Isbn: 9781101980330 - hit makers: how to succeed in an age of distraction (26 Ergebnisse)

Paperback. Zustand: Very Good. From the #1 New York Times bestselling co-author of Abundance comes a groundbreaking and entertaining investigation into what makes a hit a hit-from films and music to art and design. "Enthralling--full of 'aha' moments about why some ideas soar and others never get off the ground. This book picks up where The Tipping Point left off." --Adam Grant Nothing "goes viral." If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's crowded media environment, you're missing the real story. Each blockbuster has a secret history--of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. Even the most brilliant ideas wither in obscurity if they fail to connect with the right network, and the consumers that matter most aren't the early adopters, but rather their friends, followers, and imitators--the audience of your audience. In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. Shattering the sentimental myths of hit-making that dominate pop culture and business, Thompson shows quality is insufficient for success, nobody has "good taste," and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some enduring truths to what audiences and consumers want. People love a familiar surprise: a product that is bold, yet sneakily recognizable. Every business, every artist, every person looking to promote themselves and their work wants to know what makes some works so successful while others disappear. Hit Makers is a magical mystery tour through the last century of pop culture blockbusters and the most valuable currency of the twenty-first century--people's attention. From the dawn of impressionist art to the future of Facebook, from small Etsy designers to the origin of Star Wars, Derek Thompson leaves no pet rock unturned to tell the fascinating story of how culture happens and why things become popular. In Hit Makers, Derek Thompson investigates: * What Taylor Swift, the printing press, and the laugh track have in common * The secret link between ESPN's sticky programming and the The Weeknd's catchy choruses * How advertising critics predicted Donald Trump * The 5th grader who accidentally launched "Rock Around the Clock," the biggest hit in rock and roll history * How Barack Obama and his speechwriters think of themselves as songwriters * How Disney conquered the world--but the future of hits belongs to savvy amateurs and individuals * The French collector who accidentally created the Impressionist canon * Quantitative evidence that the biggest music hits aren't always the best * Why almost all Hollywood blockbusters are sequels, reboots, and adaptations * Why one year--1991--is responsible for the way pop music sounds today * Why another year --1932--created the business model of film * How data scientists proved that "going viral" is a myth * How 19th century immigration patterns explain the most heard song in the Western Hemisphere.…

Paperback. Zustand: Good. From the #1 New York Times bestselling co-author of Abundance comes a groundbreaking and entertaining investigation into what makes a hit a hit-from films and music to art and design. "Enthralling--full of 'aha' moments about why some ideas soar and others never get off the ground. This book picks up where The Tipping Point left off." --Adam Grant Nothing "goes viral." If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's crowded media environment, you're missing the real story. Each blockbuster has a secret history--of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. Even the most brilliant ideas wither in obscurity if they fail to connect with the right network, and the consumers that matter most aren't the early adopters, but rather their friends, followers, and imitators--the audience of your audience. In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. Shattering the sentimental myths of hit-making that dominate pop culture and business, Thompson shows quality is insufficient for success, nobody has "good taste," and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some enduring truths to what audiences and consumers want. People love a familiar surprise: a product that is bold, yet sneakily recognizable. Every business, every artist, every person looking to promote themselves and their work wants to know what makes some works so successful while others disappear. Hit Makers is a magical mystery tour through the last century of pop culture blockbusters and the most valuable currency of the twenty-first century--people's attention. From the dawn of impressionist art to the future of Facebook, from small Etsy designers to the origin of Star Wars, Derek Thompson leaves no pet rock unturned to tell the fascinating story of how culture happens and why things become popular. In Hit Makers, Derek Thompson investigates: * What Taylor Swift, the printing press, and the laugh track have in common * The secret link between ESPN's sticky programming and the The Weeknd's catchy choruses * How advertising critics predicted Donald Trump * The 5th grader who accidentally launched "Rock Around the Clock," the biggest hit in rock and roll history * How Barack Obama and his speechwriters think of themselves as songwriters * How Disney conquered the world--but the future of hits belongs to savvy amateurs and individuals * The French collector who accidentally created the Impressionist canon * Quantitative evidence that the biggest music hits aren't always the best * Why almost all Hollywood blockbusters are sequels, reboots, and adaptations * Why one year--1991--is responsible for the way pop music sounds today * Why another year --1932--created the business model of film * How data scientists proved that "going viral" is a myth * How 19th century immigration patterns explain the most heard song in the Western Hemisphere.…

