Isbn: 9780062448460 - spellbound: seven principles of illusion to captivate audiences and unlock the secrets of success – a professional magician's guide to corporate influence and command (10 Ergebnisse)

Hardback. Zustand: Good. A professional magician and illusionist--the head magic consultant for the hit film Now You See Me--reveals how to bridge the gap between perception and reality to increase your powers of persuasion and influence. David Kwong has astounded corporate CEOs, TED talk audiences, and thousands of other hyper-rational people, making them see, believe, and even remember what he wants them to. Illusion is an ancient art that centers on control: commanding a room, building anticipation, and appearing to work wonders. Illusion works because the human brain is wired to fill the gap between seeing and believing. Successful leaders--like Steve Jobs, Warren Buffett, and Ted Turner--are masters of control and command who understand how to sway opinions and achieve goals. In his years of research and practice, David has discovered seven fundamental principles of illusion. With these rules anyone can learn to: Mind the Gap--recognize and employ the perceptual space between your audience's ability to see and their impulse to believe. Load Up--prepare to amaze your audience. Write the Script--discover the importance of shaping the narrative that surrounds your illusion. Control the Frame--explore the real life value of a magician's best friend: misdirection. Design Free Choice--command your audience by giving them agency. Employ the Familiar--take secret advantage of habits, patterns, and audience expectations. Conjure an Out--develop backup plans that will keep you one, two, three, or more steps ahead of the competition. With Spellbound you'll discover a different way to sell your idea, product, or skills, and make your best shot better than everyone else's. …

Hardback. Zustand: Very Good. A professional magician and illusionist--the head magic consultant for the hit film Now You See Me--reveals how to bridge the gap between perception and reality to increase your powers of persuasion and influence. David Kwong has astounded corporate CEOs, TED talk audiences, and thousands of other hyper-rational people, making them see, believe, and even remember what he wants them to. Illusion is an ancient art that centers on control: commanding a room, building anticipation, and appearing to work wonders. Illusion works because the human brain is wired to fill the gap between seeing and believing. Successful leaders--like Steve Jobs, Warren Buffett, and Ted Turner--are masters of control and command who understand how to sway opinions and achieve goals. In his years of research and practice, David has discovered seven fundamental principles of illusion. With these rules anyone can learn to: Mind the Gap--recognize and employ the perceptual space between your audience's ability to see and their impulse to believe. Load Up--prepare to amaze your audience. Write the Script--discover the importance of shaping the narrative that surrounds your illusion. Control the Frame--explore the real life value of a magician's best friend: misdirection. Design Free Choice--command your audience by giving them agency. Employ the Familiar--take secret advantage of habits, patterns, and audience expectations. Conjure an Out--develop backup plans that will keep you one, two, three, or more steps ahead of the competition. With Spellbound you'll discover a different way to sell your idea, product, or skills, and make your best shot better than everyone else's.…

Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Hardcover. Zustand: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Zustand: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

hardcover. Zustand: As New. Unmarked hardcover in unclipped jacket.

Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Zustand: New. 2017. Illustrated. hardcover. . . . . . Books ship from the US and Ireland.