ISBN: 9780538726801 - an introduction to online competitive intelligence research: search strategies, research case study, research problems, and data source evaluations and reviews (4 Ergebnisse)

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  • Sprache: Englisch

    Verlag: Cengage Learning, Inc, 2004

    0538726806 / 9780538726801

    • Hardcover

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    Hardback. Zustand: Good. Introduction to Online Competitive Intelligence Research gives you the tools you need to stay ahead of your competitor's moves. Numerous research problem scenarios and cases with suggested search strategies are included. Step-by-step methodology takes you through the CI research process, including planning and direction, data collection, analysis and dissemination. One section provides insight into how your firm might protect itself from the unwanted CI efforts of competitors. Like all the titles in the Business Research Series, this book contains a number of business research applications that can be used for both in-house research training and reference. Internet research can be quick, easy, and effective, but also challenging. The Business Research Solutions Series provides business and financial research reference guides and online training manuals to bridge a major gap in the field of online research methodology. These invaluable tools provide step-by-step advice on how to analyze, interpret, and collect data for informed decision-making.…

  • Sprache: Englisch

    Verlag: Cengage Learning, 2004

    0538726806 / 9780538726801

    • Hardcover
    • Erstausgabe

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    Zustand: Very Good. 1st Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2004

    0538726806 / 9780538726801

    • Hardcover
    • Erstausgabe

    Anbieter: Better World Books, Mishawaka, IN, USABetter World Books

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    Zustand: Very Good. 1st Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. …

  • Sprache: Englisch

    Verlag: Cengage Learning, 2004

    0538726806 / 9780538726801

    • Hardcover

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    Hardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.