9780521149631 - corporate social strategy: stakeholder engagement and competitive advantage von husted, bryan w. (10 Ergebnisse)
Sprache: Englisch
Verlag: Cambridge University Press, United Kingdom, Cambridge, 2010
- Softcover
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Paperback. Zustand: Very Good. Can good-will be good business? Firms are increasingly called upon to address matters such as poverty and human rights violations. The demand for corporate social responsibility (CSR) is directed mainly at top management in multinational corporations who are reminded that, in addition to helping to… make the world a better place, their commitment to social action will be rewarded by lasting customer loyalty and profits. But is it true that firms that engage in social action will be rewarded with a good name, competitive advantage, superior profits and corporate sustainability? What if it is true for some firms and not for others? This book addresses these and other questions by explaining the how and why of creating value and competitive advantage through corporate social action. It shows how and when firms can develop successful corporate social strategies that establish strong commitments to shareholders, employees and other stakeholders. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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Zustand: Like New. Most items will be dispatched the same or the next working day. An apparently unread copy in perfect condition. Dust cover is intact with no nicks or tears. Spine has no signs of creasing. Pages are clean and not marred by notes or folds of any kind.
- Softcover
- Erstausgabe
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Zustand: Good. 1st Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Softcover
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Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780521149631.
- Softcover
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Softcover. Zustand: Bon. Ancien livre de bibliothèque avec équipements. Edition 2011. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 2011. Ammareal gives back up to 15% of this item's net price to charity organi…zations.
- Softcover
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Zustand: New. In.
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Zustand: New. This book shows how firms can develop successful corporate social strategies that establish strong commitments to shareholders, employees and other stakeholders. Num Pages: 362 pages, 9 b/w illus. 11 tables. BIC Classification: KJC; KJG. Category: (P) Professional & Vocational. Dimension: 227 x 154 x 18. Weight in…Grams: 582. . 2010. Illustrated. paperback. . . . . Books ship from the US and Ireland.
- Softcover
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Paperback. Zustand: Brand New. 1st edition. 368 pages. 9.00x6.00x0.75 inches. In Stock.
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Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Can good-will be good business Firms are increasingly called upon to address matters such as poverty and human rights violations. The demand for corporate social responsibility (CSR) is directed mainly at top management in multinational corporations…who are reminded that, in addition to helping to make the world a better place, their commitment to social action will be rewarded by lasting customer loyalty and profits. But is it true that firms that engage in social action will be rewarded with a good name, competitive advantage, superior profits and corporate sustainability What if it is true for some firms and not for others This book addresses these and other questions by explaining the how and why of creating value and competitive advantage through corporate social action. It shows how and when firms can develop successful corporate social strategies that establish strong commitments to shareholders, employees and other stakeholders. Is it true that firms that engage in social action will be rewarded with a good name, competitive advantage, superior profits and corporate sustainability This book answers this and other questions by explaining the how and why of creating value and competitive advantage through corporate social action.
