Sprache: Englisch
Verlag: Florence, Kentucky, U.S.A.: Routledge, 2003
ISBN 10: 041528418X ISBN 13: 9780415284189
Erstausgabe
Hardcover. Zustand: Very Good. No Jacket. 1st Edition. Book.
EUR 240,34
Anzahl: Mehr als 20 verfügbar
In den WarenkorbGebunden. Zustand: New. Professor Frank Hoy, Dean of Texas University (EP) Business School enjoys a national (US) and international reputation in the field of entrepreneurship and has a special interest in franchising. Professor John Stanworth,.
Sprache: Englisch
Verlag: Taylor & Francis Ltd Okt 2002, 2002
ISBN 10: 041528418X ISBN 13: 9780415284189
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Neuware - Franchising is a unique collection of articles that offers a handpicked selection of the main outstanding 'classic' texts in franchising knowledge. Researchers, students, professional advisors and anyone with a serious interest in the development of this extremely topical subject can now have, at their fingertips, the key articles and papers that have contributed to the philosophy of cloning business success. Many researchers in the field have only heard of the names, 'Brickley and Dark', 'Rubin', 'Hunt' or 'Oxenfeldt and Kelly', but may never have seen their seminal works through the difficulty in locating the material. Their original articles are reproduced in full here, complete with supporting analysis from the editors.