Isbn: 9780742555518 - the brains behind great ad campaigns: creative collaboration between copywriters and art directors (11 Ergebnisse)

Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Paperback. Zustand: New. In shrink wrap.

Softcover. Zustand: Fine. Leichte Gebrauchsspuren; Leichte Verformung / umgeknickte Seiten; Leichte Verschmutzung / Farbtonveränderung. Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like the Budweiser 'Clydesdale and Dalmatian' spots, the 'PEDIGREE' Adoption Drive' program, or the breakthrough UPS 'Whiteboard' campaign.…

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: New. In English.

Zustand: New. 2009. Paperback. . . . . . Books ship from the US and Ireland.

Zustand: New. Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like the Budweiser Clydesdale and Dalmatian spots, the PEDIGREE Adoption Drive program, or the breakthrough UPS.

Taschenbuch. Zustand: Neu. Neuware - Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like the Budweiser 'Clydesdale and Dalmatian' spots, the 'PEDIGREE(R) Adoption Drive' program, or the breakthrough UPS 'Whiteboard' campaign. See how creative briefs drive on-strategy solutions in all media from traditional to ambient. Understand which campaigns went off-course and why. Enjoy one-on-one interviews with behind-the-scenes candor and explore more than 50 exciting, visual examples. Hear first-hand from advertising masterminds as the authors delve into the brains behind great ad campaigns. Each chapter offers step-by-step instruction, revealing various aspects of the creative process, from brainstorming techniques and agency pitches to strategic visual and verbal messaging.…

Paperback. Zustand: Brand New. 2009 edition. 224 pages. 8.75x6.00x0.50 inches. In Stock.

Zustand: NEW.

Taschenbuch. Zustand: Neu. The Brains Behind Great Ad Campaigns | Creative Collaboration Between Copywriters and Art Directors | Margo Berman (u. a.) | Taschenbuch | Kartoniert / Broschiert | Englisch | 2009 | Rowman & Littlefield | EAN 9780742555518 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu. …