Paperback. Zustand: Fair. From the #1 New York Times bestselling co-author of Abundance comes a groundbreaking and entertaining investigation into what makes a hit a hit-from films and music to art and design. "Enthralling--full of 'aha' moments about why some ideas soar and others never get off the ground. This book picks up where The Tipping Point left off." --Adam Grant Nothing "goes viral." If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's crowded media environment, you're missing the real story. Each blockbuster has a secret history--of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. Even the most brilliant ideas wither in obscurity if they fail to connect with the right network, and the consumers that matter most aren't the early adopters, but rather their friends, followers, and imitators--the audience of your audience. In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. Shattering the sentimental myths of hit-making that dominate pop culture and business, Thompson shows quality is insufficient for success, nobody has "good taste," and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some enduring truths to what audiences and consumers want. People love a familiar surprise: a product that is bold, yet sneakily recognizable. Every business, every artist, every person looking to promote themselves and their work wants to know what makes some works so successful while others disappear. Hit Makers is a magical mystery tour through the last century of pop culture blockbusters and the most valuable currency of the twenty-first century--people's attention. From the dawn of impressionist art to the future of Facebook, from small Etsy designers to the origin of Star Wars, Derek Thompson leaves no pet rock unturned to tell the fascinating story of how culture happens and why things become popular. In Hit Makers, Derek Thompson investigates: * What Taylor Swift, the printing press, and the laugh track have in common * The secret link between ESPN's sticky programming and the The Weeknd's catchy choruses * How advertising critics predicted Donald Trump * The 5th grader who accidentally launched "Rock Around the Clock," the biggest hit in rock and roll history * How Barack Obama and his speechwriters think of themselves as songwriters * How Disney conquered the world--but the future of hits belongs to savvy amateurs and individuals * The French collector who accidentally created the Impressionist canon * Quantitative evidence that the biggest music hits aren't always the best * Why almost all Hollywood blockbusters are sequels, reboots, and adaptations * Why one year--1991--is responsible for the way pop music sounds today * Why another year --1932--created the business model of film * How data scientists proved that "going viral" is a myth * How 19th century immigration patterns explain the most heard song in the Western Hemisphere.…

Paperback. Zustand: Fair. Reprint. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.

Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

paperback. Zustand: Good. Book shows shelf & handling wear. Pages are worn on their edges, text and pictures remain intact and unmarred.

Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

paperback. Zustand: Very Good. Reprint. May have light to moderate shelf wear and/or a remainder mark. Complete. Clean pages.

paperback. Zustand: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Soft cover. Zustand: Near Fine. First Paperback Edition. 344pp. First Printing Thus. A few pages had the bottom corner folded. Size: 8vo - over 7¾" - 9¾" Tall H6.

Paperback. Zustand: Brand New. reprint edition. 352 pages. 8.50x5.50x1.00 inches. In Stock.

Paperback. Zustand: Brand New. reprint edition. 352 pages. 8.50x5.50x1.00 inches. In Stock.

Zustand: New.

Zustand: New. pp. 368.

Zustand: Very Good.

Paperback. Zustand: Sehr gut. Gebraucht - Sehr gut Sg - leichte Beschädigungen oder Verschmutzungen, ungelesenes Mängelexemplar, gestempelt - From the #1 New York Times bestselling co-author of Abundance comes a groundbreaking and entertaining investigation into what makes a hit a hit from films and music to art and design. Enthralling full of 'aha' moments about why some ideas soar and others never get off the ground. This book picks up where The Tipping Point left off.' Adam GrantNothing goes viral. If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today s crowded media environment, you re missing the real story. Each blockbuster has a secret history of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. Even the most brilliant ideas wither in obscurity if they fail to connect with the right network, and the consumers that matter most aren't the early adopters, but rather their friends, followers, and imitators the audience of your audience.In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. Shattering the sentimental myths of hit-making that dominate pop culture and business, Thompson shows quality is insufficient for success, nobody has 'good taste,' and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some enduring truths to what audiences and consumers want. People love a familiar surprise: a product that is bold, yet sneakily recognizable.Every business, every artist, every person looking to promote themselves and their work wants to know what makes some works so successful while others disappear. Hit Makers is a magical mystery tour through the last century of pop culture blockbusters and the most valuable currency of the twenty-first century people s attention.From the dawn of impressionist art to the future of Facebook, from small Etsy designers to the origin of Star Wars, Derek Thompson leaves no pet rock unturned to tell the fascinating story of how culture happens and why things become popular.In Hit Makers, Derek Thompson investigates:\* What Taylor Swift, the printing press, and the laugh track have in common\* The secret link between ESPN's sticky programming and the The Weeknd's catchy choruses\* How advertising critics predicted Donald Trump\* The 5th grader who accidentally launched 'Rock Around the Clock,' the biggest hit in rock and roll history\* How Barack Obama and his speechwriters think of themselves as songwriters\* How Disney conquered the world but the future of hits belongs to savvy amateurs and individuals\* The French collector who accidentally created the Impressionist canon\* Quantitative evidence that the biggest music hits aren t always the best\* Why almost all Hollywood blockbusters are sequels, reboots, and adaptations\* Why one year--1991--is responsible for the way pop music sounds today\* Why another year --1932--created the business model of film\* How data scientists proved that going viral is a myth\* How 19th century immigration patterns explain the most heard song in the Western Hemisphere.…

