Isbn: 9781118980828 - designing brand identity: an essential guide for the whole branding team (12 Ergebnisse)

Hardback. Zustand: Good. The bestselling guide to branding, updated with emerging trends and technologies Designing Brand Identity provides in-depth guidance for the entire branding team, with a universal five-stage process for brand development and implementation.

Zustand: Good. 5th Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: Very Good. 5th Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: Fine. 5th Edition. Used book that is in almost brand-new condition. May contain a remainder mark. Better World Books: Buy Books. Do Good.

hardcover. Zustand: Like New. Most items will be dispatched the same or the next working day. An apparently unread copy in perfect condition. Dust cover is intact with no nicks or tears. Spine has no signs of creasing. Pages are clean and not marred by notes or folds of any kind.

Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Zustand: as new. Wie neu/Like new.

Zustand: As New.

Hardcover. Zustand: Brand New. 5th edition. 352 pages. 11.25x8.75x1.00 inches. In Stock.

Zustand: New.

Gebunden. Zustand: New. Alina Wheeler, Philadelphia, PABranding consultant whose clients have included Vanguard, Berwind, Advanta, Guardian, and IBM Author of Brand Atlas: Branding Intelligence Made Visible, along with the past best-selling editions of Designing Brand Identity M.

Buch. Zustand: Neu. Neuware - Whether you're the project manager for your company's rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch, and governance, Designing Brand Identity is a compendium of tools for branding success and best practices for inspiration.\* 3 sections: brand fundamentals, process basics, and case studies.\* Over 100 branding subjects, checklists, tools, and diagrams.\* 50 case studies that describe goals, process, strategy, solution, and results.\* Over 700 illustrations of brand touchpoints.\* More than 400 quotes from branding experts, CEOs, and design gurus.'Designing Brand Identity is a comprehensive, pragmatic, and easy-to-understand resource for all brand builders--global and local. It's an essential reference for implementing an entire brand system.'- Carlos Martinez Onaindia, Global Brand Studio Leader, Deloitte'Alina Wheeler explains better than anyone else what identity design is and how it functions. There's a reason this is the 5th edition of this classic.'- Paula Scher, Partner, Pentagram'Designing Brand Identity is the book that first taught me how to build brands. For the past decade, it's been my blueprint for using design to impact people, culture, and business.'- Alex Center, Design Director, The Coca-Cola Company'Alina Wheeler's book has helped so many people face the daunting challenge of defining their brand.'- Andrew Ceccon, Executive Director, Marketing, FS Investments'If branding was a religion, Alina Wheeler would be its goddess, and Designing Brand Identity its bible.'- Olka Kazmierczak, Founder, Pop Up Grupa'The 5th edition of Designing Brand Identity is the Holy Grail. This book is the professional gift you have always wanted.'- Jennifer Francis, Director of Marketing, Communications, and Visitor Experience, Louvre Abu Dhabi.…