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In den WarenkorbZustand: New. pp. 270.
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In den WarenkorbZustand: New. Kenneth B. Kahn, Ph.D., is a professor and the Dean of the Monte Ahuja College of Business at Cleveland State University, USA. Holding degrees in industrial engineering and marketing, his teaching and research interests address innovatio.
Sprache: Englisch
Verlag: Taylor & Francis Ltd Dez 2020, 2020
ISBN 10: 0367685248 ISBN 13: 9780367685249
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Neuware - This practical text introduces readers to the essential business aspects of innovation and new product planning. The product planning process is discussed across two broad themes: product development and product management.