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9781118373439 - Marketing Analytics: Data-Driven Techniques with Microsoft Excel von Winston, Wayne L. (28 Ergebnisse)
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Marketing Analytics: Data-Driv
Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
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Marketing Analytics: Data-Driv
Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
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Paperback. Zustand: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel
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Paperback. Zustand: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel
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Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel
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Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel
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Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
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Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
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Paperback. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.
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Marketing Analytics : Data-Driven Techniques with Microsoft Excel
Sprache: Englisch
Verlag: Wiley & Sons, Incorporated, John, 2014
ISBN 10: 111837343X ISBN 13: 9781118373439
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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paperback. Zustand: Good. Good with wear and markings. Looks like an interesting title!
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel
Anbieter: WeBuyBooks, Rossendale, LANCS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
EUR 7,93
EUR 12,85 Versand
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Marketing Analytics
Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
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EUR 35,88
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In den WarenkorbPAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.
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Marketing Analytics
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
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EUR 46,39
EUR 7,50 Versand
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In den WarenkorbZustand: New. pp. 720.
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
EUR 40,75
EUR 13,82 Versand
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In den WarenkorbZustand: New. In.
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Zustand: New. Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data. Num Pages: 720 pages, Illustrations. BIC Classification: KJS; UFCE. Category: (P) Professional & Vocational. Dimension: 234 x 189 x 35. Weight in Grams: 1236. . 2014. 1st Edition. Paperback. . . . . Books ship from the US and Ireland.
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel
Anbieter: Romtrade Corp., STERLING HEIGHTS, MI, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
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MARKETING ANALYTICS
Anbieter: Speedyhen, Hertfordshire, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
EUR 35,84
EUR 47,30 Versand
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In den WarenkorbZustand: NEW.
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Zustand: New. Wayne L. Winston is John and Esther Reese chaired Professor of Decision Sciences at the Indiana University Kelley School of Business and will be a Visiting Professor at the Bauer College of Business at the University of Houston. He has won more than 45 teac.
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel
Anbieter: Mooney's bookstore, Den Helder, Niederlande
Verkäuferbewertung 4 von 5 Sternen
Zustand: Very good.
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Marketing Analytics : Data-Driven Techniques with Microsoft Excel
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Taschenbuch. Zustand: Neu. Neuware - Helping tech-savvy marketers and data analysts solve real-world business problems with ExcelUsing data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data. This expert book offers the perfect solution. Written by data analysis expert Wayne L. Winston, this practical resource shows you how to tap a simple and cost-effective tool, Microsoft Excel, to solve specific business problems using powerful analytic techniques--and achieve optimum results.Practical exercises in each chapter help you apply and reinforce techniques as you learn.\* Shows you how to perform sophisticated business analyses using the cost-effective and widely available Microsoft Excel instead of expensive, proprietary analytical tools\* Reveals how to target and retain profitable customers and avoid high-risk customers\* Helps you forecast sales and improve response rates for marketing campaigns\* Explores how to optimize price points for products and services, optimize store layouts, and improve online advertising\* Covers social media, viral marketing, and how to exploit both effectivelyImprove your marketing results with Microsoft Excel and the invaluable techniques and ideas in Marketing Analytics: Data-Driven Techniques with Microsoft Excel.
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Zustand: Gut. Zustand: Gut | Seiten: 720 | Sprache: Englisch | Produktart: Bücher | Powerful techniques for analyzing business data with Excel Most businesses are awash in data. To make that data work for your business, you need a simple, cost-effective tool ideally, one you already know something about. Excel is that tool. Every example in this book features step-by-step instructions, a downloadable Excel file containing data and solutions, and plenty of screenshots. To sharpen your marketing analytics, you just need this guide and Excel. This book will help you master many important marketing analytic concepts, including: Using Excel charts and functions to summarize marketing data Estimating demand curves and using Solver to determine profit-maximizing pricing strategies Using cluster analysis for market segmentation Developing customized forecasting models that show you how your marketing mix impacts sales Measuring the effectiveness of your advertising program Understanding the analytics underlying social networks and viral marketing Companion website At the companion website, [LINK ENTFERNT] you can download all the Excel files used in this book, find answers to all the exercises at the ends of the chapters, and be advised of any errors discovered.
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Zustand: Sehr gut. Zustand: Sehr gut | Seiten: 720 | Sprache: Englisch | Produktart: Bücher | Powerful techniques for analyzing business data with Excel Most businesses are awash in data. To make that data work for your business, you need a simple, cost-effective tool ideally, one you already know something about. Excel is that tool. Every example in this book features step-by-step instructions, a downloadable Excel file containing data and solutions, and plenty of screenshots. To sharpen your marketing analytics, you just need this guide and Excel. This book will help you master many important marketing analytic concepts, including: Using Excel charts and functions to summarize marketing data Estimating demand curves and using Solver to determine profit-maximizing pricing strategies Using cluster analysis for market segmentation Developing customized forecasting models that show you how your marketing mix impacts sales Measuring the effectiveness of your advertising program Understanding the analytics underlying social networks and viral marketing Companion website At the companion website, [LINK ENTFERNT] you can download all the Excel files used in this book, find answers to all the exercises at the ends of the chapters, and be advised of any errors discovered.
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Taschenbuch. Zustand: Neu. Marketing Analytics | Data-Driven Techniques with Microsoft Excel | Wayne L Winston | Taschenbuch | 720 S. | Englisch | 2017 | John Wiley & Sons | EAN 9781118373439 | Verantwortliche Person für die EU: Wiley-VCH GmbH, Boschstr. 12, 69469 Weinheim, product-safety[at]wiley[dot]com | Anbieter: preigu.
