9780471273189 - information systems: a management approach von gordon, steven r.; gordon, judith r. (2 Ergebnisse)

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Zustand: Sehr gut. Zustand: Sehr gut | Seiten: 464 | Sprache: Englisch | Produktart: Bücher | This book is intended for use in the introductory information systems course for business majors or graduate programs of business. Most schools provide a separate course for software applications that precedes this course, or they will…adopt a second applications book for lab use. Its goal is to prepare future managers to use information systems to meet their information needs. It includes extensive examples of real-world situations in which managers successfully and unsuccessfully use information systems and technologies. The book presents information systems concepts primarily from a manager's perspective, considering the perspectives of knowledge workers and managers in all business disciplines, including: marketing, operations, human resources management, and finance, in organizations of all sizes.