholars, journalists, and policymakers.
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Taschenbuch. Zustand: Neu. Platforms, Power, and Politics | An Introduction to Political Communication in the Digital Age | Bruce Mutsvairo (u. a.) | Taschenbuch | 288 S. | Englisch | 2023 | John Wiley and Sons Ltd | EAN 9781509553587 | Verantwortliche Person für die EU: Wiley-VCH GmbH, Boschstr. 12, 69469 Weinheim, product-safety[at]wiley[dot]com | Anbieter: preigu.