9780262232050 - global electronic commerce: theory and case studies von westland, j. christopher; clark, theodore h. k. (3 Ergebnisse)
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Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Hardcover. Zustand: Bon. Ancien livre de bibliothèque avec équipements. Edition 2000. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 2000. Ammareal gives back up to 15% of this item's net price to charity organi…zations.
- Hardcover
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Zustand: very good. Cambridge, Mass. : MIT Press, c1999. Reprint. Hardcover. xi,592 pp. Includes bibliographical references (p. [581]-585) and index. - Over the past two decades, businesses in virtually every sector of the world economy have benefited from the technologies of electronic commerce--the automation of commercial tra…nsactions using computer and communications technologies. Electronic commerce has spurred far-reaching changes in business, on multiple fronts, using many technologies. This book provides a deep, practical understanding of these technologies and their use in e-commerce. Unlike other books on e-commerce, it does not concentrate solely on the Internet. Instead, it suggests that the Internet is only a bridge technology--attractive because of its low cost and global reach, but unattractive because of its slow speed and poor user interface.Each of the twelve chapters contains an overview of a current theory or practice followed by one or more business case studies. A combination of academic theory and case studies provides a comprehensive picture of how businesspeople use computers to revolutionize the selling and delivery of their products and services. Condition : very good copy. ISBN 9780262232050. Keywords : ECONOMICS.
