9781408105955 - crowd surfing: surviving and thriving in the age of consumer empowerment: surviving and thriving in the age of cunsumer empowerment von thomas, martin; brain, david (4 Ergebnisse)
Sprache: Englisch
Verlag: Bloomsbury Publishing PLC, United Kingdom, London, 2008
- Softcover
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes KönigreichWorldofBooks
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Gut
EUR 3,48
EUR 6,52 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
Paperback. Zustand: Very Good. The way people buy has gone through a massive revolution in recent years: thanks to blogs, review sites and chat rooms, we no longer have to rely on what a company says about its products and services - we can read what our fellow consumers think about what they've bought, and make our own decision…s bearing those views in minds. The result? Empowered customers who know exactly what they want and who can now explore many ways to get it. Many companies, however, just won't accept that things have changed and haven't adjusted their marketing efforts to match. In Crowd Surfing, David Brain and Martin Thomas explain what marketers, advertisers and brand specialists need to do to communicate with today's savvier consumers. They include case studies of successes and failures from the business world and beyond, and interview leaders such as Michael Dell and Sebastian Coe to help illustrate their points. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
- Softcover
Anbieter: Anybook.com, Lincoln, Vereinigtes KönigreichAnybook.com
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 3,00
EUR 15,83 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,400grams, ISBN:9781408105955.
Sprache: Englisch
Verlag: A&C Black Business Information and Development, 2008
- Softcover
Anbieter: Hay-on-Wye Booksellers, Hay-on-Wye, HEREF, Vereinigtes KönigreichHay-on-Wye Booksellers
Verkäufer/-in kontaktierenVerkäufer/-in mit 4 SternenZustand: Gebraucht - Gut
EUR 3,60
EUR 29,10 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
Zustand: Very Good. A crease on front cover and slight shelf wear. Content is fine.
- Softcover
Anbieter: Mooney's bookstore, Den Helder, NiederlandeMooney's bookstore
Verkäufer/-in kontaktierenVerkäufer/-in mit 4 SternenZustand: Gebraucht - Gut
EUR 44,84
EUR 14,95 VersandVersand von Niederlande nach USAAnzahl: 1 verfügbar
Zustand: Very Good.