Taschenbuch. Zustand: Neu. Neuware - From the #1 New York Times bestselling co-author of Abundance comes a groundbreaking and entertaining investigation into what makes a hit a hit from films and music to art and design. Enthralling full of 'aha' moments about why some ideas soar and others never get off the ground. This book picks up where The Tipping Point left off.' Adam GrantNothing goes viral. If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today s crowded media environment, you re missing the real story. Each blockbuster has a secret history of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. Even the most brilliant ideas wither in obscurity if they fail to connect with the right network, and the consumers that matter most aren't the early adopters, but rather their friends, followers, and imitators the audience of your audience.In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. Shattering the sentimental myths of hit-making that dominate pop culture and business, Thompson shows quality is insufficient for success, nobody has 'good taste,' and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some enduring truths to what audiences and consumers want. People love a familiar surprise: a product that is bold, yet sneakily recognizable.Every business, every artist, every person looking to promote themselves and their work wants to know what makes some works so successful while others disappear. Hit Makers is a magical mystery tour through the last century of pop culture blockbusters and the most valuable currency of the twenty-first century people s attention.From the dawn of impressionist art to the future of Facebook, from small Etsy designers to the origin of Star Wars, Derek Thompson leaves no pet rock unturned to tell the fascinating story of how culture happens and why things become popular.In Hit Makers, Derek Thompson investigates:\* What Taylor Swift, the printing press, and the laugh track have in common\* The secret link between ESPN's sticky programming and the The Weeknd's catchy choruses\* How advertising critics predicted Donald Trump\* The 5th grader who accidentally launched 'Rock Around the Clock,' the biggest hit in rock and roll history\* How Barack Obama and his speechwriters think of themselves as songwriters\* How Disney conquered the world but the future of hits belongs to savvy amateurs and individuals\* The French collector who accidentally created the Impressionist canon\* Quantitative evidence that the biggest music hits aren t always the best\* Why almost all Hollywood blockbusters are sequels, reboots, and adaptations\* Why one year--1991--is responsible for the way pop music sounds today\* Why another year --1932--created the business model of film\* How data scientists proved that going viral is a myth\* How 19th century immigration patterns explain the most heard song in the Western Hemisphere.…

Zustand: New. Derek Thompson is a staff writer at The Atlantic and the host of the podcast Plain English. He is the co-author, with Ezra Klein, of the #1 New York Times bestseller Abundance, and the author of the national bestseller .

paperback. Zustand: New.

Taschenbuch. Zustand: Neu. Neuware -'First published in the United States of America by Penguin Press, an imprint of Penguin Random House LLC, 2017'--Title page verso.Petersen Buchimport GmbH, Weidestraße 122 a, 22083 Hamburg 368 pp. Englisch.

Taschenbuch. Zustand: Neu. Hit Makers | How to Succeed in an Age of Distraction | Derek Thompson | Taschenbuch | 344 S. | Englisch | 2018 | Penguin LLC US | EAN 9781101980330 | Verantwortliche Person für die EU: Petersen Buchimport GmbH, Vertrieb, Weidestr. 122a, 22083 Hamburg, gpsr[at]petersen-buchimport[dot]com | Anbieter: preigu. …

Taschenbuch. Zustand: Neu. Neuware -'First published in the United States of America by Penguin Press, an imprint of Penguin Random House LLC, 2017'--Title page verso. 368 pp. Englisch.