9780415076470 - advertising language: a pragmatic approach to advertisements in britain and japan von tanaka, keiko (3 Ergebnisse)

Zustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:0415076471.

Gebunden. Zustand: New. Keiko Tanaka is Senior Research Fellow at Hertford College, Oxford.Keiko Tanaka offers an analysis of the linguistic devices that are used in advertisements, looking at the strategems which advertisers employ to gain and retain the attention of their au.

Buch. Zustand: Neu. Neuware - Advertising Language offers an analysis of the linguistic devices used in advertisements. It uses Relevance Theory as a framework to examine the stratagems which advertisers employ to gain and retain the attention of their audience.