Isbn: 9781119092896 - customer-centric marketing: build relationships, create advocates, and influence your customers (15 Ergebnisse)

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Zustand: Very Good. 1st Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

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Zustand: New. pp. 176.

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Zustand: New. In English.

Hardcover. Zustand: Brand New. 154 pages. 9.50x6.25x1.00 inches. In Stock.

Zustand: New. The practical, expert guide to reaching the new consumer Customer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing landscape by focusing on the customer. Num Pages: 176 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 238 x 161 x 21. Weight in Grams: 348. . 2015. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland. …

Zustand: New. ALDO CUNDARI is Chairman and CEO of Cundari Group, a multidiscipline marketing agency offering traditional and digital services to global brands. The firm specializes in integrated marketing, branding and design, and interactive and software development ser.

Zustand: NEW.

Buch. Zustand: Neu. Neuware - The practical, expert guide to reaching the new consumerCustomer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing landscape by focusing on the customer. Written by one of Canada's top communications pioneers, this book examines the complex forces influencing the rise of empowered and demanding customers and outlines a framework that helps marketers exploit these forces to engage them. You'll find actionable advice to help you pull together these seemingly independent elements to create a customer-centric business model that is ideally positioned to take on the dynamic requirements of today's marketing environment, and learn the strategic rules that CMOs can use to model their organizations to win. Valuable insights on customer experience, innovation, content, social media, and operating strategies will help you formulate a workable plan, and when combined with the practical guidance and expert advice, enable you to put your plan into action today.The new purchasing journey has created a whole new set of customer touch points with unique needs, and has identified key activity areas that drive success or failure in the marketplace. This guide helps you sort it all out, and make your organization rise to the top.\* Define the new customer-purchasing journey\* Identify and influence the new consumer\* Engage, nurture, and utilize brand advocates to spread your message\* Position your organization to win in the new marketplaceAs customers evolve, smart companies evolve with them, and, with a track record that speaks for itself, putting the customer at the center of strategic thinking is the key to a winning plan, Consumer evolution is happening more rapidly than ever before, and keeping your organization out in front has never been more important. Customer-Centric Marketing provides the concrete framework, expert insight, and actionable advice that turns strategy into reality.…

Buch. Zustand: Neu. Customer-Centric Marketing | Build Relationships, Create Advocates, and Influence Your Customers | Aldo Cundari | Buch | Prelude ixIntroduction The Shoemaker's Story xiChapter 1 The Age of the Customer 1Chapter 2 Carpe Diem 11Chapter 3 Customer Relationships Have Changed 25Chapter 4 From Funnel to the Journey 45Chapter 5 Brands Will Never Be the Same 57Chapter 6 Customer E | Englisch | 2015 | John Wiley & Sons Inc | EAN 9781119092896 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.…

Zustand: Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | "Customer-Centric Marketing examines the complex forces influencing the rise of the empowered and demanding customers, and outlines how marketers can use these forces to connect with them"--.