ISBN: 9780262535984 - the inversion factor: how to thrive in the iot economy (mit press) (14 Ergebnisse)

Paperback. Zustand: Good. Why companies need to move away from a product first orientation to pursuing innovation based on customer need.In the past, companies found success with a product-first orientation; they made a thing that did a thing. TheInversion Factor explains why the companies of today and tomorrow will have to abandon the product-first orientation. Rather than asking How do the products we make meet customer needs? companies should ask How can technology help us reimagine and fill a need? Zipcar, for example, instead of developing another vehicle for moving people from point A to point B, reimagined how people interacted with vehicles. Zipcar inverted the traditional car company mission. The authors explain how the introduction of smart objects connected by the Internet of Things signals fundamental changes for business. The IoT, where real and digital coexist, is powering new ways to meet human needs. Companies that know this include giants like Amazon, Airbnb, Uber, Google, Tesla, and Apple, as well as less famous companies like Tile, Visenti, and Augury. The Inversion Factor offers a roadmap for businesses that want to follow in their footsteps.The authors chart the evolution of three IoTs--the Internet of Things (devices connected to the Internet), the Intelligence of Things (devices that host software applications), and the Innovation of Things (devices that become experiences). Finally, they offer a blueprint for businesses making the transition to inversion and interviews with leaders of major companies and game-changing startups.…

paperback. Zustand: Very Good. Very Good Condition - May show some limited signs of wear and may have a remainder mark. Pages and dust cover are intact and not marred by notes or highlighting.

Paperback. Zustand: Fine.

Paperback. Zustand: Very Good.

Paperback. Zustand: New.

Zustand: New. 2018. Reprint. Paperback. . . . . .

Zustand: New. 2018. Reprint. Paperback. . . . . . Books ship from the US and Ireland.

Zustand: New. pp. 240.

Paperback. Zustand: Brand New. reprint edition. 240 pages. 9.00x6.00x0.50 inches. In Stock.

Paperback. Zustand: new. Paperback. Why companies need to move away from a "product first" orientation to pursuing innovation based on customer need.Why companies need to move away from a "product first" orientation to pursuing innovation based on customer need.In the past, companies found success with a product-first orientation; they made a thing that did a thing. The Inversion Factor explains why the companies of today and tomorrow will have to abandon the product-first orientation. Rather than asking "How do the products we make meet customer needs?" companies should ask "How can technology help us reimagine and fill a need?" Zipcar, for example, instead of developing another vehicle for moving people from point A to point B, reimagined how people interacted with vehicles. Zipcar inverted the traditional car company mission.The authors explain how the introduction of "smart" objects connected by the Internet of Things signals fundamental changes for business. The IoT, where real and digital coexist, is powering new ways to meet human needs. Companies that know this include giants like Amazon, Airbnb, Uber, Google, Tesla, and Apple, as well as less famous companies like Tile, Visenti, and Augury. The Inversion Factor offers a roadmap for businesses that want to follow in their footsteps.The authors chart the evolution of three IoTs-the Internet of Things (devices connected to the Internet), the Intelligence of Things (devices that host software applications), and the Innovation of Things (devices that become experiences). Finally, they offer a blueprint for businesses making the transition to inversion and interviews with leaders of major companies and game-changing startups. Why companies need to move away from a product first orientation to pursuing innovation based on customer need. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Taschenbuch. Zustand: Neu. Neuware - Why companies need to move away from a product first orientation to pursuing innovation based on customer need.In the past, companies found success with a product-first orientation; they made a thing that did a thing. The Inversion Factor explains why the companies of today and tomorrow will have to abandon the product-first orientation. Rather than asking How do the products we make meet customer needs companies should ask How can technology help us reimagine and fill a need Zipcar, for example, instead of developing another vehicle for moving people from point A to point B, reimagined how people interacted with vehicles. Zipcar inverted the traditional car company mission. The authors explain how the introduction of smart objects connected by the Internet of Things signals fundamental changes for business. The IoT, where real and digital coexist, is powering new ways to meet human needs. Companies that know this include giants like Amazon, Airbnb, Uber, Google, Tesla, and Apple, as well as less famous companies like Tile, Visenti, and Augury. The Inversion Factor offers a roadmap for businesses that want to follow in their footsteps.The authors chart the evolution of three IoTs the Internet of Things (devices connected to the Internet), the Intelligence of Things (devices that host software applications), and the Innovation of Things (devices that become experiences). Finally, they offer a blueprint for businesses making the transition to inversion and interviews with leaders of major companies and game-changing startups.…

Paperback. Zustand: New.

Kartoniert / Broschiert. Zustand: New. Linda Bernardi is a serial technology author, investor, and entrepreneur. Formerly Chief Innovation Officer for IoT &amp Cloud at IBM, she runs the technology strategy firm StraTerra Partners.Sanjay Sarma is Vice President for Open Learning and Fre.

Paperback. Zustand: New.