Isbn: 9780750667319 - introduction to e-business: management and strategy (4 Ergebnisse)

Paperback. Zustand: Good. An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together the most cogent themes for an introduction to e-business and constitutes a valuable contribution to formalising common themes for teaching the subject in higher education. It brings together theoretical perspectives based on academic research and the application of e-business strategies. These concepts are further explored in the six case studies that follow the set chapters. This new textbook integrates the main themes to provide a complete picture of the key elements relevant to an introductory text in e-business. To fully appreciate the e-business environment it is necessary to understand the links between the different disciplines that come together to form.…

Zustand: New. In English.

Paperback. Zustand: Brand New. 1st edition. 428 pages. 9.50x7.25x1.00 inches. In Stock.

Zustand: New. Provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together theoretical perspectives based on academic research and the application of e-business strategies. Num Pages: 448 pages, 1, colour illustrations. BIC Classification: KJE. Category: (U) Tertiary Education (US: College). Dimension: 246 x 191 x 35. Weight in Grams: 876. . 2006. 1st Edition. paperback. . . . . Books ship from the US and Ireland.…