9780789024176 - the marketing research guide von stevens, robert e e.; loudon, david l; ruddick, morris e; wrenn, bruce; sherwood, philip k (9 Ergebnisse)
The Marketing Research Guide
Loudon, David L., Sherwood, Philip K., Ruddick, Morris E., Wrenn, Bruce, Stevens, Robert E.
- Softcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes KönigreichBetter World Books Ltd
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EUR 8,51
EUR 5,84 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 2 verfügbar
Zustand: Good. 2 Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
The Marketing Research Guide
Loudon, David L., Sherwood, Philip K., Ruddick, Morris E., Wrenn, Bruce, Stevens, Robert E.
- Softcover
Anbieter: Better World Books: West, Reno, NV, USABetter World Books: West
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Gut
EUR 15,45
Versand gratisVersand innerhalb von USAAnzahl: 1 verfügbar
Zustand: Very Good. 2 Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Softcover
Anbieter: Universitätsbuchhandlung Herta Hold GmbH, Berlin, DeutschlandUniversitätsbuchhandlung Herta Hold GmbH
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EUR 20,00
EUR 30,00 VersandVersand von Deutschland nach USAAnzahl: 2 verfügbar
2nd ed. 1 online resource (443 p.). Softcover. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. Sprache: Englisch.
- Softcover
Anbieter: Anybook.com, Lincoln, Vereinigtes KönigreichAnybook.com
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EUR 35,84
EUR 15,88 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,800grams, ISBN:9780789024176.
The Marketing Research Guide
Stevens, Robert E E.; Loudon, David L; Ruddick, Morris E; Wrenn, Bruce; Sherwood, Philip K
- Softcover
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes KönigreichRia Christie Collections
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EUR 104,02
EUR 13,98 VersandVersand von Vereinigtes Königreich nach USAAnzahl: Mehr als 20 verfügbar
Zustand: New. In.
- Softcover
Anbieter: Kennys Bookstore, Olney, MD, USAKennys Bookstore
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Neu
EUR 141,15
EUR 9,09 VersandVersand innerhalb von USAAnzahl: Mehr als 20 verfügbar
Zustand: New. The Marketing Research Guide is the latest edition of Haworth's marketing research classic that now includes Internet sources of data, online surveys, and an added advanced statistical analysis chapter. Practitioners will find step-by-step instructions that will lead them through the complete marketing research pro…cess. Num Pages: 442 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 154 x 217 x 25. Weight in Grams: 680. . 2005. 2nd Edition. paperback. . . . . Books ship from the US and Ireland.
- Softcover
Anbieter: Revaluation Books, Exeter, Vereinigtes KönigreichRevaluation Books
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EUR 136,15
EUR 14,59 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 2 verfügbar
Paperback. Zustand: Brand New. 2nd edition. 425 pages. 8.00x5.75x1.25 inches. In Stock.
- Softcover
Anbieter: moluna, Greven, Deutschlandmoluna
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EUR 103,75
EUR 48,99 VersandVersand von Deutschland nach USAAnzahl: Mehr als 20 verfügbar
Kartoniert / Broschiert. Zustand: New. Morris E Ruddick, Robert E Stevens, David L Loudon, Bruce Wrenn, Philip K SherwoodGet the tools you need for effective market researchincluding Internet surveys!The Marketing Research Guide: Second Edition is the newest edition of the Haw.
- Softcover
Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Neu
EUR 140,00
EUR 62,63 VersandVersand von Deutschland nach USAAnzahl: 2 verfügbar
Taschenbuch. Zustand: Neu. Neuware - Get the tools you need for effective market researchincluding Internet surveys!The Marketing Research Guide: Second Edition is the newest edition of the Haworth marketing research classic that now includes Internet sources of data, Internet surveys, and an added advanced statistical analysis…chapter. Step-by-step instructions take practitioners through the entire marketing research process. Worksheets, sample proposals, questionnaires, and a copy of a final report foster complete understanding of the tools and techniques of marketing research.The Marketing Research Guide: Second Edition contains the accessible writing, comprehensive coverage of major topics, and helpful supplementary materials that made this book the sought-after classic in 1997 that was chosen for Choice Magazine's 34th annual Outstanding Academic Books (OAB) list. Marketing professionals now have an updated, essential guide through the complete marketing research process for the twenty-first century. Techniques and concepts are clearly explained and illustrative of the role marketing information plays in decision-making. Descriptions of the major forecasting, sampling, and analysis techniques are designed for optimum understanding without the reader needing to posess advanced mathematical expertise. Appendices include sample questionnaires and a sample marketing research report. The Marketing Research Guide: Second Edition provides practical information on: - Internet sources of data and Internet surveys - advanced statistical analysis - decision-making information, planning, and forecasting - test marketing - developing valid and reliable measurement instruments - data-collecting methods - designing a questionnaire - determining sampling frame and selecting sampling method - data-summary methods and research reports - mail survey design and mailing procedures - full product testing techniques and procedures The Marketing Research Guide: Second Edition is an essential reference for anyone who needs to review or find illustrative marketing research procedures and techniques. Managers will find this source invaluable as they negotiate, evaluate, and use marketing research as part of the decision-making process.
