9781107698321 - Understanding Multinationals from Emerging Markets von Cuervo-Cazurra, Alvaro (5 Ergebnisse)

Paperback. Zustand: Like New. First Edition. In nearly new condition: firm and square with strong joints, no creases. Just a few hardly noticeable cosmetic rubs. Hence a non-text page shows a small 'damaged' stamp. Despite such this book looks and feels unread. Thus the contents are crisp, fresh and tight. And so a very nice book in great condition, now offered for sale at a reasonable price.

Zustand: New. pp. 344.

Zustand: New. In.

Zustand: New. This book offers the latest analytical thinking on emerging market multinationals (EMNCs) and identifies key issues for research by scholars and consultants. Editor(s): Cuervo-Cazurra, Alvaro; Ramamurti, Ravi. Num Pages: 344 pages, 16 b/w illus. 18 tables. BIC Classification: 1QFG; KJK; KJVG. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 229 x 152 x 18. Weight in Grams: 460. . 2015. Paperback. . . . . Books ship from the US and Ireland.

Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Why have relatively poor and underdeveloped countries been able to spawn so many global firms in the last two decades Are emerging market multinationals (EMNCs) really different from successful multinationals from developed economies This book tackles these and other fundamental theoretical questions about EMNCs. A distinguished group of researchers assesses the unique strategies and behavior of successful EMNCs, from the Chinese telecommunications firm Huawei to the Indian conglomerate Tata, to the South African beverages firm SABMiller. They address a range of topics, such as the drivers of internationalization by EMNCs; their distinctive process capabilities; how they catch up with established rivals on technology; how state ownership or business-group affiliation affects their behavior; and why they sometimes relocate their headquarters to advanced economies. This book will appeal to scholars and graduate students in global strategy and international business, as well as consultants of multinational companies, looking for state-of-the-art analysis of EMNCs.