9780471956266 - marketing and social issues: an action reader (marketing s.) von wish, john r.; gamble, stephen h. (1 Ergebnisse)

Paperback. Zustand: Good. Reprint. 382 pages including index. Relates marketing to society. The carefully edited readings view the most important influences of the marketing system in the United States and describe the problems, solutions, and future directions of marketing. Average wear. Unmarked. Half-inch tear to top of front…