9780999738108 - the profound impact of product line strategy: your guide to highly productive innovation and product management von o'connor, mr. paul james (2 Ergebnisse)
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Taschenbuch. Zustand: Neu. Neuware - Is your product line faltering Is your organization running as fast as it can without gaining on competition, growing the business, or increasing customer satisfaction In The Profound Impact of Product Line Strategy world-renowned expert, Paul O'Connor talks straight about how to turn poor pr…oduct lines into great ones and start superb new product line strategies from scratch.An innovation and product management consultant to some of the world's biggest and best companies, O'Connor lays out the essence of great product line strategies. And he shows how to carry them out expertly. Through description, cases, graphics, and dozens of practical examples, O'Connor shows how large organizations realize the enormous benefits of great product line strategies.
