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In den WarenkorbGebunden. Zustand: New.
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In den WarenkorbZustand: New. In.
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In den WarenkorbHardcover. Zustand: Brand New. 1st edition. 203 pages. 9.50x6.50x0.75 inches. In Stock.
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In den WarenkorbZustand: New. Covers experiential consumption from an industry perspective. This text highlights the idea that an experience is not something that can be readily managed by firms and is not limited to the market: an individual's daily life is made up of consuming experiences that can occur with or without a market relation. Editor(s): Caru, Antonella; Cova, Bernard. Num Pages: 224 pages, 28 black & white illustrations, 3 black & white tables, 16 black & white halftones, 12 bl. BIC Classification: JFFT; KJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 152 x 16. Weight in Grams: 508. . 2006. 1st Edition. hardcover. . . . . Books ship from the US and Ireland.