9780934590648 - Point of Purchase Design Annual 2 von Zurynetz, William (1 Ergebnisse)

Zustand: Sehr gut. 240 S. Umschlag leicht berieben, sonst gutes Exemplar. - This reference volume is a huge compendium of the brightest, the best in point-of-purchase display. Nineteen different categories! 400 color photos! 240 pages! This is your personal portfolio of the gold, silver, and bronze winners of the 36th POPAI DESIGN AWARDS COMPETITION. On each and every page, you'll discover the outstanding merchandising presentations - the winning POP displays recognized for innovation and excellence by the authority in the field: the Point of Purchase Advertising Institute. If your busy schedule prohibits you from researching what your competition is doing: if you feel it's important to keep up with what's new and exciting in POP; if you wish you had access to a quick way to find out what Nike, Nintendo, Mobil, Chanel, Disney, McDonald's, Nabisco, etc., are doing to make consumers stop and shop . this book is a "must for you." Whether your business is cars or carpeting, footwear or fragrance, healthcare or home entertainment, pet foods or personal products . you'll find ideas that will be inspirational. And, not only the ideas themselves: but "whodunnit"! We list the names of the clients as well as the companies that manufactured the displays. The "POINT OF PURCHASE DESIGN ANNUAL" will not only be a reference tool for you, it will be a hands-on sourcebook you will use over and over again. ISBN 0934590648 Sprache: Deutsch Gewicht in Gramm: 1550 Mit zahlr. auch farb. Abb. Gebundene Ausgabe mit Schutzumschlag.