9781419597213 - creating customer evangelists: how loyal customers become a volunteer sales force von mcconnell, ben; huba, jackie (8 Ergebnisse)

- Softcover
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Zustand: Good. Original. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Softcover
Anbieter: Better World Books, Mishawaka, IN, USABetter World Books
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Zustand: Very Good. Original. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Softcover
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Paperback. Zustand: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

- Softcover
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Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Softcover
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Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Softcover
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EUR 8,20
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Zustand: As New. Like New condition. Revised edition. A near perfect copy that may have very minor cosmetic defects.

- Softcover
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Zustand: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Weitere Bilder- Softcover
Anbieter: Bookbot, Prague, TschechienBookbot
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Softcover. Zustand: Fine. Leichte Rillen / Abschurfungen / Risse / Knicke. For the first time in paperback, a revised edition of the groundbreaking work that introduced the concept of "customer evangelism" is now available. This updated edition features new statistics and insights, demonstrating how companies can effectively lev…erage evangelism marketing to boost customer loyalty, sales, and profitability. When customers are genuinely delighted with their experiences, they become vocal advocates for a brand. Marketing professionals recognize that these satisfied customers can serve as powerful tools for expanding their customer base.Authors Ben McConnell and Jackie Huba provide strategies for transforming a company's best customers into dedicated, enthusiastic evangelists. The book outlines how to implement evangelism marketing strategies that foster communities of influencers, ultimately driving sales and expanding reach. By nurturing customer relationships, successful companies cultivate communities that generate grassroots support and enhance the perceived value of their offerings.This revised edition includes updated research on the impact of word-of-mouth marketing, fresh case studies, and insights into how social media platforms like blogs and podcasts influence the core principles of evangelism. The preface discusses the rise of customer evangelism and its role in the burgeoning word-of-mouth marketing industry.